Your

Total Communications

Partner

copyright©idea2008All Rights Reserved

In Jakarta and throughout the nation, providing a full range of communications services within four specialist areas…

1. Practices and proficiencies

in

Public Relations

Extensive media network, our relationship is

secured on a day-in-day-out basis

Building Buzz about your Business, Your Product and News

Specializes in either standalone or integrated consumer, corporate and initiative public relations

Strategic Communications Consultants with

competencies and experiences in national

and multinational as well as government

institutions

2. well-honed expertise in all aspect of

Marketing Communications

Great consumer PR is based on

understanding of the target audience, their

lifestyle, their references and what

turns them on

Communications solutions are put together in a way that catch the attention of

the media and stakeholders

Each activation and live events

project is treated with personalized

technique and tactic

3. IDEA-Design, a first hand agency for your branding and

exhibition

4. Proximity to community,

environment, a handful of approaches

on Corporate Social Responsibility

Identify and implement CSR strategies that

establish your company as an employer of choice and become the preferred

choice of customers as well as arrange and manage productive Government, NGO,

Community relationship

We view CSR should be part of management initiative. It is

an ongoing process of aligning corporate behavior with stakeholder viewpoint.

This alignment should not be missing. Through a process of identifying potential CSR

issues early, prioritizing them, and closely monitoring their evolution, they can be

managed

CSR practice provides clients with strategic counsel and project

implementation across the full spectrum of CSR

issues on environment, community development, disaster relief, education and other as identified…

About Us

Founded in 1997

by professionals known for their extensive track record in communications business, with outstanding connections and relationship of the Indonesian media and networking in various industries players

Head Quarter in Jakarta

Branch Office in Surabaya

Partner & Associates in 6 major cities of Indonesia

Number of Employee: 25 the composition is 22 in Jakarta, 3 in Surabaya

+ dozens of Field Assistants on projects

Our resourcefully passionate and experienced team blend with the art and strategy of far reaching communications bring fresh perspective and execute high creative campaigns on both long and short-terms

Our Capabilities

Public Relations

We assist clients in formulizing and implementation of public relations initiatives comprises of Corporate Affairs that include Grassroots marketing, Social Responsibilities, Customers Relations, Environment Concern, that may involved us from the scratch to and local event management

Media Relations

We manage all facets of media relations, including writing and distributions of press materials, story placement, arranging media trips, conferences, editors meets and exclusive interviews

Media Monitoring and Analysis

We will monitor the coverage in the print, electronic and cyber media, and analyze, measure the result value and report to clients on daily and monthly basis. We ensure our campaigns are effective through the use of vigorous measurement and analysis of each program

Marketing Relationship and Branding

Every product has its specific characteristic and positioning, therefore we designed and tailored PR oriented product marketing communications activities for goods, initiatives and programs

Convention, Trade Show and Speakers Support

We research and identify the trade show that may include seminar and talk shows and industry events specific to our clients needs, create events plans for each show, manage logistic and on-site media presence

Internal communications

We help create companies’ literatures, prepare for executive board’s meetings, motivational employee gatherings and incentives

Live Events and Logistic Support

We include the production of face-to-face, sales events, launches, seminars and talk shows, road shows that include in stores, premise-to-premise and city-to-city

Speech Writing and Presentations

Our team of writers and communications experts work with clients to develop speeches and presentations for initiatives introductions, office/ gallery/ dealer openings, gatherings and special engagements

In-house Training

Sometime we need to run faster than the market. We manage media training that helps clients prepare for major press conferences and interviews, enhancing interpersonal skill, selling skill, table manner, public speaking …important for the performance of their professionals

Past and Present Clients…

INFORMATION TECHNOLOGY, RESEARCH INSTITUTION, FINANCIAL INSTITUTIONS, NON GOVERNMENT ORGANIZATION

BANK BNI

Siemens AG

Microsoft Banking Competencies Center

Bubu Internet

HSBC

NAMRU 2 (U.S. Naval Medical Research Unit No.2) in association with LITBANGKES R.I.

Jasa Tania Insurance

FREELY - Options Trading Seminars

ASPIMTEL

GSMKonsep

Dow Chemical Indonesia

CCFI - Coca-Cola Foundation Indonesia & USAID

MILLENIUM CHALLENGE CORPORATION INDONESIA

LEAD Indonesia

Ministry of National Education

ANZ Bank

CONSUMER INDUSTRY

Motorola

The Body Shop

Siemens Mobilephones

JAPFA-OSI Food Industries

Nestlé Indonesia

OPEL - General Motors

PaperOne

L’Oréal Indonesia for Maybelline and Natea (now Nutrice)

KOMSELINDO

ELNUSA Group

Estée Lauder, Clinique

Sopexa-France

LEGRAND Indonesia

WENGER Indonesia

BURGER KING

HÄAGEN-DAZS

ELLE Indonesia magazine

Tonino LAMBORGHINI & FORMITALIA by Paolo GUCCI

Pizza MARZANO

PT Hero Supermarket Tbk.

