event date: e world marketing summit 2021

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Event Date: 06-08 November 2021 Event Duration (BD Time): 6.00 AM (Nov 6) - 5:59 AM (Nov 8) E WORLD MARKETING SUMMIT 2021

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Page 1: Event Date: E WORLD MARKETING SUMMIT 2021

Event Date:06-08 November 2021

Event Duration (BD Time):6.00 AM (Nov 6) - 5:59 AM (Nov 8)

E WORLD MARKETINGSUMMIT 2021

Page 2: Event Date: E WORLD MARKETING SUMMIT 2021

Prof. Philip Kotler

About WMSThe World Marketing Summit (WMS) is a global organization committed to creating a better world for our future generation through marketing. WMS was created in 2010 by Professor Philip Kotler, popularly known as the "father of modern marketing," a marketing guru who has initiated global movements through marketing strategies that inspire change in human behavior leading to a positive impact on society and living. Our summits aim to resolve the world’s most pressing issues through marketing-driven approaches. In addition, WMS hosts the World Marketing Forum in different countries, publishes an annual journal featuring articles, cases, and book reviews by leading academicians, researchers and thought leaders in the areas of marketing and economics, and promotes research initiatives.

Prof. Philip Kotler is the Founder & Chairman of the World Marketing Summit Group. He is the world’s foremost expert on strategic marketing. He has been honored as one of the world’s leading marketing thinkers. He is currently the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University where he has been teaching for over 50 years.

My warmest regards to everyone attending the World Marketing Summit (WMS) in Dhaka. WMS has been a global brand with the coming of industry experts, academicians and government dignitaries all under one umbrella. However, this would not have been possible without the support that we have received behind the scene. My sincerest gratitude to our Bangladeshi partner, Professor AYM Abdullah, chairman, Northern Education Group (NEG) and his team. His tenacity and proactive approach has been an inspiration for us all. I look forward to our successful partnership in hosting our future events ahead.For all the Bangladeshi participants, a warm welcome to you all in the WMS 2021. We hope to provide you with the latest industry knowledge and ideas to nurture innovation and growth. I hope you learn and take something out of these sessions and implement it successfully towards your professional life. I look forward to your presence, watching your progress as the business unfolds in Bangladesh and beyond.

Professor Philip Kotler

Page 3: Event Date: E WORLD MARKETING SUMMIT 2021

Event SUMMARY

WHY JOIN WMS

"Global Internship Program" is an inclusive initiative taken by World Marketing Summit Bangladesh where we aim to train and groom more than 1000 global interns. To have the youth ready for the industry, we are having an online session each week named "Marketing Mentors" where we are bringing industry marketers to share their knowledge, experiences and guide our Global Interns. Expert Academic lecturers and professors from 20 plus local universities have joined hands with us as Global Mentors to assure our Global Interns' proper academic guidelines.

GLOBAL INTERSHIP PROGRAM CONDUCTED

eWMS 2021 DISCUSSION TOPICSValue CreationDesign Thinking & ModelingNew Product DevelopmentCustomer Journey MappingMarket SegmentationBehavioral AnalyticsTargeting and Positioning through PricingOmni-Channel Strategy

Digital MarketingDigital TransformationInfluencer MarketingCustomer Data ManagementBlockChain TechnologyMarketechSocial EntrepreneurshipManagement of TechnologyStart-ups Marketing

Social MarketingHealthcare MarketingOnline NegotiationsInternet of ThingsContent Developmentand ManagementPublic RelationsInterconnectedness ofMarketing FunctionsWinning Through Innovation

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100+Participating Countries

100+World Renowned Speakers

48hrNon-Stop Broadcast Worldwide

Learnfrom

GlobalExperts

EnrichIndustryBased

MarketingKnowledge

Join theWorld'sLargest

MarketingCommunity

Page 4: Event Date: E WORLD MARKETING SUMMIT 2021

Argentina, Austria, Australia, Bangladesh, Bolivia, Brazil, Canada, China, Colombia, Egypt, Germany, India, Italy, Japan, Kuwait, Korea, Malaysia, Mexico, Morocco, Myanmar, NewZealand, Oman, Pakistan, Philippines, Qatar, Russia, Saudi Arabia, Singapore, South Africa, Sri Lanka, Switzerland, Thailand, Taiwan, Turkey, UAE, the UK, USA, Vietnam… and many more

100+ COUNTRIES PARTICIPATING IN THE eWMS 2021

eWMS 2021 Bangladesh Speakers

H. E. SHEIKH HASINA Prime MinisterPeople's Republic of Bangladesh

H. E. DR. A K ABDUL MOMENForeign MinisterPeople's Republic of Bangladesh

PROF. DR. AYM ABDULLAHChairmanNorthern Education Group

eWMS 2021 International Speakers

DR. PHILIP KOTLERAuthor,Educator & Lecturer

MAURO PORCINIGlobal Chief Design OfficerPepsiCoUSA

PROF. DAVID REIBSTEINMarketing ProfessorWhartan Business SchoolUSA

SADIA KIBRIACEO, Kotler Impact &WMS Group Inc.Canada

KOZO TAKAOKAFounderInnovation SchoolJapan

DR. KHALID HASAN PH.D.Chief Executive OfficerResInt Canada

Speaker’s Community

... and more

THIS YEAR WE HAVE 100+ PROMINENT SPEAKERSAROUND THE WORLD AND FEW MENTIONABLE AREA

Page 5: Event Date: E WORLD MARKETING SUMMIT 2021

MAIN SPEAKERS

GOVERNMENT LEADERS

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46 47 48 49 50

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DR. PHILIP KOTLERAuthor,Educator & Lecturer

