International Conference &

Exhibition Report

Oct. 29 – Nov. 2, 2012

Yokohama, Japan

Vol.3

Smart City Week 2012 The Key Elements to Smart City Success

As outlined in the New Smart City Declaration of October 2011, we believe that there are five key elements essential for the success of Smart City projects.

1. A fascinating concept The residents and companies who form the core of the Smart City ideal must be able to expect an improvement in the quality of life, as presented in a concept that is easy to understand, and makes them want to gather and reside there.

2. Resident-oriented infrastructure The infrastructure must be in place to provide services essential for improved quality of life, such as for health, welfare, environment, energy, disaster prevention and response, safety and freedom of movement.

3. Creation of new services The creation of new services addressing a wide range of corporate and market needs, not only traditional demand from residents, public use, or specific industries or occupations.

4. Sustainable operation Continuing awareness of the need for economic, rationalized operation, to support sustainable urban operation.

5. Dissemination of the Japan experience to Asia and the world Valuable experience gained from resolving pollution issues, building safer communities, dealing with natural disasters and addressing the problems of an aging population must be shared with Asia and the world.

Smart City Week 2012 Steering Committee 2 November, 2012

Representative Message

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The Smart City Business Takes Off: Announcing “Smart City Week 2012”

Over 400 projects in action worldwide, and a market potential estimated to hit 4,000 trillion yen by 2030... Organizations around the world are getting involved in smart cities, which bear such incredible promise, and in the last year smart city projects have reached a major milestone: the transition from demonstration trials to full-scale projects. In 2013 the first results from actual projects are expected to appear.

People in the industry need to share the latest smart city information, including successful results worldwide and the latest developments. Smart City Week gathers information from around the globe, and disseminates information on activities in Japan, bringing together all the people, information and business in the smart city sector.

The first international conference last year brought 5000 people together to engage in discussion and develop the New Smart City Declaration. Today, that declaration defines directions for corporate growth. Industry leaders from many nations will attend the second conference, this year. Take a look at the depth and breadth of the program. City development managers from many East Asian nations will participate in the newly established Asia Smart City Council, created in recognition of the importance of closer international collaboration, while the Local Government Summit is designed to facilitate communication and cooperation between Japanese local governments and corporations. Tie-ups with foreign media in America, Europe, China and Southeast Asia ensure that all the knowledge and experience of Smart City Week is made available to other lands.

What makes a city truly smart? And what business models can ensure the long-term survival of the smart city? Smart City Week is the place to be to consider these questions and find new solutions, to tell the world what you have to offer, and to discover new business opportunity.

Outline

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Dates Conference October 29(Mon) – November 2(Fri), 2012 Exhibition October 31(Wed) – November 2(Fri), 2012 Venue PACIFICO YOKOHAMA Organized by Nikkei Business Publications, Inc. Special cooperated by City of Yokohama Supported by Ministry of Economy, Trade and Industry (METI)/ Ministry of Land, Infrastructure, Transport and Tourism/ Ministry of Foreign Affairs of Japan/ Ministry of the Environment Government of Japan/ NEDO(New Energy and Industrial Technology Development Organization)/ JSCA(Japan Smart Community Alliance)/ City of Kitakyusyu/ JBIC(Japan Bank for International Cooperation)/ JICA(Japan International Cooperation Agency)/ The World Bank Tokyo Office/ Asian Development Bank/ UNIDO(United Nations Industrial Development Organization)/ The American Chamber of Commerce in Japan (ACCJ)/ European Business Council in Japan / EBC(The European (EU) Chamber of Commerce in Japan)/ Embassy of Sweden/ Economic and Commercial Office Tokyo, Embassy of Spain Supervision by NikkeiBP Cleantech Institute Cooperated by Nikkei Business/ Nikkei Ecology/ Nikkei Electronics/Nikkei Computer/ Nikkei Monozukuri/ Nikkei Automotive Technology/ Nikkei Architecture/ Nikkei Business ONLINE/ Tech-On!/ ITpro/ Kenplatz/ Nikkei Business Publications Eco Management Forum/ Nikkei Energy Media sponsor FINANCIAL TIMES/ Bloomberg Businessweek/ People‘s Daily/ China Energy News/ OUTLOOK WEEKLY (Xinhua)/ globe(xinhua)/ The Saigon Times Conference audiences 6,982 people Exhibition visitors 15,619 people Total number of visitors 22,601 people

