eyeka’s story - 10 years of connecting brands and creatives - #eyeka10
TRANSCRIPT
EYEKA’S 10 YEARS STORY10 years of connecting brands and creatives
Join us now at
Download eYeka for your mobile device Follow us
January 2006
eYeka is created in Paris, France, as a platform to connect creators, media and brands.
January 2007
eYeka launches its first public beta for amateur filmmakers & photographers. January 2008
The first brand contest is launched for insurance company MACIF.
February 2008
eYeka’s community members reached 10,000.
10,000 community members
March 2008
eYeka opens its first international office in Singapore.
June 2008
Emporio Armani Fragrance Advertising contest is launched.
November 2010
Coca-Cola asks for “Energizing Refreshment” ideas and promises Cannes Lions application.
December 2010
100,000 community members
eYeka reaches the milestones of 100,000 community members and 100 brand clients.
September 2011
Forrester positions eYeka “atop of the leaderboard” in report about co-creation.
December 2011
Japanese agency ADK and eYeka sign the world’s first strategic partnership of its kind.
May 2012
eYeka’s 200,000th community member is a part-time filmmaker from the UK.
September 2012
Unilever forms a strategic alliance with eYeka in order to increase co-creation usage.
July 2013
Fast CoExist features radically new, community-created ideas about the future of laundry.
eYeka and Unilever crowdsource ideas to make showers across the globe more sustainable.
August 2013
February 2014
Hyundai launches the world’s first global print campaign inspired by a consumer’s creative idea.
October 2014
eYeka launches its mobile companion app to browse and join contests on the go. January 2015
300,000 community members
eYeka has 300,000 community members from 164 countries.
March 2015
eYeka introduces a light, fast and affordable crowdsourcing format called “eYeka Express”.
April 2015
NESCAFÉ reveals high-quality, consumer-created #ItAllStarts videos
June 2015
eYeka invites two creators on stage for Cannes Lions.
As eYeka turns 10, the 100,000th idea is submitted.
February 2016
200,000 community members
€6,000,000awarded in prizes
100,000ideas submitted in over 900 projects
330,000creators from 167 countries
More than More than More than
May 2014
Oral-B launches the first connected toothbrush and app, inspired by eYeka’s community.
#eYeka10
April 2015
The first report to provide data about agencies/ brands’ usage of crowdsourcing is released.
November 2015
P&G shares how 1,000+ community ideas have helped SK-II appeal to young consumers