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friend me? no, friend you! - creating real relationships on the internet

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Hi, I’m Justin.

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Page 1: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Hi, I’m Justin.

Page 2: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Friend me? No, Friend you!Creating Real Relationships with the Internet

Page 3: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Today’s goal.

Page 4: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

AudienceAudience

flickr.com/photos/officialgdcflickr.com/photos/officialgdc

Page 5: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Listen to who and what is out there.

Page 6: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

““If you build it...”If you build it...”

flickr.com/photos/manyhighwaysflickr.com/photos/manyhighways

Page 7: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Figure out who you are trying to reach.

Page 8: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

flickr.com/photos/lemonflickr.com/photos/lemon

Page 9: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Create awesome stuff to delight your intended audience.

Page 10: Friend Me? No, Friend You! - Creating Real Relationships on the Internet
Page 11: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Respect your following.

Page 12: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

37signals has 2 blogs for 2 audiences.37signals has 2 blogs for 2 audiences.

Page 13: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Trust in the process and try.

Page 14: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Oh yeah... relationships.

Page 15: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

At-Bat Database

DeviceKnit

Page 16: Friend Me? No, Friend You! - Creating Real Relationships on the Internet

Thanks. It’s your turn.

Follow me on Twitter: @jburdeezy


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