Steering Committee 01

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First Step Toward Concrete Achievement of Smart City Concept The events held and implemented in Smart City Week 2012 will be studied, discussed, and decided by an “Advisory Board” and “Steering Committee” consisting of experts from local government entities and corporations. Program positioning and selection, etc., of key persons invited to international conferences, etc., is expected to elicit perspectives and solutions for sketching out new Smart Cities. At Smart City Week 2011 last year, valuable information on the state of Smart City projects was provided by various lecturers from Japan, from Western countries, and also from emerging countries, and this information was used to present a “New Smart City Proclamation” to the world. At Smart City Week 2012, specific examples of Smart City business that have already advanced to the actual business stage, and where they are headed, and business models in the Smart City market, are to be presented by key persons involved in Smart Cities around the world, and national and local government officials, together with thorough discussions. At the same time, the conference will be used to present to the world the shape of Japan’s urban recovery projects. The Advisory Board and Steering Committee members are as shown in next page (in kana syllabify order, honorifics omitted).

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Steering Committee 02

Programs

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International Conference (Free)

Co-Located Conference (Invitation

Only)

Professional Seminar (Free & Charged)

Municipality

Seminar (Free)

Corporate

Seminar (Free)

Theme Seminar

(Free)

Exhibition (online pre-registration enables free admission)

Oct. 29 (Mon)

KANAGAWA Day

Oct. 30 (Tue)

What Town Creation Can learn from the recovery

Lessons and knowledge Obtained from the Great East Japan Earthquake, and from Massive Earthquake around the

World.

Rapidly Developoing Smart Meters, MEMS/BEMS

The Risks of Solar Power Business, and The Solutions of Operation and Maintenance

How Far Has Solar Cell Potential, Technology Development Progressed ?

Turning point of the cleantech markets in the United States

Oct. 31 (Wed)

【First Stirrings of Real Business】 Urbanization Issues and Vision

Infrastructure Development, Transport Systems, Local Government

Administration – Evolving New Town Creation

Asia Smart City

Conference

Next-Generation Mobility

TOSHIBA Day

Smart Grid, Smart House & Building,

Smart Wellness,

Smart Energy, HEMS/BEMS/C

EMS…

Smart City

Week 2012

Exhibition

Knowing the Potential Threats to Information Security in the Smart City

V2H/V2G Front Line Linking Car and Family, and Car and Local Community

New Business Arising in Electrical Power Reforms

Nov. 1 (Thu)

【First Stirrings of Real Business】 Business Launching Issues and

Solutions Where Are the Business Opportunities,

and How Can There Be Launched as Businesses?

The Day When Batteries are Wiring “Disappear”

YOKOHAMA Day

HITACHI Day

Nov. 2 (Fri)

【First Stirrings of Real Business】 Strategies of Leading Companies Top Corporate Executives Announce Own Business Expansion Measures

Local Government

Summit

Solar Fuel Technology Supporting the Energy Business

KITAKYUSHU Day

International Conference 01 (K-1 What Town Creation Can Learn from the Recovery)

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International Conference 02 K-2 Urbanization Issues and Vision

(First Stirrings of Real Business)

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International Conference 03 （K-3 Business Launching Issues and Solutions

(First Stirrings of Real Business))

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International Conference 04 K-4 Strategies of Leading Companies

(First Stirrings of Real Business)

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Greetings (Speaker Introduction)

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Ms. Fumiko Hayashi Mayer, City of Yokohama

Ms. Junko Inokuma Deputy Director-General, Regional Revitalization Bureau, Cabinet Secretariat, Government of Japan

Mr. Naoto Matsui Deputy Director-General for Engineering Affairs, City Bureau Ministry of Land, Infrastructure, Transport and Tourism

Mr. Kenji Goto Deputy Director-General for Economic Affairs Bureau, Ministry of Foreign Affairs (MOFA)

Mr. Hiranao Honda (read by appointed speaker)

Parliamentary Vice Minister of Economy, Trade and industry

Asia Smart City Conference

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【Attendant Cities】 ( in Presentation order)

Yokohama (Japan), Bangkok (Thailand), Cebu (the Philippines), Colombo (Sri Lanka), Da Nang (Vietnam), Kita-Kyushu (Japan), Makassar (Indonesia), Makati (the Philippines), Penang Island (Malaysia),Suva (Fiji), Yangon (Myanmar), Barcelona (Spain)* * attended as an advisory

