Your Mobile Wallet

MOBILE PULSE, MARCH 12th 2014

TOR JACOBSEN, VALYOU

TAP2PAY PROJECT 2011

2

OWNED BY BANK AND MNO

MOBILE WALLETS CONCEPT ARE EMERGING

NORWAY - A PERFECT MARKET TO LAUNCH MOBILE FINANCIAL SERVICES

More than 80% penetration of smartphones -

More than 30% NFC terminals and increasing -

A history of collaboration

VALYOU AN OPEN WALLET

VAST MAJORITY OF CARD ISSUERS ARE READY FOR ONBOARDING IN THE VALYOU WALLET

VALYOU WALLET STRATEGY

Card Issuer Services = Widgets

Common Infrastructure & innovative channel

2-3 TIMES PER MONTH 2-3 TIMES PER WEEK 2-3 TIMES PER DAY

PAYMENT ACCESS TICKETING

VALYOU CATEGORIES

PAYMENT THE FIRST VALYOU SERVICE

NEAR FIELD COMMUNICATION (NFC) TECHNOLOGY AND STANDARDS

SIM BASED SECURE ELEMENT TECHNOLOGY AND STANDARDS

SMOOTH ONBOARDING BUILT ON INTERNATIONAL STANDARDS

CHOOSE YOUR PREFERRED CARD

EASY OVERVIEW OF YOUR LATEST PURCHASES

OFFERS AND COUPONS

«IT WAS SHOCKING SIMPLE WHEN I JUST PUT DOWN THE MOBILE

OVER THE TERMINAL»

«I WAS IMPRESSED THAT IT WORKED EVEN IF THE MOBILE

WAS TURNED OFF»

«FIRST TIME IT WAS LIKE «WOW, IT WORKS». AND YOU ARE GETTING SO

QUICKLY USED TO IT»

86 % OF RESPONDENTS ARE SATISFIED OR VERY SATISFIED WITH VALYOU

OF RESPONDENTS CLAIMED THAT TRANSACTION TIME IS SHORTER WITH VALYOU

71 %

«IT WAS SHOCKING SIMPLE WHEN I JUST PUT DOWN THE MOBILE

OVER THE TERMINAL»

«I WAS IMPRESSED THAT IT WORKED EVEN IF THE MOBILE

WAS TURNED OFF»

«FIRST TIME IT WAS LIKE «WOW, IT WORKS». AND YOU ARE GETTING SO

QUICKLY USED TO IT»

Beta launch 1000 users

Launch of Valyou 1.0

Production test 200 users