how to leverage your mobility investment
TRANSCRIPT
How to Leverage Your Mobility InvestmentFebruary 26, 2015
Paul DePondVP of Innovation & TechnologyGlobo
To join the conversation: @GloboPlc#GoGlobowebinar
Michael FacemirePrincipal Analyst, Application Development & Delivery –Forrester Research
Featuring:Guest speaker
Enterprise Mobility
Is Maturing
© 2014 Forrester Research, Inc. Reproduction Prohibited 3
Mobile Maturity Evolution – Phase 1
Single Data Source
SingleMobile App
Minimal Device
Coverage
SingleGeography
© 2015 Forrester Research, Inc. Reproduction Prohibited
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Mobile Maturity Evolution – Phase 2
Single Data Source
SingleMobile App
Broad Device
Coverage
SingleGeography
© 2015 Forrester Research, Inc. Reproduction Prohibited
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Mobile Maturity Evolution – Phase 3
Multiple Data
Sources
SingleMobile App
Broad Device
Coverage
SingleGeography
© 2015 Forrester Research, Inc. Reproduction Prohibited
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Mobile Maturity Evolution – Phase 4
Multiple Data
Sources
MultipleMobile Apps
Broad Device
Coverage
MultipleGeography
Multiple Data
Sources
MultipleMobile Apps
Broad Device
Coverage
SingleGeography
Multiple Data
Sources
MultipleMobile Apps
Broad Device
Coverage
SingleGeography
Multiple Data
Sources
MultipleMobile Apps
Broad Device
Coverage
MultipleGeography
© 2015 Forrester Research, Inc. Reproduction Prohibited
Management
Challenges Evolve
MDM
• Devices: Smartphones
• Access: Email, contacts, calendar
• Support: IT help desk
EMM (+MAM, +MCM)
• Devices: Smartphones, Tablets
• Access: Business apps, file sync & share, LOB apps
• Support: Enterprise app stores, self-service portals
Workspace Enablement
• Devices: Mobile devices, PCs
• Access: Any app, any data.
• Analytics: Sophisticated analytics (e.g. user context, location)
• Support: Enterprise app stores, self-service portals, Third party help desk (e.g. Geek Squad)
The Path To Workspace Enablement Requires Backend Data & Application Access
Stage 1
Stage 2
Stage 3
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© 2015 Forrester Research, Inc. Reproduction Prohibited
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Mobile usage isn't slowing down on the consumer side; internal business apps are even hotter.
Forrester predicts a 10- to 15:1 ratio of internal-facing to external-facing apps within
organizations.
-- A Benchmark To Drive Mobile Test QualityForrester Research, Feb. 26, 2014
Data To Consider
Chief digital officers (CDOs) are driving wholesale transformationsof the organization. In a recent Forrester survey of business and technology decision-makers, 49% of 1,031 European and North American enterprise respondents say they need to re-engineer
business processes to support mobile and innovation.
-- Source: Forrester's Business Technographics® Global Mobility Survey, 2014.
© 2015 Forrester Research, Inc. Reproduction Prohibited
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Uh Oh, What About These?
Hard
Harder
Hardest!
How do we manage data security?
Can we MDM employee devices?
Can we MDM business partner employee devices?
© 2015 Forrester Research, Inc. Reproduction Prohibited
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Key Takeaways
› Enterprise mobility is maturing from a set of small,
individual projects to an organization-wide
initiative.
› This is driving technology change – quickly!
› Stay ahead of this change by ensuring that all
platforms and technologies used in mobile can
grow and evolve with your company’s needs.
© 2015 Forrester Research, Inc. Reproduction Prohibited
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GLOBO is an international leader and technology innovator delivering
Enterprise Mobility Management and
Mobile Application Development solutions and services.
Deployments in
50+ countries
Subsidiaries & offices:
Greece | USA | UK | UAE | India | Cyprus
3.4m active users of consumer services
570k enterprise users
24m+ device licenses for consumer apps
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Evolution of Enterprise Mobility Management
ActiveSync
MDM
BYOD
MAM
MCM
NAM
Applications
Limited MDM
Basic MDM Functionality
Secure Workspace
Managed 3rd
Party AppsAccessing
File Systems
Interfacing with Wi-Fi
Infrastructur
B2C and B2E Applications
Mobile Device Management
Network Access Management
Bring Your Own Device
Mobile Application Management
MobileContent Management
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STAGE 1 STAGE 2 STAGE 3
Featuring
Ask the experts…
How are you seeing customers embrace mobility at various stages of mobile maturity?
