how to give an effective presentation
TRANSCRIPT
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How to give an effective presentation Deliver content to really engage your audience
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1. PREPARATION
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KNOW YOUR AUDIENCE
• What do they know? • What do they know about you? • What do they know about the subject?
• What effect will this have on your presentation?
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KNOW YOUR AUDIENCE
• What do you want them to think, feel, or do as a result of your presentation?
• Have you tailored your examples to their experiences?
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KNOW YOUR SUBJECT
• What’s your story? • What’s your headline? • What’s the one thing you want the audience to go away
with at the end?
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KNOW YOUR SUBJECT
• Do you have your three key messages? What are they?
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KNOW YOUR SPACE
• Find out where you’re presenting and visit the room beforehand if you can
• Is it too hot? Too cold? Too bright? Too dark?
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KNOW YOUR SPACE
• Make sure everything works as it should • Does the computer work? Does the clicker work? Is there a
microphone? • What’s the room set up? • Challenge the layout if it isn’t as you want it
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2. GETTING ZEN
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CHANGE YOUR MINDSET
• Turn nervous energy into speaking energy
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CHANGE YOUR MINDSET
• Remember, the audience are on your side – they want to be informed, entertained, and enthused
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CHANGE YOUR MINDSET
• Don’t apologise if something goes wrong during your presentation
• Believe me, your audience won’t realise unless you tell them
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THE AUDIENCE ISN’T YOUR ENEMY
• Get to the room early and get ready • Talk to people and learn some names
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THE AUDIENCE ISN’T YOUR ENEMY
• Establish rapport – make conversation, be friendly! • Use any relevant information you learn from your
conversations in your presentation
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3. DOING THE DEED
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HUMANS ARE FUNNY THINGS
• First impressions are based on:
7% 38%
55%
SPOKEN WORDS TONE OF VOICE
BODY LANGUAGE
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USE YOUR VOICE
No one likes to listen to a presentation in monotone
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USE YOUR VOICE
• Try to be conversational in style • Vary your volume – project, don’t shout
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USE YOUR VOICE
• Speak at different rates to heighten enthusiasm • Use inflection and tone to add emphasis
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USE YOUR VOICE
• Master the pause • It allows you to think about what you want to say next • It gives the audience time to consider what you’ve just said • It slows your pace down
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USE YOUR BODY
• Make eye contact and stand with an open and confident stance
• Use gestures (if they suit your style)
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USE YOUR BODY
• Are you dressed appropriately for the audience?
• Are you in shorts and they’re all in suits? • Watch out for flashy jewellery or watches –
they can distract from what you’re saying
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USE YOUR BRAIN
• Keep an eye on your audience • Are they looking interested? Bored? • Are they worried about the time?
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USE YOUR BRAIN
• Be prepared to speed up or slow down • If possible, ask your audience what they want
to focus on • Listen. Don’t assume you know what your
audience thinks
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MY 3 KEY MESSAGES
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The old cliché – fail to prepare, prepare to fail.
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You’re probably talking too fast. Slow down.
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Presenting isn’t torture. Be enthusiastic and have fun and your audience will too.
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GET IN TOUCH
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Don’t be a stranger...
@talktobeaumont
/imogenhitchcock
www.talktobeaumont.com
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