VIVERE

PT Sarinah Persero (Tbk)

We understand today’s rapidly changing and competitive business sectors, therefore we follow

trend and technology, applying business knowledge and experiential marketing concept then crafting

exclusive targeted communications programs the most suitable for the clients.

We have managed projects for different industries, brands and products. To name a few of our clients:

• HOTEL, TOURISM , CENTRE, HEALTH INSTITUTION, HOSPITALITY

• Aquila Hotel Bandung

• Plaza Business Centre

• Patra Hotel, Resort, Inn and Lodge

• Raffles Medical Center Singapore

• Mall WTC Matahari Serpong

• Taman Puri Permata Hijau

• The Jakarta Women & Children Clinic

• Dharmala Intiland Tbk

• Far East Organization - Singapore

• The Peak A Beaufort Residence

• Darmawangsa Square-the City Walk

• Senayan City

• Singapore Tourism Board

• Parkway Cancer Center – Singapore

• Resort World Sentosa

• Cordlife

• RESTAURANT and ENTERTAINMENT

• Alessandro Nannini

• Prambors Radio

• Prima Taste Café & Restaurants

• MTV Indonesia

• Universal Music Indonesia for its international artists

• A1 Racing –VVIP Hospitality

• The Nine Muses Dining Club

• The W9 – Club de Dance

• EMI Music Indonesia

Pix GALLERYbrings brand to live…

Nestlé Expo

International convention

A painting exhibition officiated by Dian Soedardjo

Socialites gathering during the opening at Cassis

National Early breastfeeding declaration

opening ceremony by The Governor of DKI Jakarta

National Immunization campaign

Ministry of Health – MCCI/USAID

CSR CampaignMulti Media Campaign on ‘Cinta Air’

• A Multi Media Campaign on Watershed of Coca-Cola and USAID at villages of Bekasi area

• The Monthly program in connection with the national and world day such as World Water Day, Earth Day, World Environment Day and many others, include community participation and empowerment

• Some of programs done e.g. Community Based Preparatory Training, Safari Cinta Air, Renovation of Shallow Well, Go Green School - Workshop and Activities for High-School students, Movie making Clinic, Water Testing Day, Cinta Air Jamboree, Clean and Hygiene Day, Hand-Wash Campaign and Radio TalkShow

• The program received good community respond, interest and participation as well as media coverage print and electronicInvolving local government, community, students and media

- Get water sample,

Analyzing oxygen generated by

plants, analyzing water quantity

saved by plants…at Cibubur Lake

area

- Distributing bookmark

Messages, inviting public to plant

trees in their yard by distributing

2007 trees

World Water Day 2007In conjunction of Coca-Cola and USAID Watershed Campaign

CSR Program-Tsunami Relief

- Yogya Earthquake victims

Dow Chemical Indonesia on Tsunami Relief program by constructing Rapid Respond Housing that is

Earthquake proof and Housing Reconstruction for Yogya Earthquake victims

French Festival

Some Press Events…

The Peak A Beaufort Residence at Sudirman

The Jakarta Women &

Children Clinic

In Association with

National University

Hospital of Singapore

SENAYAN CITY

H.E. Ambassador of

Singapore and Mrs

Lee and the Media, at

the opening event of

Prima Taste

Singaporean

RestaurantPizza Marzano

Communicating Singapore Propertyand Urban development thru Media Visit

MEDIA VISIT TO URA SINGAPORE

Exploring the Urban development project

PROPERTY TOUR

Far East Organization

Opening the horizon of the

media on its growth,

strategy, policy and more…

Sending INDOSIAR TV for special feature on

Far East Organization properties in

Singapore

The Peak –A Beaufort Residence at Sudirman

Topping Off 35th Storeys and 55th Storeys The Peak Twin Tower Apartment

Media and Owner ceremonial and gathering event

Heineken-UEFA Champion League Indonesia Trophy Tour

• Bringing excitement to the media and public, especially football’s lovers by the presence of famous UEFA Champion League trophy

• The event has receive massive media coverage, print as well as electronic

As Surabaya Liaison Office for Singapore Tourism Board, Promoting Singapore as destination

