It's really hard for companies to unify data

Difficult to do:● Search & discovery● Engagement &

community● Analysis & reporting● API & UI

Why?● Expensive● Time consuming● Incomplete● Fragmented

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● Single location for the most important data in your business

● Integrates with any internal database of social media source

● Ready-to-go API for internal or external developers

● Easy to use real-time interface

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Bringing data together

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● Contextual sidebar for web browsers

● Shows relevant information automatically or when text is highlighted

● Company links shown alongside relevant social media conversations

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FluidSense

Community - data capture

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● Login with Linked-in or Twitter

● Capture profile data○ Establish reach○ Improve targeting

● Collect additional profile data○ Areas of expertise & interest○ Regions○ Opt-in for notifications

Community - content● User comment threads around

content○ General○ Expert ○ Regional

● Community suggested content○ Links○ Discussion

● Follow community posts on Twitter et al○ General○ Topic○ Region

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● Full O'Reilly book now available.

● Contains overview of technology.

● Full API documentation.

● Example applications.

Getting Started

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Russell Manley[e] rustlem@fluidinfo.com[t] rustlem

Fluidinfo Inc.416 W 13th St # 203New York, NY 10014

Who is Fluidinfo?

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Russell ManleyCEODirector, Land SecuritiesDirector, Semperian GroupDirector, SMIF

Dr. Terry JonesCTO & FounderCTO, EatoniSanta Fe InstituteCambridge University