Hyper Local Mobile Payments

Kyle Collier Kyle@Evetab.com (416) 570-0829

- Systems Design Engineering Graduate from University of Waterloo, double minor in UX and Management Science

- Founder and CEO, Eve Tab

- 3 Years Product Management Experience + PMP Certified

- Previously founded and CRM software platform

Why now?Technology and mobile payments are hot emerging markets.

The industry is growing in Toronto!

Market is ready

On-demand services like Uber are flourishing

Apple Pay will make mobile payments

mainstream

Technology is here

99% of smart phones have Bluetooth

Smartphone penetration in the U.S. is over 70%

Eve TabRitual LoraxGrabb

* Demand since Feb 2013

http://www.statista.com/statistics/261114/share-of-internet-users-who-would-prefer-to-mobile-payments/

* Mobile Payment Users

http://www.statista.com/statistics/244487/number-of-us-proximity-mobile-payment-transaction-users/

($M)

* Average Transaction Value

http://www.statista.com/statistics/244475/proximity-mobile-payment-transaction-value-in-the-united-states/

($U.S.)

* Marketplace Acquisition Strategy

Free + Paid FeaturesEve collects data and provides insights on user behaviors and offers direct real-time targeted

engagement.

Direct salesInternal direct sales team to

generate leads on new venues

Partnerships and Affiliates

Merchant Partner Acquisition

Promoters/Influencers as affiliates:

Promoters will drive traffic to Eve in exchange for revenue share.

In-app sharing: Incentivized promotional

codesGuerilla marketing:

Street teams, campus repsCo-branding:

Venues and Brands

Targeted social ads

Mobile App Users

* Proximity Mobile Payment Market

http://www.statista.com/statistics/244475/proximity-mobile-payment-transaction-value-in-the-united-states/

($B)

The Eve Tab Experience

Discover the hottest nightlife in real-time

Start a Eve Tab and show your pass

at the door for VIP access

Redeem 100%of your tab at the

bar

* Business Model

# % $152x $ ?=

Commission on a tab

25%

Avg. tab value

$176x $44=Average

Revenue Per User (ARPU)

http://www.statista.com/statistics/244496/average-spending-per-us-proximity-mobile-payment-transaction-user/

Special TechTO Offer:

1. Enter ‘Toronto’ in “Redeem Code” Menu.

2. Select a Nightclub3. Start a Tab4. Enter ‘FreeDrinks’ in promo

code field. 5. Pay with $25 Eve Credit