how to use twitter for business? #seizethetweet
TRANSCRIPT
#seizethetweet STARTER / NUMA Rise
March 16th 2015
Summary (1/2)
1 – Twitter: what for?
2 – Twitter language
3 – Twitter basics
4 – Best practices
6 - Lists
5 – Worst practices
7 - Tweedeck
Summary (2/2)
8 – Acquire followers
9 – User Acquisition
10 – Event livetweet
11 – Tools
This is a livetweet workshop!
Tweet #seizethetweet
1 – Why using Twitter?
Why should I use Twitter?
#seizethetweet @MeguellatiSoso
2 – Twitter language
#hashtags
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@mentions
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3 – Twitter basics: Features and tweeting
A little more vocabulary
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One way relationships?
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Every tweet is public
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How to tweet #1 : mentions
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How to tweet #1 : mentions
#seizethetweet @MeguellatiSoso
How to tweet #1 : .@mentions
#seizethetweet @MeguellatiSoso
How to tweet #2 : hashtags
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How to tweet #2 : hashtags
#seizethetweet @MeguellatiSoso
How to tweet #3 : Use pics
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How to tweet #4 : Use pics
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Tweeting session!
Tweet #seizethetweet
How to tweet #5 : public conversations
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What works? Humour / Surfing the news
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Shorten your links with bit.ly
#seizethetweet @MeguellatiSoso
3’ – Twitter basics: Actions and notifications
Notifications
#seizethtweets @MeguellatiSoso
Fav = like / roger / save
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Fav = like / roger / save
#seizethetweet @MeguellatiSoso
RT = share
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Tweeting session!
Tweet #seizethetweet
Notifications scale
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Fav Mention / Tag
List Follow
RT
Don’t worry you won’t « bother » anyone ;)
#seizethetweet @MeguellatiSoso
4 – Best practices
Go mobile
#seizethetweet @MeguellatiSoso
Ratio following / followers < 1,2
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Who should I follow?
#seizethetweet @MeguellatiSoso
Who shouldn’t I follow?
#seizethetweet @MeguellatiSoso
Engagement doesn’t lies in « likes » and « followers » but in genuine conversations
#seiezthetweet @MeguellatiSoso
5 – Worst practices
Let’s avoid…
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Eggs
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Twelcome
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#spam
Please RT
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Rough link
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Hashtags only
#seizethetweet @MeguellatiSoso
6 – Use lists
Lists
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Lists
#seizethetweet @MeguellatiSoso
Lists
#seizethetweet @MeguellatiSoso
Lists
#seizethetweet @MeguellatiSoso
7 – Tweetdeck
Tweetdeck
#seizethetweet @MeguellatiSoso
8 – How to get 1.000 followers in 2 weeks?
How? (1/2)
#seizethetweet @MeguellatiSoso
Perfect account (bio, profile pic etc.) 3 tweets on a specific topic
1000 follows of a « similar » account Wait 24h
Go on ManageFlitter Repeat!
Manageflitter
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How? (2/2)
#seizethetweet @MeguellatiSoso
IFTTT
#seizethetweet @MeguellatiSoso
9 – User acquisition
Good targeting
#NumaRise @MeguellatiSoso
How do your targets use Twitter?
#seizethetweet @MeguellatiSoso
interests, hashtags, online conversations, media attention
10 – Event livetweet
Livetweeting an event
www.internsgopro.com www.blaaast.co
Live-tweet Vines
Interviews Video
11 – Tools
#1 Tweetdeck
#seizethetweet @MeguellatiSoso
#2 bit.ly
#seizethetweet @MeguellatiSoso
#3 Manageflitter
#seizethetweet @MeguellatiSoso
#4 Feedly
#seizethetweet @MeguellatiSoso
#5 Canva
#seizethetweet @MeguellatiSoso
#6 Vine
#seizethetweet @MeguellatiSoso
#7 IFTTT
#seizethetweet @MeguellatiSoso
#7 IFTTT
#seizethetweet @MeguellatiSoso
#8 Buffer
#seizethetweet @MeguellatiSoso
#9 Storify
#seizethetweet @MeguellatiSoso
