fanzine proposal kieran thompson-oliver. rebrand (existing website) the website i am going to...
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![Page 1: FANZINE PROPOSAL KIERAN THOMPSON-OLIVER. REBRAND (EXISTING WEBSITE) The website I am going to rebrand is Hypebeast ()](https://reader036.vdocuments.us/reader036/viewer/2022062517/56649ee85503460f94bfa189/html5/thumbnails/1.jpg)
FANZINE PROPOSALKIERAN THOMPSON-OLIVER
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REBRAND (EXISTING WEBSITE)The website I am going to rebrand is Hypebeast (http://www.hypebeast.com).
• An informative website
• Looks at current affairs, fashion etc.
• Simple layout
• Lots of white space
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EXISTING WEBSITE
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EXISTING WEBSITE
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MOOD BOARD
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TARGET AUDIENCE• Both male and female
• Interested in current affairs
• Age 13 and onward
• Footwear, Fashion & Musicenthusiast
&
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ROUGH TEMPLATE
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DIGITAL ROUGH
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DIGITAL ROUGH
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DIGITAL ROUGH
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DIGITAL ROUGH
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SITE MAP
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NAVIGATION METHODS
Navigation Bar
Dropdown Menu
Search Bar
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ASSETS
• Image galleries• Animated gifs• Rollovers• Videos• Music (Sound Cloud Player)• Splash page• Slideshows• Social network sharing• Buttons
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META
DATA
• Fashion Art Design Artist Graphic Graphics Graphic Design
• Footwear NewTrainers Sneakers Shoes Laces Metal Toe Tongue Yeezy Aglets
• Aglet Yeezy Yeezy Boost Boost Nike Air Nike Huarache Huarache Nike Kobe
• Hyperpunch Hyper Fuse Adidas APC Givenchy Stussy Coat Bape Jacket
• Mishka Parra Rockwell By Rockwell by Parra Capsule Collection Fred Perry Collection 15
• Raf Simons x Adidas Velcro Strap Coat Jacket Rain Raincoat Trenchcoat
• Mac iPhone Apple iPad iPod Touch EP Album Artwork Drake Booty Rumour
• Skepta Nasty Diss Kanye West New Song 50 Cent is connected Eminem new song Dr. Dre Wiz Khalifa Emoji
• Trend Trending Snob Trends Spring Summer Autumn Winter
• Patta Burberry Floral Leather Denim Suede Rock Rap Hip Hop Artist
• Grime Dubstep House Garage Electro Indie Hype Snob Trend Snob