April 9, 2023Design ©2014 Social Media Examiner, Content Copyright Presenter • Do not distribute

How to Use Twitter to Grow

Your Brand, Leads and SalesPresented by

Kim GarstPresented by

Kim Garst

2

What You Will Learn…

Why Twitter for YOUR Business?

Twitter Myths Debunked

How To Build a Twitter Strategy and Content Plan

3

What You Will Learn…

4 Secrets I Use To Daily on Twitter To

Grow My Community, Generate Leads and

Sales

My Twitter Story

5

Twitter drives my business!

215,000 followers (top .0002%)

300 million+ (Peek Analytics)

@Mentioned or Retweeted every 45/sec

Klout score of 86 (99.9 percentile)

Top 10 Social Media Blogs (SME)

#1 TRAFFIC source!

But it’s not just statistics……

Why Twitter in YOUR Business?

Why I love Twitter and you should too…

8

9

Why I love Twitter and you should too…

Myth #1…Tweet and you will be

FAMOUS!

Truth…

Opportunity is missed by

most people because it is

dressed in overalls and

looks like work.

~Thomas Edison

Myth #2

You Can’t Sell Stuff On Twitter

Truth…

Yes you can but the

methods are different.

Myth #3 I don’t think

Twitter is right for MY business.

Myth #4 You MUST keep

personal separatefrom business.

Myth #4: You MUST separate personal from professional

Truth…

It all blends together on

social.

Don’t Tweet From The Hip

18

19

Be SocialInstead of ‘doing social’

Be

Useful

Twitter Strategy & Content Plan

What do you want from Twitter?Brand awareness

Leads/Sales

Professional networking

Who is your ideal customer?

How can you serve them?

What do they care about besides your product or service?

Remember…people don't search for our solutions, they search by their problem(s). 

21

Have a Content Plan

22

4 “Secrets” I Use to

Dominate Twitter

Secret #1 – Connect With Influencers

Filter By

Klout Score

Slider

Secret #1 – Connect With Influencers

Secret #1 – Connect With Influencers

Secret #2 – Find Real Time Leads

(https://twitter.com/search-advanced)

Secret #2 – Find Real Time Leads

Secret #2 – Find Real Time Leads

30

Secret #3 –TARGET Followers

Secret #3 –TARGET Followers

Secret #3 – TARGET Followers

Let’s connect with people who…

Have “social media” in their bio

Who are active on Twitter

Who follow people who follow them

Who aren’t spammers

34

Targeted followers

Secret #4 – Automate Evergreen

Content

2,000+

Tweets!

Secret #4 – Automate Evergreen

Content

Secret #4 – Automate Evergreen

Content

This meansyour contentis ALWAYSworking for

you!

39

Questions?Questions?

twitter.com/kimgarst

pinterest.com/kimgarst

facebook.com/kimgarstboomsocial

linkedin.com/in/kimgarst

google.com/+kimgarst

Let’s Connect!