【Observer Cities】 Dhaka North (Bangladesh), Dhaka South (Bangladesh), Galle (Sri Lanka), Kathmandu (Nepal), Pokhara (Nepal), Quezon (the Philippines) , San Fernando (Philippines), Kuala Lumpur (Malaysia)

Local Government Summit

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【Local government】 * in alphabetical order Fukuoka city, Iida city, Kashiwa city, Kawasaki city, Kitakyushu city, Kobe city, Kyoto city, Minato ward, Saitama city, Sakai city, Setouchi city, Shizuoka city, Toyama city, Yokohama city 【Private company】 • in alphabetical order Fujitsu, Hitachi, Japan IBM, Meidensha, Mitsui Fudosan, Panasonic, Sekisui House, Toshiba

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UNIDO Tour (United Nations Industrial Development Organization)

Taiwan Delegation

22 people from 20 foreign embassies in Japan attended conference and exhibition tour.

【Attendees】 22 people of 20 countries

Benin, Botswana, Burkina Faso, Ecuador, Ethiopia, Gabon,

A delegation of 22 people from Republic of China joined an exhibition tour.

【Attendees】 3 Government officials and 19 Executives & Managers from 12

private companies

Lao PDR, Maldives, Morocco, Myanmar, Oman, Palestine, Peru, Rwanda, South Africa, Sudan, Tajikistan, Thailand, Uzbekistan, Zambia

Municipality Seminar

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“The Energy Revolution from Kanagawa”

Organizer: Kanagawa Prefecture

“YOKOHAMA Day in Smart City Week 2012”

Organizer: City of Yokohama

Smart Communities, from Kitakyushu to the World

Organizer: City of Kitakyusyu

Int’l Conference Questionnaire Analysis

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26.5%

68.3%

4.9% 0.4%

very informative

helpful

can not choose either one

not helpful

24.8%

74.6%

0.6%

will defenately participate

will participate if have a chance

will not participate

Q1. For the entire seminar, please choose one answer that apply.

Q2. If we held a similar seminar next year, will you participate?

Int’l Conference Attendees Analysis 01

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Q: What industry is your company in?

21.7%

14.1%

8.3%

8.0% 6.8%

4.3%

3.8%

3.1%

3.0%

2.9%

2.4%

2.3%

2.2%

2.1%

1.7%

1.2%

1.2% 0.9%

0.4% 0.1%

9.4%

IT · communication

Electricity

General contractor, construction

Service

Research institutions, organizations and government

Real Estate and Housing

Engineering

Heavy electric machinery

Car

School students

Chemistry and materials

Local government

Gas, water, electricity and other energy

Machine

Finance

Distribution

Senior housewife

Transportation and logistics

Transportation

Iron and steel

Other

Int’l Conference Attendees Analysis 02

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Q: What is your department?

22.5%

20.7%

12.0%

9.3%

7.0%

5.4%

5.3%

1.3%

1.1% 0.8%

0.2%

14.6% Sales, planning

Research and Development

Corporate Planning

Management

Design

Information systems

Advertising and marketing

Quality control

General affairs

Production and manufacturing

Purchasing

Other

Int’l Conference Attendees Analysis 03

20

6.2%

9.1%

25.3%

21.7%

12.1%

11.4%

14.1%

Chairman / President

Executive / Board member

Executive Director / Director

Deputy / Ggeneral manager

Senior / Chief

Regular employee

Other

Q: Please tell us your job title.

News Archives 01

•The Saigon Times online, September ~ November, 2012 http://www.thesaigontimes.vn/ • China Daily Nov. 5, 2012 http://www.chinadaily.com.cn/hqgj/jryw/2012-11-05/content_7433131.html •The Saigon Times online July, 18, 2012 http://english.thesaigontimes.vn/Home/business/infrastructure/ 24053/ • People Online Nov. 5, 2012 http://world.people.com.cn/n/2012/1105/c1002-19505022.html •People online Japan Channel July 6, 2012 http://japan.people.com.cn/35467/7868110.html • Advertisement on The Saigon Times Weekly Magazine July, 2012 • ifeng Nov. 5, 2012 http://news.ifeng.com/gundong/detail_2012_11/05/18855834 _0.shtml • News 163 Nov. 5, 2012 http://news.163.com/12/1105/17/ 8FIICKRP00014JB6.html