SADIA KIBRIACEO, Kotler Impact &WMS Group Inc. Canada

MAURO PORCINIGlobal Chief Design OfficerPepsiCo, USA

PROF. DAVID REIBSTEINMarketing ProfessorWhartan Business SchoolUSA

KOZO TAKAOKAFounderInnovation SchoolJapan

H.E. IMRAN KHAN Prime MinisterPakistan

H.E. JOKO WIDODOPresidentIndonesia

H.E. SHEIKH HASINA Prime MinisterBangladesh

H.E. MAHINDA RAJAPAKSAPrime MinisterSri Lanka

H.E. FAISAL JAVED KHAN SenatorPakistan

C-SUITE MARKETING EXECUTIVESDR. ALBERTO LEVY Managing PartnerUBA Argentina

DR. ABDULLAH YOUSUF ChairmanNUB Group Bangladesh

ELENA HURTADO DOMINGUEZCEO, Kotler Impact LATAMBolivia

DR. KHALID HASANCEO, ResInt Canada

RAUL AMIGOCEO & PresidentUMUNTU SAS Colombia

JEREMY RAVENEL Founder, Cash StoryFrance

PROF. HERMANN SIMON Founder, HermannSimonGermany

PROF. MARC OLIVER OPRESNIK CEOKotler Impact Germany

DR. ATUL CHAUHANCEOAKC Group of CompaniesIndia

GUERINO DELFINOChairmanLifeGate Consulting Italy

ROBERTO TUNDOCEOOlivetti Italy

STEFANIA PERTUSI Vice PresidentTetra Pak Italy

KAYOKO TSUCHIYACEOSeekers Base Japan

TATSUHIKO FUKATANIPresidentNestle Japan

MAHER MEZHERFounderInnovators Lebanan

IMRI MOKHTARCEOTelecom Malaysia

AAMIR IBRAHIM CEO, Jazz (p.k.a. Mobilink)Pakistan

MAURO BOMBACIGNO Head of Corporate EngagementBNP Paribas Italy

LYNN LYNN TIN HTUN Co-FounderMango Group Myanmar

AMMAR HASSANCMODaraz/Alibaba Pakistan

ARIFUL ISLAM Deputy CEOMeezan Bank Pakistan

SIKANDAR TIWANACEOShan FMCG Pakistan

MOE KYAWFounderMMRDRS Myanmar

AMIR PARACHA CEOUnilever Pakistan

GABRIELE CARBONI CEOWeevo Italy

NINA G. AGUAS Executive ChairpersonAssurance Co. Ltd. (InLife)Philippines

ALBET BUDDAHIM FounderKatapult DigitalPhilippines

DONALD PATRICK LIM CIOUdenna Corp.Philippines

KARLA OLIVEIRA MENEZES IPAMPorto Portugal

SULTAN AL HAMIDI EVP of SDBSaudia Arabia

H.E. DR. ADHAM BABAHealth MinisterMalaysia

H.E. DR. A K ABDUL MOMENForeign MinisterBangladesh

H.E. TAWFIG AL-RABIAHHealth MinisterSaudi Arabia

PROF. ROMANO PRODIFormer Prime MinisterItaly

SAFA AL RASHED DirectorBusiness DevelopmentHRDF Saudi Arabia

SANDRA SOTILLO Founder & CEOTrust MakerSpain

JIRAYUT SRUPSRISOPAFounder & CEOBitkub Thailand

DR. PACAPOL ANURIT Co-FounderMankind ConsultantThailand

SUTHICHAI YOON Former CEONations Multimedia GroupThailand

PORAMATE MINSIRIFounderSanook.comThailand

RAWIT HANUTSAHACEOSrichand GroupThailand

DR. MUNA AL DHABBAH CEOMirradical UAE

DR. PABLO FERNANDEZFounder & CEOMarketing TechUruguay

DR. IRA KAUFMAN CEOEntwine DigitalUSA

MARTHA ROGERS Co-FounderDon Peppers USA

ROBERT WOLCOTTCEOTWIN USA

DENNIS WAKABAYASHI CCOWakabayashi USA

DR. MANOJ SINGH CEORubika India

DAVID AAKER CEOProphet Inc.USA

ASAKO HOSHINO Executive PresidentNissan Motors CoJapan

IRFAN WAHAB KHAN CEOTelenor Pakistan

PRIJONO SUGIARTO Chairman PTAstra InternationalIndonesia

ZULKIFLI ZAINI CEOPerusahaan Listrik NegaraIndonesia

SUSUMU FUJITAPresidentCyberagentJapan

Page 6: Event Date: E WORLD MARKETING SUMMIT 2021

C-SUITE MARKETING EXECUTIVES

56 57 58 59 6051 52 53 54 55

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16

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16 17 18 19 2021 22 23 24 25

