impact mapping: business success in software development
DESCRIPTION
OCTO Technology vision of Impact Mapping. Full text of the article: http://blog.octo.com/en/impact-mapping-business-success-in-software-development/ Based on: - the book Impact Mapping of Gojko Adzic, the author of the method, - presentation by Gojko Adzic, - workshop Product Owner Survival Camp London 2013, - interview with Gojko Adzic at OCTO Technology.TRANSCRIPT
1
Tél : +33 (0)1 58 56 10 00Fax : +33 (0)1 58 56 10 01www.octo.com© OCTO 2013
50, avenue des Champs-Elysées75008 Paris - FRANCE
Sergey Larionov, David Friquet
11 March 2014
Impact mapping
2
What is it?
3
Impact mapping
Impact mapping is a visual strategic planning technique that helps teams to align their activities with overall business objectives and make a better decision
4
Why do I need it?
5
Benefits
Impact your business, not just ship software
More value, less software
Facilitate collaboration and interaction
Align technical experts and managers
Adapt quickly to changing market needs
Make a better decision
6
How does it work?
7
Steps
8
Preparation
US doesn’t tell you how much money we can get from it.To know what is a real value/priority there are few questions we need to ask:
Why are we doing this? (goal)
Who we want to help? Who are our customers/users? (actors)
What do these people want? (impacts)
How can we help them achieve that? (deliverables)
9
Mapping
Make it visual !
10
Why? Who? How? What? – WTF…
11
Win the race
12
More players
13
Impacts?
14
Few secrets
15
SMART goal
Specific – target a specific area for improvement.
Measurable – quantify or at least suggest an indicator of progress.
Assignable – specify who will do it.
Realistic – what results can realistically be achieved, given available resources.
Time-related – specify when the result(s) can be achieved.
16
Measurements
More profit… How much more is more?
17
Design thinking
Alternatives Right decision
18
Impact mapping User Story
Big picture:Save money/Increase profit.
How somebody’s work change the company profit.
Changing somebody’s work/behaviour.Is this report going to help you to do your job faster.
19
Sources
1. Make Impacts Not Software. Gojko Adzic, Agile Adria 2013.2. Impact Mapping. Gojko Adzic, 2012.3. Product Owner Survival Camp. Workshop with Gojko Adzic, London 2014.4. Adapt: Why Success Always Starts with Failure, Tim Harford, 2011.5. Les Géants du Web : Culture - Pratiques - Architecture. OCTO Technology, 2012.6. Effect Mapping at the Nordstrom Innovation Lab. Olaf Lewitz, 2012.
