future of automotive report

THE FUTURE OF AUTOMOTIVE

Scenarios Driving The Digital Transformation Of An Industry

•  5 future-‐forward scenarios

•  Key trends driving the automotive industry

•  4 industry disruptors shaping new mobility

•  Expert insights and leading case studies

•  Actionable takeaways for manufacturers, OEMs and dealers

Download The Full Future of Automotive Report

Featuring:

Download at: bit.ly/2crBpoc

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Let’s Imagine The Future Of In-‐Vehicle Productivity

BY 2020

The Opportunity

TODAY

1/3 of drivers have interest in a fully self-‐driving vehicle. J.D. Power 2016 U.S. Tech Choice Study, March 2016

90% of new car sales will be connected vehicles. Microsoft Book of Dreams, 2015

Sales of connected cars will equal $2.3 trillion. Business Insider, February 2015

71% of drivers consciously share their data in exchange for tangible benefits. McKinsey, March 2016

“Imagine a world where your car is intelligent enough to deliver productivity services, virtual assistance, predictive maintenance and autonomous driving all on a pay-‐as-‐you-‐drive basis. Enter the Connected Car powered by the Microsoft Intelligent Cloud.” Kevin Dallas, Corporate Vice President, IoT Business Development, Microsoft

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1.   Connected Driving Experiences

2.   New Models of Access and Ownership

3.   Enhanced Dealer – Customer Relationships

4.   Seamless, Secure Communication with Smart Ecosystems

Four Fundamental Shifts x

What’s Next: Fully Automated Safety And Security

What This Means

For Manufacturers & OEMS: •  Improve in-‐vehicle experience with UX

•  Share data seamlessly between systems •  Design smarter systems

•  Inform automated driving assistance

For Dealers: •  Deliver personalized experiences from anywhere •  Increase market relevance based on insights

Cortana Intelligence

Allow car dealers to access cloud-‐based analytics to predict driver trends and behavior

Powering Transformation With Microsoft

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What’s Next: Flexible Mobility Services

Azure App Services and IoT Suite

Help developers dynamically build a customer-‐facing app and scale performance as app users grow exponentially


What This Means

For Manufacturers & OEMS: •  Offer flexible mobility services •  Gain insights into potential customers •  Design engaging and adaptive content

For Dealers: •  Create value using analytics related to trips •  Gather context around customers and behaviors •  Deliver experiences for on-‐demand lifestyles •  Engage customer at every stage of brand journey

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What’s Next: Digital Vehicle Shopping Experience

Cortana Intelligence

Help dealers create more meaningful customer experiences at a reduced cost

For Manufacturers & OEMS: •  Increase market relevance

•  Improve agility and reduce costs responding to new business

•  Build stronger manufacturing pipeline

•  Use connected insights to drive new value

For Dealers: •  Understand how products are being used

•  Develop dynamic training tools

•  Customize offers and sales opportunities


What This Means x

What’s Next: Connected Service Operations

Microsoft Power BI

Enable technical support teams to detect issues, track usage and diagnose crashes on mobile and web apps


What This Means

For Manufacturers & OEMS: •  Extend longevity of products •  Design smarter products and telematics service •  Increase lean production and decrease operation costs •  Develop flexible technical service for teams

For Dealers: •  Make more cost effective decisions •  Provide remote technical service and avoid malfunction •  Offer customer support through vehicles •  Provide faster access to travel-‐related support

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Volvo Group uses HoloLens technology to create mixed reality showroom experience

The Future Now:

IAV explores how cloud connected vehicle systems can increase road safety and driver productivity

The Future Now:

BMW launches digital mobility experience based on the Open Mobility Cloud using Microsoft Azure

The Future Now:

1. Advanced Driver Assistance Systems

2. Cloud Connectivity

3. Vehicular Communication Systems

4. Machine Learning

5. In-‐Vehicle Assistance

Five Technologies Kickstarting Transformation

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•  5 future-‐forward scenarios

•  Key trends driving the automotive industry

•  4 industry disruptors shaping new mobility

•  Expert insights and leading case studies

•  Actionable takeaways for manufacturers, OEMs and dealers

Download The Full Future of Automotive Report

Featuring:

Download at: bit.ly/2crBpoc

THE FUTURE OF AUTOMOTIVE

Scenarios Driving The Digital Transformation Of An Industry