hacking health literacy: sxsw 2015
TRANSCRIPT
WHAT THE WHA?
CODE
PO128
THE ‘69 DODGE CHARGER
While this engine was available with an unsilenced air cleaner option, it differed internally from the 335-hp 383 “Magnum”
TWO 383 engines available: 2-barrel and 4-barrel
2-barrel rated at 290 hp
Four-barrel engine was rated at 330 hpand identified by the “pie tin” on the air cleaner as “383/FOUR BARREL”
In 1969, the B-series engines were all painted turquoise with the exception of the 383 four-speed, 440 Magnum, and 426 hemi which were painted Street Hemi Orange
The 330-hp engine was unique to the Charger model in 1969
The 335-hp 383 Magnum engines were also painted Street Hemi Orange
CODE
PO128
THE PROBLEM
WAS A SIMPLE
CODE
PO128
THE PROBLEM
WAS A SIMPLE
Health lit∙er∙a∙cy (n.): The degree to which individuals
have the capacity to obtain, process,
and understand basic health
information and services needed to
make appropriate health decisions.
Source: Health.gov
CODE
PO128
THE PROBLEM
WAS A SIMPLE
Health lit∙er∙a∙cy (n.): How much you know
about staying healthy and/or
managing your illness.
Source: Health.gov
Source: The National Assessment of Adult Literacy; US Dept of Health and Human Services
50%of patients
leave the doctor not knowing what to do
or what they were told
Nearly
9 out of 10 adults have difficulty
using everyday health information
1 in 2 adults can’t
read a drug label
50% of adults cannot
understand a vaccine chart
99% of Americans can read.
ONLY 12% have ‘proficient’ health literacy
9 out of 10 adults may lack
the skills needed to manage their
health and prevent disease
BY THE NUMBERS
First Christmas with Tommy
Last Christmas with her “Little Family”
WHY CARE?
According to the US Department of Health
and Human Services:
The primary responsibility for
improving health literacy lies
with public health professionals
and the healthcare and public
health systems.
Really…it’s YOU AND ME
It’s time toHACK HEALTH LITERACY
Source: Health.gov
Digital
is the ONLY
medium to
use them all.
STYLES of
LEARNING7
HOW DO WE START?
Break down complex language. Create an easy story.
STYLES of
LEARNING
HEALTH HACK 1: SIMPLIFY
‘Design the disease’ as an eye-catching, quick read.
STYLES of
LEARNING
HEALTH HACK 2: VISUALIZE
Enhance digital tools with interactivity that makes
learning easy and fun.
STYLES of
LEARNING
HEALTH HACK 3: PLAY
THEN NOW
