ipad mini and the tablet pc market | episode 4

15
iPad Mini and the Tablet PC Market | Episode 4

Upload: adgentdigital

Post on 28-Jan-2015

107 views

Category:

Documents


1 download

DESCRIPTION

Listening to episode 4 of the series of podcasts will take you through three main topics that will make you think harder if it will be wise to build ads for every single device that comes out, or if you should consider focusing creating cross platform ads that woks on all devices, including phones and PCs. We’ll also look into iOS vis-à-vis Androids. And learn about manufacturers we can really pay attention to, and which ones we can simply live without. Learn more at http://www.tabletadvertisingpros.com

TRANSCRIPT

Page 1: iPad Mini and the Tablet PC Market | Episode 4

iPad Mini and the Tablet PC Market | Episode 4

Page 2: iPad Mini and the Tablet PC Market | Episode 4

• Tablet Device Market• iOS VS Android• Cross-Platform Ads

Page 3: iPad Mini and the Tablet PC Market | Episode 4

http://bgr.com/2012/08/14/ipad-market-share-all-time-high/

Tablet Manufactures

Page 4: iPad Mini and the Tablet PC Market | Episode 4

http://bgr.com/2012/08/14/ipad-market-share-all-time-high/

Top 5 TabletsiOS and Android

Page 5: iPad Mini and the Tablet PC Market | Episode 4

Introducing the iPad… Mini

Page 6: iPad Mini and the Tablet PC Market | Episode 4

iOS VSAndroid

Page 7: iPad Mini and the Tablet PC Market | Episode 4

http://thedroidguy.com/2012/10/android-tablet-market-share-at-48-ipad-at-52/

2011 Tablet Ownership By BrandPercent of tablet users who own…

15% Android81% Apple iPad4% Other

Page 8: iPad Mini and the Tablet PC Market | Episode 4

http://thedroidguy.com/2012/10/android-tablet-market-share-at-48-ipad-at-52/

2012 Tablet Ownership By BrandPercent of tablet users who own…

48% Android52% Apple iPad

Page 9: iPad Mini and the Tablet PC Market | Episode 4

http://ipadinsight.com/ipad-news/91-of-all-tablet-web-traffic-other-crazy-ipad-numbers-at-todays-apple-event/

Tablet Web Traffic By BrandPercent of web browsed by…

Page 10: iPad Mini and the Tablet PC Market | Episode 4

CROSS-PLATFORMADS

Page 11: iPad Mini and the Tablet PC Market | Episode 4

iOS or Android In-App Ads

Page 12: iPad Mini and the Tablet PC Market | Episode 4

Developing Multiple Ad Frameworks

Page 13: iPad Mini and the Tablet PC Market | Episode 4

HTML5Cross PlatformSolution

Page 14: iPad Mini and the Tablet PC Market | Episode 4

• Tablets = Mobile?

• iPhone VS iPad

• Mobile Browsers