finding the right personal branding combo

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Like Taco Bell and Pizza Hut at 2am: Finding the Right Personal Branding Combo Social Media Club Columbus Monthly Meeting December 15, 2010 Erika Pryor, Ph. D.

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Page 1: Finding the Right Personal Branding Combo

Like Taco Bell and Pizza Hut at 2am: 

Finding the Right Personal Branding Combo

Social Media Club Columbus Monthly MeetingDecember 15, 2010

Erika Pryor, Ph. D. 

Page 2: Finding the Right Personal Branding Combo

Once upon a time...Completed my doctoral degree, moved from Pittsburgh and began my teaching career at Denison University.

Page 3: Finding the Right Personal Branding Combo

I had a revelation...Teaching full time: Not a good fit

Page 4: Finding the Right Personal Branding Combo

Now what...What do I care about and with what topics do I want to be associated?

• Social Media and "Soft Tech"

• Education

• Career Development

Why?

• I knew a little bit about them

• Had a growing interest

Page 5: Finding the Right Personal Branding Combo

So I started...Networking: I knew approximately 5 people between Columbus and Granville

Page 6: Finding the Right Personal Branding Combo

Then I started...Blogging: Capitalize on your strengths

Page 7: Finding the Right Personal Branding Combo

Keys to success...Combination: Find the tools that work for you and work well together 

Page 8: Finding the Right Personal Branding Combo

Repetition and RepetitionOver and over in multiple places -- don't assume the same eyeballs are in the same places

Page 9: Finding the Right Personal Branding Combo

EvolveBe Dynamic: As interests grow, so should personal branding efforts and topics.

Page 10: Finding the Right Personal Branding Combo

Reach out: Erika Pryor, Ph. D. Interactive Communication Coordinator Soft Tech Enthusiast | Internet Radio Host | Geek Hiding in Plain Sight

Email: [email protected]

LI: www.linkedin.com/in/erikapryor

Blog: www.erikapryor.com

Twitter: @ErikaPryor/@Digital411

Facebook: Facebook.com/digital411