Being the eyes and ears, hand and legs in

representing Singapore as destination to

Surabaya market and the surrounding cities for its

BTMICE, Leisure, Health Care, Education and

Tourism

Elevating number of visitors through creation of

attractive program, collaborating with local prominent

media, Travel Agents, Airlines

Number of future visitors and interested party has

been increased due to the presence in Surabaya

Legrand Relationship n Appreciation Events

Office and show Panel inauguration

Media Familiarization Program for its

Smart Home and In-One Products

Distributor and Shop Owners Gathering and Award Presentation

French food festivalSOPEXA Indonesia

• SOPEXA is a French independent Agency, representing French agroalimentaire to the world

• Promoting French food & beverages industry in venues where the target audience are and by participating in several exhibitions

• Introducing and augmenting awareness of varieties of French food industries

• Bring its delicacies, art & cultural, fashion & beauty, education on hotelier and F&B through consumer PR, trade promotion campaign, workshop on chocolate, wine class…

EXHIBITIONSConsumer, Government Institutions, IT, Publishing Companies…

MRA MEDIA GROUP

US NAMRU

Nestlé Expo

MOTOROLA

SINGAPORE TOURISM BOARD

Communicating Singapore

Bringing Singapore

soul to Medan STB

office

SINGAPORE EDU EXPO

SINGAPORE MEDICINE

EXHIBITION & SEMINAR

•Supporting Singapore Tourism Board on their Roadshows

•Reaching out the target audience to buy the uniquely

Singapore

•Offering the best education, hospital and medicine,

shopping…

PCC Supporting Pita Kuning Foundation Participating in Reebok

Fun Walk with Booth Activities for Children, Embracing them to

Care for heir friends, Children Cancer Patients

PCC And CanHOPE Activities

Cancer Gathering Event with

CanHope – Motivational talks with

‘Survivors and Healthy Lifestyle’ enthusiast

Product Launch

•Using PR Oriented

experiential marketing

concept

•To win the heart and mind

of the audience in rural

cities

•Getting closer to the target

market through events

involving the interaction

with the public

MOTOROLAMobile Exhibition Nationwide

Strengthening Corporate Internal

Communications through motivational

programs

Initiative Campaign

•Dancow Milk is the largest contributor

among Nestlé brands

•The campaign is to promote the milk

drinking habit whilst preserving the

Indonesian fables to kids

•More than 100 elementary schools

participating in School Team Fable

painting competition

•The Initiative is the harmony working

in a team, the painting should tell one

of the traditional fable and it represent

the school not individual, painting while

standing show the strong and healthy

bone and body

•Further, the fable animation was

printed and inserted in the box, and

became cartoon movie too

The Team DAHLIA SARDJONO- IDEA MarComms, Founder

Dahlia has been in the PR industry for decades. Her professionals background include Head of External Affairs-Indonesia, Standard Chartered Bank, in charged for Bank Bali acquisition project - managing strategic communications. Before co-founded IDEA she was the Director of Corporate Affairs, General Motors Indonesia and Public Affairs Manager, BAT Indonesia. Her career abroad was with the Indonesian Embassy in Belgium, and Cathay Pacific Airways Ltd, Hong Kong.

She is also a Sworn translator for French, English & Indonesian by the Royal Palace of Justice in Brussels.

She received a Maîtrise en Politique Internationale from Universite Libre de Bruxelles (Belgium) and Bachelors in International Commerce and Public Relations, respectively from Enseignement Superieur Institut Lucien Cooremans and Ecole de Relations Publiques (Belgium)

She a guest lecture in several Institute and conducts in-house training and Speakers of several Talk-Show and Seminar for Public Relations, Communications and Ethics

ARIO SADEWO- IDEA Design, Founder

Founder of IDEA Design Division, who is our sister, a division providing architectural and interior design and production. IDEA Design is also our strategic partner in event and exhibition management for creative and construction of stage, booth, backdrop and other logistics support

Ario also run and manage the production of interior products and management projects. He is the mastermind of most exhibition booth and mobile exhibition concept, which manage the visibility and success of among others Motorola for its Motobus, MotoTruch, MotoVan and Motorola Boutique at Senayan City, Nestlé Expo, Profitable

Before founded IDEA Design, Ario who earned his Bachelor in Architecture from the University of Pancasila combine with several apprentice job abroad has been appointed as Real Estate Project Manager of Elang Realty and Quality Control & Engineering Division Manager, Aquila Hotel Bandung

• Consultants

• INDRIATI RIZKA

• WAHYUDIANSYAH

• TRIAS KATERINA

• ANINDIA PUTRI

• SUCI RACHMADANY

• TAUFIK ARRASYID

• General Manager

• Business Development Officer

• Media Relations Officer

• Administrative Assistant

• Business Development Executive

• Business Development Executive

Thank you…