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INTERNET OF THINGS THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser Vice President of the IoT Forum Head of Research and Innovation Smart City Lab Alexandra Instituttet A/S

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Page 1: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

INTERNET OF THINGS THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser Vice President of the IoT Forum

Head of Research and Innovation Smart City Lab

Alexandra Instituttet A/S

Page 2: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

”All devices and objects whose state can be read or altered via the Internet, with or without the active involvement of individuals using the devices”.

- OECD

Page 3: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

John Romkey ‘90 Connected Toaster

‘93 Trojan Room

Coffee Pot

Page 4: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

https://archive.org/details/Century21964

Page 5: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

!!

!

10 years ago – 3 FTEs over 1 year Today – 1 FTEs over 1 day

Page 6: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

Why Today?

Mobile revolution

Internet APIs

Cost of components and services

Programming

Communities

Availability of Technology

Page 7: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming
Page 8: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

INTERNET OF THINGS

Page 9: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

INTERNET THINKING

Page 10: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming
Page 11: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming
Page 12: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

FROM PRODUCT TO ECOSYSTEM

Porter, M., & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming Competition. Harvard Business Review, s. 1-23.

Page 13: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

INTERNET THINKING COMPANIES

•  You can run one of the biggest shops in the world without a physical shop!

•  You can run one of the biggest Hotel businesses in the world without owning a hotel!

•  You can run one of the biggest Taxi businesses in the world without owning a car!

Page 14: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

IOT BUSINESS MODEL MATURITY

Smart Product adding a digital feature to a product

Optimised Business Optimising a resource by X%

Transformative Business Model Creating a new business model

Interconnection Effect Big Data and Smart City

Page 15: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

FROM PRODUCT TO ECOSYSTEM

Page 16: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

https://www.youtube.com/watch?v=E6mqiSc-8ls

Page 17: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

•  IPv6 roll out in DK is at 0.16% (countries like DE or US are at >20%).

•  What are the most important sectors in DK with an existing ecosystem?

•  Invest in multi-stakeholder Large Scale Pilots / Demonstrators with international involvement.

THOUGHTS FOR DENMARK

Page 18: INTERNET OF THINGS THE SMART DIGITAL …THE SMART DIGITAL TRANSFORMATION Mirko Presser @mirkopresser ... & Heppelmann, J. (Nov 2014). How Smart, Connected Products Are Transforming

Mirko Presser @mirkopresser Vice President of the IoT Forum

Head of Research and Innovation Smart City Lab

Alexandra Instituttet A/S