immediacy, immersion and immersiveness in augmented reality pt1

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Immediacy, immersion and immersiveness in augmented reality, virtual reality and reality Mark Childs University of Leicester

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Augmented reality has much to offer users in terms of layering additional information over the physical world - however the marketing of it as a technology suffers from a confusion between perceptual immersion and psychological immersion. This presentation explains the difference, and shows why one is much more important than the other.

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Page 1: Immediacy, immersion and immersiveness in augmented reality pt1

Immediacy, immersion and immersiveness in augmented reality, virtual reality and reality

Mark ChildsUniversity of Leicester

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•Immediacy•Immersion•Immersiveness

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Immediacy

• Responsiveness of the environment (or of others within the environment),

• The sense of transparency of the medium between participants and the psychological distance between them (Wheeler, 2007, 111 - 112)

• Unobtrusiveness• Perception of non-mediation

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Warwick University’s Cyberspherehtt

p://escience.anu.edu.au/lecture/cg/D

isplay/cave.en.html

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But … definitions of telepresence

• Suspension of disbelief experienced by users while being in a remote world and not in the physical one.

• A shift of focus of consciousness from the local environment to a remote one

• The perceptual illusion of non-mediation • (Sas and O’Hare, 2003; 523 - 524).

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Clarity

• Matthew Lombard and Theresa Ditton in the essay ‘At the Heart of It All: The Concept of Presence’ (2006), refer to the sense of submergence as psychological immersion.

• Perceptual immersion is the degree to which ‘what you see’ submerges the perceptual system of the user, enabling them to disregard the medium.

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So …

• Perceptual immersion = immediacy, non-mediation• Psychological immersion =

telepresence, presence, “being there”• But …. aren’t these the same

thing?

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Cisco “Telepresence”

http://arblog.inglobetechnologies.com/?p=1031

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How

ard Licthmann, Telepresence O

ptions, May 16, 2011

http://w

ww

.telepresenceoptions.com/2011/05/_today_w

e_begin_publishing/

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Not the technology

• Immersion depends on– Suspension of disbelief–Motivation to engage– Experience–Personalisation–Design of content (narrative,

appropriateness, etc)–Ability to feel embodied

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So…. ImmersivenessIs it ok to use the phrase?

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So for example

• We have a regular Interactive White Board

http://dotsyssoft.com/products-dotsys/

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Interactive Wall at Ruhr University Bochum

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Psychological and perceptual immersion

What difference does it make?

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Interface

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Augmentation

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Augmenting reality

http://hight3ch.com/augmented-reality-app-for-car-maintenance/

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http://blogs.cofc.edu/tlt/2012/09/25/tlt-faculty-social-augmented-reality-recap/

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Next step: Head Mounted Displays

• Google Glass

• http://www.youtube.com/watch?v=v1uyQZNg2vE

• Spot the AR

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Immersion happens in the mind not the technology.

But the technology helps.

Psychological immersion will augment our reality more than perceptual immersion.

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• Biocca, F. (1997) The Cyborg’s Dilemma: Progressive Embodiment in Virtual Environments, Journal of Computer-Mediated Communication 3 (2)

• Lombard, M. and Ditton, T. (1997) At the Heart of it All: The Concept of Presence, Journal of Computer Mediated Communication, 3 (2) September 1997

• Sas, C. and O’Hare, G.M.P. (2003) Presence Equation: An investigation into cognitive factors underlying presence, Presence 12 (5) October 2003 523-537, Massachusetts Institute of Technology

• Wheeler, Steve (2007) The influence of communication technologies and approaches to study on transactional distance in blended learning, ALT-J, 15:2, 103 – 117

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• Mark Childs• [email protected]• Twitter @markchilds• SL/OS Gann McGann