intro to google analytics

Intro To Google Analytics Joseph McConellogue @DigitalMrktr

Why Google Analytics?

Intro To Google Analytics

Why Google Analytics?

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• Free

• Powerful Data

• Integration

•Optimization


Getting Started

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FREE!


Getting Started

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FREE!

Copy & Paste

<script type="text/javascript">

var _gaq = _gaq || [];

_gaq.push(['_setAccount', 'UA-6523811-1B']);

_gaq.push(['_trackPageview']);

(function() {

var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;

ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-

analytics.com/ga.js';

var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);

})();

</script>

Powerful Data


Powerful Data

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Powerful Data

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Powerful Data

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Integration


Integration Link Analytics directly to your AdWords account as a Cost Source

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Integration Track other traffic sources using UTM tags

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www.flightcentre.ca/?utm_source=reprise&utm_medium=mysavingsdotcom

www.flightcentre.ca/?utm_source=reprise&utm_medium=mysavingsdotcom


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Integration Track other traffic sources using UTM tags

Optimization


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Optimization Using data to improve performance


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Setup Your Goals!


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Setup Your Goals! Login to Analytics today, and set up your goals.


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Thank You! Joseph McConellogue @DigitalMrktr

intro to google analytics

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