magnum division going digital

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Magnum Division Going Digital Today and the future

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Post on 24-Jan-2018

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Magnum Division

Going Digital

Today and the future

Facebook Group

Facebook Leadership Group

• A place for the Division to Promote Events, Products and a resource for Leadership tools

• Open to Public so Leadership can refer potential down lines & for recruiting support

• Discussion encouraged but controlled by Administrator approving posts

• Links between the Group and Pages referring each other at pinned post

Storage of common files

Business security

Policies in place to ensure security from NON Avon visitors;

• No Product Pricing will be displayed on pages

• No commission details to be displayed

• Members need to be approved by admin

• Only contact details to be supplied are DSM’s

• Where possible links to the Official Avon site will be used to ensure continuity

Facebook Page

Facebook Page

Preferably NO member Discussion but a number of resource pages which will include

• Calendar of events

• Digital tools and Resources

• How to for E-store, E-brochure

• Join Here for Potential Representative

• Help and Support E-form

• You Tube Channels

Events will be loaded in two different formats

Google Calendars & Facebook events

Google calendarLinks to Gmail and most Android Phone calendars

You can add the whole calendar to you Google calendar from the link at the bottom right of the page

Or just add Individual events to your calendar

Facebook Events also Link to the Google calendar

Other

Pages include

Links to 6 YouTube channelsIncluding Divisions YouTube

• Linking to the Company Sign up page as well as referring them to a submit form if they want to ask a question or have a home visit

• These “Ask Us” requests are sent to Divisional Manager

Seeking Leads

Step by Step Guide

• Supplying a step by step guide on setting up their online store

• To be upgraded to include all forms of ecommerce tolls and promotional hints

• Links to five official resource sites which offer Digital and Media resources including

• Avon Australia Social Media site

• Digital Hub

• Avon USA Media Centre

• E-cards

• Wallpapers

Currently displays a slideshow including

• E-brochures

• Digital Marketing

• Social Media

• Virtual Make over

• Skincare App

• Avon Phone Store apps

A short article explaining Multilevel Marketing

MLM

Our Facebook AudienceCompared To Normal Facebook users (Grey)

most of our likes come from 35 – 55 year olds

Survey OneWhat they want from the Page

37%

32%

16%

10%

5%

What pages did you like

General discussion

Calendar events &activities

Setup your Store

Digital Libraries

Digital Tools

Survey OneWhat they want from the Page

37%

31%

16%

16%

What would you like to see more of

More news

Downloadable info

More updatedcontent

Assistance Links

Survey OneWhat they want from the Page

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

Chat and converse with others Leadership Program Information See what's coming up See what's new

What is your primary reason for visiting our website?

Total

Survey OneWhat they want from the Page

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

Assistance Links Downloadable info More news More updated content

What would motivate you to visit the Facebook Leadership pages again?

General Comments on the Facebook pages

Basic info such as maybe how to do a return. so we can pass on to our teams and post on district pages.

Information to help new representatives and/or leaders

Looks great, more news updates would be great.

Selling and motivational ideas

Specials at a glance. Let us know if there is something we as Rep's can do to increase our profit

Future PlansOn Line district maps with DSM contact details

for Representative use similar to UK

Future PlansOn Line maps for DSM to use that flags Rep locations

used to identify potential areas and District Creep

Email Contact

• We have recently trialled Email distribution software to contact customers to point them to view our new Facebook pages

• Future use will be for Division wide or District Specific emails

• This will be available for DSM’s to use

• Reminder emails will be sent 1 week prior to District Sales Events

• Opt out options are part of the process

All Reps copied from Alpha Lists to Mail Management program

Ability To personalise emails by inserting detail

Bulk SMS Also trialling the ability to TXT reps a short reminder of events and activities such as Mail day and sales events

Magnum DivisionLive Party Plan

Online site used by Reps wanting to run internet get together parties

Created and Ready to go awaiting some Content to be created

We have the ability to offer DSM’s and / or Representatives an ability to do remote meetings through an internet clasroom

Which offers the ability to Display Videos, Word and PowerPoint tools over a live Video Chat link