Networkingfor better stories

and jobs

We will learn to useformal and informal networks

to cover our beatsand advance our careers.

OVERVIEW

• Beat mapping• Building networks• Online tools

PART 1:

• Inventory & topography• Organizational charts• Up and down the ladder• Informal networks

BEAT MAPPING

• Draw a line around your turf• Focus on high-value targets• Plug vulnerabilities

Inventory & topography

Organizational charts are silo maps

Big piece of art

• Horizontal slices• Two sources• Official & unofficial• Formers• Whistle-blowers• Regulators

Up and down the ladder

More business decisions occur over lunch and dinner … yet no

MBA courses are given on the

subject.

Peter Drucker

• Where there’s smoke …• People and poodles• Burger joints and The Club• The gym

Informal networks

• Front door, back door• Connect to hubs• 2nd-degree connections

BUILDING NETWORKS

• Different people answer• You get more stories• Everyone uses the front door

Front door, back door

• Topography II• It’s not who you know or what you know, it’s what the people you know, know.

Connect to hubs

2nd-degree connections cracked a tough nut

• Always and all ways available • LinkedIn• RSS and Twitter sniff news

ONLINE TOOLS

• Use multiple channels• You get more; more get you• One size does not fit all• Best: Face-to-face

Always and all ways

LinkedIn … and more

• Customized news sentries• Use Twitter as a scout• Know first, pass it on • Be a fly on their walls

RSS and Twitter

The donut gives you the hole

Networkingfor jobs

• Better job networking• Building social capital• Adding strategic connections

PART 2

• The job bazaar never closes• Relationships matter more• More connections, new roles• The strength of loose ties

BETTER JOB NETWORKING

• Literally always open• Information and jobs fly• We have to be ready• We need back channels

Job bazaar never closes

Relationships matter more(Does not mean more relationships matter.)

• Maven, connector, sales• Mentors and reverse mentors• Hubs, nodes, rabbis• Analyze your network

More connections, new roles

Every job I have had came

because ofmy connections.

Ex-publisher,now a CEO

• Connect widely• Diversity = strength• Who’s missing?• Don’t copy

The strength of loose ties

• The law of reciprocity• Networking with sincerity• Give as much as you get

BUILDING SOCIAL CAPITAL

Paradoxically, it is in helping others without expecting

reciprocity in return that we

invoke the power of reciprocity.

Wayne E. Baker

Networking with sincerity

• Connect folks in your network• Pass information along• Recommend others

Give as much as you get

ADDING STRATEGIC CONNECTIONS

• Connect the connectors • Watch where you’re growing

• Benefits your network• Info flows to and through you• Raises power, status, visibility• Six degrees of Kevin Bacon

Connect the connectors

• Extend network strategically• Online networks first• Meetups, groups, training• Participate

Watch where you’re growing

• Actively network online• Set a strategic course• Reinvigorate old connections

“I RESOLVE TO …”

Thank you!joe.grimm@gmail.com