Retail was one of the first entrants in mobile. Based on that one would expect that they would be the furthest along. What are you seeing in Retail and other verticals?
Retail needs can be B2C or B2E• For B2E: mobile device management
for product info or service delivery• For B2C: mobile app to market
products & services to customers
What We’re Seeing
Organization Size Stage Device Liability
Number of Devices
Retail 5,000 1 CorporateOwned
500
City Government
2,000 3 CorporateOwned +
BYOD
750
Legal 450 1 CorporateOwned
300
HealthCare 3,500 2 Corporate Owned +
BYOD
1,000
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Featuring
Customer Approaches to Mobilization
Start With MDM or EMM
Initiatives
Start With Application Initiatives
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CO, COPE & BYOD
Mobile Devices
Featuring
What Are Organizations Looking to Mobilize?
Internal
Business
Processes
Create
Mobilize
Workflows
Real Time
Business
Intelligence
Paper Forms
Customer
and
Supplier
Processes Operations
Reporting
Employee
Services
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Featuring
How Will Your Mobile Applications Get Developed?
How Will Applications
Get Developed?
Internal IT Resources
Shadow IT
Third Party Development
Services
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Featuring
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Organizations were asked….
© 2014 Forrester Research, Inc. Reproduction Prohibited
Featuring
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Ask the experts…
Where do customers get applications developed?
Depends on how mature mobility strategy is• do it all in-house• Outsource all of it• Use a combination of the above
Businesses Need an End-to-End Strategy toLeverage the Mobility Investment at Each Stage
Enterprise Mobile Device Management
Securing Devices Managing Applications
BYOD Workspace Solution
Securing Corporate Data & Applications
Mobile App. Development Platform
Transforming Mobile App Development
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Stage 1 Stage 2 Stage 3
Featuring
Professional Services – Key Advantage when defining and executing a mobile strategy
Enterprise mobile apps Consumer mobile apps
HTML5 Hybrid Native
- Consulting Services
- Mobile app development
• Concept
• Design
• UI/UX design
• Testing & Validation
- Solution implementation
An
y Ind
ustry
An
y com
pan
y size
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Featuring
Best Practices To Leverage Your Mobility Initiative
1- Find a vendor that can grow with your current and future mobility needs. Determine your needs up to 18 months
2- Designate stakeholders who will contribute to requirement definition & approve decisions for mobility solutions
3- Know your needs before selecting a mobile solution or vendor. Prioritize mobility projects i.e. first device management then application development
4- Find out which processes do various departments and business owners want to mobilize
5- Which mobile application systems do you need to support - is cross-platform development needed?
6- Understand your organizations IT strengths and weaknesses. Understand the impact on IT with respect to supporting any mobility solution.
7- How are your mobile apps going to be developed - internally or outsourced?
8- Have a plan to communicate enterprise mobility solutions to all end users.
9- For MDM and BYOD solutions make sure you have an updated Acceptable Usage Policy
10- How will you measure the success of your mobility strategy or deployed solutions? What are metrics or KPIs?
Lastly, its hard to get it 100% right because mobility is a changing environment. Working with a company that can guide you from start to finish, greatly increases your chances for success.
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Featuring
Thank You
Contact Mike at [email protected] or @ASocialFace
For more information on Globo www.globoplc.comConnect with Globo at [email protected], Follow us on Twitter@Globoplc
Download “The Secret to Unlocking the Potential of Enterprise Mobility” at http://bit.ly/1vYRR2g
Organizations were asked….
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Featuring
Enterprise Mobility ManagementMobile Device Management
On-Premise or Cloud
Centralized Dashboard
Security & Policies
App Management
Real-time visibility and control of mobile data, devices, and applications.
Real-time Statistics
Reporting & Logging
Compliance & Alerts
End User Self-Service
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Featuring
Enterprise Mobility ManagementSecure Workspace
• Contacts
• Calendar
• Tasks
• Notes
• File Access
• Messages
• Groups
• Secure browser
• Secure camera
• Doc editing
• Custom apps built using GO!AppZone Studio
Secure mobile productivity and collaboration using application containerization.
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Featuring
One Platform for All Your AppsComplete and easy mobile app development and deployment platform
Visual IDE for rapid development
Out-of-the-boxSecurity
Mobile App Containerfor future-proof apps
& easy deployment
MobileBack-end
Server
On-premisesCloud
OR
Cross-platform
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Featuring