!Kim Spinder!

PolderHack Productions!

Agri Meets Design is the on and offline meeting

place where farmers and designers can come

together to work on new concepts and prototypes that empower agriculture.

PESTILEAKS!HIGH TECH CAMPUS

FLORA FAUNAHACK

A HACKATHON IS! Stakeholders present challenges based

on a specific topic f.e. potatoes

!TEAM!

participants– mostly developers, designers, experts and people who want to

contribute form teams based on which particular challenge interests them!!!!HACK!

Teams “hack” the challenge. They try to come up with an actual solution to the

problem presented. Usually, that means developing an app!

!

JURY!A presentation by the !

teams takes place There’s a judging, winners are

announced

32 HOURS!Make a meaningful contribution, get to

know new people, have fun, !enjoy what you will learn and create !! HACKATHON?

vr 17 & za 18 oktober!Opening DDW !Agri meets Design !32 uur hacken!!Programma!Keynote!

Programma

Keynote II Workshops !Lunch!Dreamteaming!Show and Tell!Special event!Ontbijt!Pitch training!Jury!Prizes, drinks & celebrate! !

!ORGANISATIE!

8

!LOCATIE IGLUU!

LICHTTOREN!

CATERING: Taste The Food Waste

!DATA & CHALLENGES!

RABO / NATUUR & MILIEU / ZLTO!

FASE 1!Vormgeving, content, DDW Nu t/m augustus!

FASE 2 Promotie Hack Food Waste!Opbouwen community Werving Deelnemers!Benaderen Challengers!Verzamelen Data !Aug t/m oktober!!

Communicatie tijdens DDW: 17-26 oktober!

FASE 3

FASE 4!Evaluatie en conclusies terugbrengen in eigen organisatie - Nov/dec!

COMMUNICATIE

13

DDW14!

!DUTCH DESIGN WEEK!

!WEBSITE &

DESIGN!

!POLDERHACK!

!POLDERHACK!

COMMUNITY BUILDING

Flame FireSpark

crowd

CLOSE TO HOME NETWORK CROWD

COMMUNITY EN WERVING!

Crowdsourcing consumer data! (Wereld Voedsel Dag?)

DOELGROEPEN!Multidisciplinair (USP)!

Deelnemers: designers, hackers, engineers, young professionals,

experts, burgers !Challengers: agrifood bedrijven,

wetenschap en overheid!Publiek: DDW publiek, agrifood

sector, overheid, onderwijs, betrokken burgers!

BLOGS

FREE PUBLICITY & MEDIA

SOCIAL MEDIA

!COMMUNITY:!

ON AND OFFLINE

COMMUNICATION & PR

Tweetreach: 2,8 million

Real-time Communicatie tijdens #hackfoodwaste

!WASTE:LAB!!

!SHOWCASE DDW!

In-dept communicatie na event: wat is er nu uitgekomen? !!!Sectorale pers: Boerderij Boerenbusiness

MILESTONES!Oproep partners/achterban data

Start activatie community:!eind aug / begin sept!

(save the date)!!

Persbericht!september 8 sept!

!29 september Challenges!

17 en 18 okt!Na afloop: resultaat!

QUESTIONS?