gmc2010 official presentation

8/14/2019 GMC2010 Official Presentation

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The KNOWledge Network Brasil www.tkn.org.br [email protected]

Inserting Brazil in the worldwide route of excellence in Knowledge

Management and Innovation


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TKN (The KNOW Network) is an organization in London United

Kingdom, founded in 1996 by a prominent researcher in the KnowledgeManagement and Innovation area.

The main target is to promote growth of an organizations intellectual capitalas strategy:

The KNOW Network

The KNOWledge Network Brasilwww.tkn.org.br [email protected]

To build an international specialists network in Knowledge Management;

To accelerate the organizational performance through knowledge sharing,generating innovation;

To present MAKE Award - Most Admired Knowledge Enterprise (awardedsince 1997 in Europe, United States and Asia).


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Deming

Award

The KNOW Network in the World

Europe

Malcolm BaldrigeAward

USA

European QualityAward

Japan

The KNOWledge Network Brasilwww.tkn.org.br [email protected]

PNQ

Brazil

China


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More than 60 Quality Awards in 100 countries:

USA, India, Japan, England, Germany, Holland etc.

More than 20 countries promoting one Knowledge

Management Award (MAKE).


MAKE Award Brazil objectives:

Share lessons learned in experiences, cases, projects and all KnowledgeManagement initiatives with procedural changes and presentations;

Induce benchmarking between similar organizations, contributing todissemination of the best practices in Knowledge Management and Innovation inthe private, public and academic sector;

To award organizations with important contributions and initiatives in the art ofKnowledge Management and Innovation in Brazil.


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Some participating companies in this international network



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The KNOW Network in Brasil

We are the Brazilian Chapter of The KNOW Network;

Certifying Agency (people and organizations) .

Mission: To stimulate; global interaction, Knowledge Management andInnovation, creation and diffusion of the Brazilian initiatives around the world.


The objective is to increase the rank of Brazilian companies presence in the Most AdmiredKnowledge Enterprise Award.

The KNOW Network arrives in Brazil as a Certifying Agency in the eight MAKE criteria of

excellence in Knowledge Management and Innovation. This action allows Brazil to participatein the largest KM best practice international community and conferences around the world.


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1. GENERAL PROFILE

3. REGISTRANT PROFILE


432 people in three conference days and two

workshops:

77% Registrants and Sponsors14% Speakers

09% Press

2. SPEAKERS PROFILE28% Presidents and CKOs

46% Directors and Superintendents10% Managers16% Others (Consultants, Jornalists, Technicians)

12% Presidents and Vice-Presidents19% Directors / Superintendents48% Managers

08% Analysts06% Consultants05% Engineers / Technicians01% Assistants

01% Students

4. REGISTRANT PROFILE BY STATE

65% So Paulo35% Other States / Countries


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1. CONFERENCE BROADCAST MEDIA

- Valor Econmico Journal

- Amanh Magazine

- More than 1,000,000 newsletters sent (HSM, FEBAB, Voit, HSM, Cenadem, Estado Agency etc.)

- Electronic banners in many websites resulting in 200,000 press with more than 1,100 click throughs


2. SATISFACTION SURVEY (1 to 10)98% of registrants want to participate of the GMC in 2010.

- Quality of the cases - 9.83

- Speakers Quality - 9.28

- General Satisfaction - 9.55

- Press Office

- 50,000 Page Views from Google


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5

10

15

20

Imagens

Declaraes

5,315,496 is the total public that read about the Global MAKE Conference during the months of April, Mayand June of 2009. (Not included the visitors of online magazines and newspapers)

Images published in the media

Declarations published in themedia

10

20

30

40

50

Jornal

Online

Printed

Online

3. PRESS COVERAGE


0

Abril Maio JunhoApril May June

Abril Maio Junho

April May June

0

500.000

1.000.000

1.500.000

2.000.000

2.500.000

3.000.000

Abril Maio Junho

Monthly public target

April May June


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- GMC 2009 Consolidation

Consolidation74 - Total articles published on GMC 200905 - Total articles published in June of 200946 - Total articles published in May of 200923 - Total articles published in April of 2009

Printed Media08 - Printed media published on GMC 200901 - Printed media published in June of 200905 - Printed media published in May of 200902 - Printed media published in April of 2009

Online Media66 - Online media published on GMC 200904 - Online media published in June of 200941 - Online media published in May of 200921 - Online media published in April of 2009

Articles and Declaration

09 - Total articles with images published on GMC 200927 - Total articles with declarations published on GMC 2009

Press Releases32 - Press releases on GMC 2009

Interviews and Coverage0 5 - Interviews on GMC 200905 - Conference coverage on GMC 2009


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Sample newspaper clippings: Valor

Econmico, O GLOBO and Gazeta Mercantil


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The conference fulfilled the mission of To begin to insert Brazil in the knowledge management route asa erformance im rovement tool for business.


Aracy Campos Consultant

The GMC 2007 was an excellent opportunity to know diverse knowledge management actions in manyorganizations, as much in Brazil as everywhere else.Claudio Amorim Guimares - O N S

it is necessary for more advertising and announcements for this conference, because manyprofessionals havent heard about GMC. Valquiria Rossi UMESP


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May, 25, 26 and 27, 2010

So Paulo - Brasil

Third edition of the largest international conference regarding Knowledge Management andInnovation best practices.


Projected 500 in attendance and more than 40 speakers.

2010 Subject: COLLABORATION CHANGING THE WORLD, the eight MAKE criteria withsimilar successful cases of the 20 MAKE Award finalists around the world along with the 10Brazilian MAKE Award finalists in 2009.

EXPOGMC 2010, bringing the most up date in Knowledge Management, Portals, Content

Management, Streaming Media and Innovation practices, present are organizations displayingthe results of projects in these areas.

After the conference, the GMC Magazine will be send virtually to all the participantswith the summary of workshops and the main conference, along with interviews withall speakers.


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Objectives of the GMC 2010

To discuss the MAKE methodological function in Knowledge Management and innovationprocess within worldwide organizations;

To integrate the worldwide best practice chain, through public or private organizations,


un vers es, researc ns u es, governmen e c.;

Join efforts to implement Knowledge Management and innovation actions in the promotion ofBrazilian organizations;

To spread the Knowledge Management MAKE methodology;

To spread international Knowledge Management and innovation initiatives;

To congregate in the same place with many different Knowledge Management and innovationvisions and opinions, and to continue the discussion through TKNBrazil website;

To launch the edition of GMC and MAKE Award Brasil 2011.


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Subscribe now to workshops and conference with an outstanding discount !!


. . .

[email protected]

Phone: 55 11 3013.2063

Fax: 55 11 3544.4643

Global MAKE Conference 2010

gmc2010 official presentation

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