growth of tafe
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Organization development
of
TAFE farm & equipments
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Company profile
Tractors and Farm Equipment Limited (TAFE), a US $1.6
billion tractor major incorporated in 1960 at Chennai, India.
The third largest tractor manufacturer in the world and thesecond largest in India by volume.
TAFE is part of the Amalgamations Group based at Chennai,
comprising of 41 companies, and is one of India's largest light
engineering groups.
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TAFE wields 24% market share of the domestic tractor
industry, with a sale of over 148,000 tractors (domestic and
international) for the year 2011-12. TAFEs partnership with
AGCO Corporation and the Massey Ferguson brand for 52
years, a first in the tractor industry, is a stellar example of
TAFEs commitment to its values of building long-term
relationships with its stakeholders, through fair and ethical
business practices.
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Areas of business
TAFE exports to over 77 countries, including developed
countries in Europe and the Americas.
Besides tractors, TAFE and its subsidiaries have diversebusiness interests in areas such as diesel engines, batteries,
transmission components, panel instruments, engineering
plastics, hydraulic pumps and cylinders, passenger vehicle
distribution and plantations.
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Chairman's profile
MALLIKA SRINIVASAN
Her carrier in Tafe started in year 1985 till now .
A leader and strategist, recognized for professionalism, commitment
to excellence and contribution to Indian Industry and Academia.
Skillfully leveraged the companys resources and competencies to
increase TAFEs revenues from US$ 20 million in 1985 to US$ 1.6
billion in the year 2012. TAFE is now among the three largest
tractor manufacturers in the world.
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The Early Years of TAFE The Amalgamations Group entered the tractor business in
1960.
Simpson & Company was already making Perkins DieselEngines and the founder chairman of the group,
Mr.Anantharamakrishnan's own great interest in agriculture
and the Green Revolution in making, made the group grab the
opportunity to make tractors when it presented itself.
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On December 15, 1960, Mr. S. Anantharamakrishnan
announced at a press conference at Chennai, his plans to
manufacture tractors and implements at Simpson's Industrial
Estate in collaboration with Massey Ferguson of Toronto.
At that time, the estimated demand for tractors in India was12000 tractors per year and TAFE was allocated a capacity of
7000 tractors a year.
Initially 50% of the tractor was built with indigenous content
but within two years this rose to 85%.
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From these early beginnings, company have risen to a turnover
of US $1.6 billion and a sale of over 148,000 tractors
(domestic and international) in the year 2011-2012, apart from
the distinction of being India's largest exporter of tractors
consecutively for the last three years.
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Milestones
1960 Incorporated as a joint venture with massey ferguson
1961 Tractors roll out of Sembium (Chennai) factory
1981 Second tractor factory established at Doddaballapur(Bangalore) engineering
plastics division plant established at Doddaballapur
1987 Third tractor plant established at kallidaipatti near Madurai
1990 Engineering export promotion council export award for export performance,consecutively for 20 years (1990-2010)
2000 National award for the welfare of people with disabilitygovt of India
2002 Second engineering plastics plant established at maraimalainagar Chennai
2005 Eicher tractor business, engines plant at Alwar and transmission plant at
Parwanoo acquired under Tafe motors & tractors ltd
2007 Commendation for strong commitment to excel "from the jury of the CII
exim bank award for business excellence
2009 Commendation for significantachievement in journey of excellence from
the jury of the CII exim bank award for business excellence
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2010 Tafe becomes India's largest exporter of tractors
2011 TPM award for excellence from JIPM/NIQR award for quality
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Overseas establishment
TAFE's first overseas plant went on stream in September 2010, at
Manisa, Turkey.
TAFE stands today, as a dynamic multi-brand giant, moving towards
US $2 billion revenues in 2012-13.
Its strong core competencies of engineering expertise,
manufacturing mettle, and technological prowess have won the trust
of farmers worldwide.
TAFEs exacting performance standards drive technological
innovation and superior product design.
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Export Award - Engineering Export Promotion
Council (20 consecutive years)1990-2010
Samman Patra (Prompt payment to Central Excise) 1998-2009
State Safety AwardsGovernment of Tamil Nadu 1999, 2006, 2009
National Award for the welfare of people with
disabilityGovernment of India2000
Best Employer of disabled personsGovernment of
Tamil Nadu2000
CII Exim Bank commendation for Strong
Commitment to Excel2007
Star Award for Unlisted Companies from Business
Standard2008
CII Exim Bank commendation for Strong
Commitment to Excel2009
5S Award from CIITAFE Doddaballapur Plant 2010
TPM Award for Excellence from JIPM/ NIQR Award
for Quality2011-2012
CII Exim Bank commendation for Significant
Achievement, in the second band (550-600), towards
Business Excellence
2012
Awards & accolades
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Total Quality Movement
TAFE is fully committed to the Total Quality Movement and is
one of the foremost companies in this sector to receive the ISO
9001 certification.
Three of TAFE's Indian tractor plants are certified under
ISO14001, in recognition of their environment friendly
operations.
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Among the many accolades and awards received by TAFE,
TPM Award for Excellence from Japan Institute of Plant
Management, the NIQR award received for quality, CII-Exim
Bank Commendation for Significant Achievement on the
journey towards Business Excellence and the Regional
Contributor award for quality supplies from Toyota Motor
Company, Japan, stand prominent.
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Thank you