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New Zealand Fitness IndustryTRANSCRIPT
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Let’s Go back in Time New Zealand
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The Simple Life Everything was done by hand
Farming Family
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Fast Forward to 2009..Life is not so Simple ..
Time is so precious in
today’s society! And
we are willing to risk our health for
it!
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Now we must face the consequences ..“5.8 per cent of the population, more
than 200,000 people, are morbidly obese”
“The mortality risk for the morbidly obese is double that of lean people”
“Obesity is found to be the cause of heart disease, two types of diabetes
and cancer!”
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New Zealand has finally had its wake up call!
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Boom
Causing A
Causing a Boom In the NZ Fitness Industry
Gyms are targeting the large market of Overweight New Zealanders
NZ now has Over 300 Fitness Centres across the country.
The new awareness of these health issues has caused a frenzy of people who want to improve their physical health!
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Configure
Express
Contours Gym
Les Mills
Opening up a huge Market!And everyone wants a piece..
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Even In the doom and gloom
Of a Recession !
Kiwi’s have decided that their health is finally a priority!
Memberships have even increased over the last year.
The Fitness Industry has been called “Recession Proof”
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To be successful in the NZ Fitness industry.
Location Is everything!
Offer discounted Memberships to those who suffer with
obesity!
Promote your Fitness Centre with a big Marketing
Campaign and advertisements.
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A more in-depth report is available to you which analyses all aspects of the NZ fitness industry.
If you are interested please feel free to contact me at:
[email protected](09) 274 3546Nicola Sharman.
Want to learn more about the NZ Fitness Industry ?