how russ ruffino got to 2.4 million in one month: intro

12
2.4 Million In One Month 5 Steps To Becoming your own Traffic Expert Russ Ruffino

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Page 1: How Russ Ruffino Got to 2.4 Million in One Month: Intro

2.4 Million In One Month5 Steps To Becoming your own Traffic Expert

Russ Ruffino

Page 2: How Russ Ruffino Got to 2.4 Million in One Month: Intro

My business started from referrals.

So I thought investing in marketing would be a viable choice.

Page 3: How Russ Ruffino Got to 2.4 Million in One Month: Intro

I was dead wrong.

Page 4: How Russ Ruffino Got to 2.4 Million in One Month: Intro

I hired the world’s first and

foremost social media experts: four of them

Page 5: How Russ Ruffino Got to 2.4 Million in One Month: Intro

I generated $30,236 with this $61,423 investment.

To break it down: for each dollar I spent, I got back just about fifty cents.

Page 6: How Russ Ruffino Got to 2.4 Million in One Month: Intro

The bottom line: Almost no one was buying.

Page 7: How Russ Ruffino Got to 2.4 Million in One Month: Intro

I realized that everything I had focused on ME.

I talked about myself, my team, and how great I thought my product was.

Page 8: How Russ Ruffino Got to 2.4 Million in One Month: Intro

So I reinvigorated my entire approach

to focus exclusively on the CLIENT’S needs.

Page 9: How Russ Ruffino Got to 2.4 Million in One Month: Intro

What have I learned?

Page 10: How Russ Ruffino Got to 2.4 Million in One Month: Intro

If you don't focus on your clients at every step of the way, your sales-funnel will fail.

Page 11: How Russ Ruffino Got to 2.4 Million in One Month: Intro

Next time… Step 1 Understand the Problem

Page 12: How Russ Ruffino Got to 2.4 Million in One Month: Intro

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