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News Archives 02 • The Japan Times online Nov. 1, 2012

http://www.japantimes.co.jp/rss/nb20121101a8.html

• Yahoo! News Oct. 25, 2012

http://news.yahoo.com/japans-smart-city-week-2012-

exhibition-presents-business-

072030580.html;_ylt=A2KJjbwxr6VQH28AUaDQtDMD

• China Environment News Advertisement July 3, 2012

• Bloomberg Businessweek Issue No. Oct. 22-28,2012

•The Saigon Times Weekly Nov. 17, 2012 P.28-29

Review by Editor in Chief

• China Energy News Nov. 26, 2012 P.12

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Articles on Papers

Oct. 29 Nikkei Business Daily page 1

Oct. 29 Nikkei Business Daily page 2

Oct. 30 Nikkei Business Daily page 1

Oct. 30 The Nikkei Kanagawa & Capital region Economy page

Oct. 31 Nikkei Business Daily page 1

Nov. 1 The Nikkei Kanagawa & Capital region Economy page

Nov. 1 Nikkei Business Daily page 1

Nov. 5 Nikkei Business Daily page 2

Nikkei Computer Dec. 6 issue Interview article of Dr. Colin Harrison & Prof. David Gann CBE at SCW 2012 Nikkei Electronics Dec. 10 issue Interview articles of Dr. Colin Harrison at SCW2012 Nikkei Business Dec.12 Issue Special Edition on “Smart City Week 2012” Emerging Smart City Business Nikkei Constructions Dec.24 Issue “How infrastructures should be unilized” Interview article of Prof.David Gann CBE at SCW2012

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Articles on Magazines

Releases on the web

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＜Press release＞ 2012.10.23 City of Yokohama http://www.city.yokohama.lg.jp/ex/mayor/interview/pressroom/newsrelease/h24/121023newsrelease-j.pdf#search='smart+city+week+%E3%83%AA%E3%83%AA%E3%83%BC%E3%82%B9‘ 2012.10.24 Hitachi http://www.hitachi.co.jp/New/cnews/month/2012/10/1024.html 2012.10.25 Toshiba http://www.toshiba.co.jp/about/press/2012_10/pr_j2501.htm 2012.10.25 ACCJ http://www.accj.or.jp/ja/news-a-media/news/details/300137 2012.1.23 Inter Action http://www.inter-action.co.jp/news/121023_smartcityweek.pdf#search='smart+city+week+%E3%83%AA%E3%83%AA%E3%83%BC%E3%82%B9‘ 2012.10 Nihon Techno http://bizex.goo.ne.jp/release/detail/512216/

＜News ＞ Suumo Journal Daily http://suumo.jp/journal/2012/11/08/32416/ Jarman International http://jarmaninternationalkk.blogspot.jp/p/smart-city-week-2012-in-yokohama-japan.html NIHON DENGYO KOSAKU http://www.den-gyo.com/event/2012/event20121031.html Mitsui Fudosan http://www.mitsuifudosan.co.jp/kashiwanoha/news/index.html

•Nikkei

•Nikkei Online

•Nikkei Advertising

•The Yomiuri Shimbun

•NHK

•Jiji Press

•Kyodo News

Press at Venue

• Impress R&D

• Nihon Kougyou Keizai Shimbun

• The Semiconductor Industry News

• Fuji Chimera Research Institute

• Shimotsuke Shimbun

• Japan Cabletelevision Research and

Information Center

and many other press!

“Smart City Week 2013” Information

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We will be holding the next Smart City Week from October 21st Mon. to 25th Fri. in Yokohama City. Based on the “New Smart City Declaration” of year 2011 and the “Smart City Week 2012 message” this year, we will gather more related knowledge and information together to share with worldwide business and governmental people. Hope to see more people to come and visit this world’s largest Smart City Event in 2013 as well.

Yosuke Mochizuki Director

Nikkei BP Cleantech Institute

Smart City Week 2013 Information

Period: Oct. 21 Mon. – Oct. 25 Fri. , 2013

Venue: Pacifico Yokohama (Yokohama City, Kanagawa Pref.)

Organizer: Nikkei Business Publications Inc.