How are yougoing digital?

Question # 1

How fast is yourInternet access?

80% of Italian homes do not have fast internet coverage: Millions without choices and without chances.

http://europa.eu/rapid/press-release_SPEECH-14-534_en.htm

Neelie Kroes

Question # 2

How do youuse social media?

A digital business uses social to interact with customers, both proactively and responsively.

http://www.zdnet.com/everyone-is-going-digital-but-just-what-does-that-mean-7000028682/

11 advantages of using a blog for teaching

http://www.slideshare.net/frankcalberg/11-advantages-of-using-a-blog-for-teaching

Question # 3

How do youcreate self service

for users of your content?

http://www.zocdoc.com/

Rather than creating technology tools to help back-office employees type customer complaints into their systems, leading organizations create

self-serve options for customers to type in

their own complaints.

http://www.mckinsey.com/insights/business_technology/accelerating_the_digitization_of_business_processes

Historically, if you wanted to change the details on your account or change your address, you would have to ring up and talk to someone or go into a store.

Now, you can access that function online or through your mobile phone, hence the costs are reduced.

http://www.mckinsey.com/Insights/Business_Technology/The_digital_enterprise

Question # 4

How do youautomate manual work?

To meet high customer expectations, companies must reinvent the entire business process -including cutting the number of steps required, reducing the number of documents.

http://www.mckinsey.com/insights/business_technology/accelerating_the_digitization_of_business_processes

Look at how everything is done

and ask “why”?

http://www.mckinsey.com/insights/organization/the_seven_habits_of_highly_effective_digital_enterprises

Of the 700 end-to-end processes in banks, for example opening an account or getting a car loan, about half can be fully automated.

http://www.mckinsey.com/insights/strategy/strategic_principles_for_competing_in_the_digital_age

One bank digitized its mortgage-application and decision process, cutting the cost per new mortgage by 70% and slashing time to preliminary approval from several days to just 1 minute.

http://www.mckinsey.com/insights/business_technology/accelerating_the_digitization_of_business_processes

Question # 5

How do youinvolve external people

using technology?

Xiaomi crowdsources features of its

new mobile phones rather than investing heavily in R&D.

http://www.mi.com/http://www.mckinsey.com/insights/strategy/strategic_principles_for_competing_in_the_digital_age

Telstra crowdsources customer service,

so that users support each other to resolve problems without charge.

http://www.telstra.com.au/http://www.mckinsey.com/insights/strategy/strategic_principles_for_competing_in_the_digital_age

Question # 6

How do you use analyticsto better understand users?

Being digital is about implementing a cyclical dynamic where processes and capabilities are constantly evolving based on inputs from the customer.

http://www.mckinsey.com/insights/high_tech_telecoms_internet/what_digital_really_means

An integrated analytics approach can free up 15 – 20% of marketing spending.

http://www.mckinsey.com/Insights/Marketing_Sales/Using_marketing_analytics_to_drive_superior_growth

https://www.google.com/analytics/

Example

The Internet gives consumers new power to express their preferences and take their business elsewhere with the click of a mouse.

In this environment, the customer’s needs and desires have to guide every aspect of a company’s operations.

http://www.mckinsey.com/insights/high_tech_telecoms_internet/chinas_digital_transformation

Further inspiration

https://www.teacherspayteachers.com/Product/Needs-that-people-have-1530997

Question # 7

How do you continuously adaptyour products and services?

Successful digital businesses continuously scout out new ideas and carefully manage their own product pipelines.

http://www.mckinsey.com/insights/high_tech_telecoms_internet/chinas_digital_transformation

Question # 8

What transportation appsdo you use to get from a to b?

Further inspiration

http://www.slideshare.net/frankcalberg/transportation-innovation

Question # 9

How do you use crowdfunding?

Crowdfunding

https://www.teacherspayteachers.com/Product/Crowdfunding-2098233

Question # 10

How do you continuously educate yourself?

Learning strategies

https://www.teacherspayteachers.com/Product/Learning-strategies-1487708

Question # 11

How open are you todo things differently?

http://www.mckinsey.com/insights/high_tech_telecoms_internet/what_digital_really_means

Being digital requires being open to

re-examining your entire way of doing business and understanding where the new frontiers of value are.

Further inspiration

http://www.slideshare.net/frankcalberg/questions-to-discover-your-values

Question # 12

How often do you try out new things?

BYOD is just the beginning. If your organization is going to attract and engage the most creative individuals in the world, then as a CIO you have to think about how you might help facilitate SYOG - Set your own goals. DYOJ - Design your own job. PYOC - Pick your own colleagues. AYOE - Approve your own expenses. CYOB - Choose your own boss.

http://www.mixhackathon.org/hackathon/contribution/dawn-distributed-leadership

Gary Hamel

The new, ideal IT person - a kind of “Homo digitus” is used to short delivery cycles and feels at ease operating across silos and working within cross-functional teams.

Homo digitus is also output-minded and helps the business visualize solutions through rapid prototyping and

experimentation.

http://blogs.hbr.org/2013/08/do-you-have-the-it-for-the-com/

Additional sources

http://www.mckinsey.com/insights/business_technology/Acquiring_the_capabilities_you_need_to_go_digitalhttp://www.mckinsey.com/Insights/Business_Technology/Finding_your_digital_sweet_spothttp://www.mckinsey.com/insights/organization/nine_questions_to_help_you_get_your_digital_transformation_right