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RICHARD STRAUB FounderGlobal Peter Drucker ForumAustria

PAOLA ALDAZChief Innovator OfficerDDB, Latin America

ROYKE TUMILARCEOBank NegaraIndonesia

TSUNEHIRO FUKUSHIMACEOTranscosmos Inc.Japan

PROF. VELIMIR SRICAPresidentELITE Croatia

DILHAN FERNANDO CEODilmah Tea Sri Lanka

SHALIN BALASURIYA Co-FounderSpa Ceylon Sri Lanka

FRANCESCO VENTURINICEOEnel X Italy

HAMAD AL HAJIRICEOSNOONU Qatar

SHAHIN FATEMI CEO & PresidentDorsa Iran

YOSHIHARU HOSHINOCEOHoshino Resort Co.Japan

DR. KHALID AL RAJHI ChairmanRajhi GroupSaudi Arabia

DR. IMAD BAALBAKI VP Business DevelopmentAUB Lebanon

MARKETING & BUSINESS CONSULTANTS & EXPERTS

ACADEMICIAN

MONICA GOMEZ Head of Google AgenciesCentral AmericaColombia

DENIS ROTHMAN Expert on Artificial IntelligenceFrance

DR. VINNIE JAUHARI Director for EducationMicrosoft India

RACHELE GABELLININegotiation ExpertADR Center Italy

ENRICO FOGILA CEOKotler Impact Italy

HERMAWAN KARTAJAYAFounderMark Plus Indonesia

FRANCIS J. KONGLeadership GuruPhilippines

MANUEL SEVILLANO Global DirectorReputation Atrevia Spain

PROF. LUIZ MOUTINHO Futurist & Marktech GuruUK

NANCY LEEBill & Melinda FoundationUSA

DR. V KUMAR International Marketing Co.USA

HOWARD TULLMANSerial EntrepreneurUSA

LUIS GALLARDOChairpersonWorld Happiness FoundationUSA

MILTON KOTLER CEO Kotler Marketing GroupUSA

MARSHALL GOLDSMITH Executive Training CoachUSA

DR. MOHAMMUD HATHUT Marketing ConsultantSaudi Arabia

DR. THOMAS FOSCHTKarl-Franzens,University GrazAustria

PROF. HENRY MINTZBERGMcGill UniversityCanada

PROF. KITCHEN PHILIP ESCRennes School of BusinessFrance

PROF. MARIA AMATA GARITO PresidentUninettuno UniversityItaly

DR. STEFANO BARTOLI DirectorCentro Di Terapia StrategicaItaly

DR. SOHALI NAQVI RectorUniversity of Central AsiaKyrgyzstan

DR. ANA CECILIA TORREZ Tecnologico de MonterreyMexico

MARIELA PEREZ Tecnologico de MonterreyMexico

DR. JOSE PAULO SANTOSNeuroscientistUniversity of PortoPortugal

PROF. ENRIQUE BIGNEUniversity of ValenicaSpain

DOMINIQUE TURPIN Dean of External RelationsIMD, Switzerland

PROF. MICHAEL JACOBIDES London Business SchoolUK

PROF. FRANCO F. ORSUCCIUniversity College LondonUK

PROF. JAGDISH SHETHEmory University USA

PROF. MORAN CERF Kellogg School of ManagementUSA

PROF. HIROTAKA TAKEUCHI Harvard Business SchoolUSA

DR. SAAD ANDALEEB Penn State UniversityUSA

SALIM ISMAIL Founding Executive DirectorSingularity UniversityUSA

DOMINIQUE HANSSENS University of California-LAUSA

DR. TED LONDONUniversity of MichiganUSA

DR. AHMED TOLBAAmerican University CairoEgypt

OBAID BIN ZAKRIAVice-ChancellorUniversity of LahorePakistan

DR. IGOR MANNSynergy Business SchoolRussia

PROF. JONATHAN DEACON University of WalesUK

PROF. ANUG TUN THETEconomic AdvisorMyanmar

DR. ANANTHA KUMAR DURAIPPAH UNESCO MGIEPIndia

Page 7: Event Date: E WORLD MARKETING SUMMIT 2021

Ticket Values:1. FULL ACCESS to all the sessions on November 6 and 7, 20212. FREE COPY OF THE BIG BANG BOOK the latest book of Dr. Philip Kotler and 88 Co-Authors3. eWMS MEMBERSHIP get relevant marketing updates and discounts to future events4. CERTIFICATE OF ATTENDANCE signed by Prof. Philip Kotler

** Early Bird Registration: Registration before September 30, 2021 will avail FREE one month access to Learning on Demand (LOD)

“A portion of the ticket proceeds will be donated to a Charitable organization on behalf of eWMS 2021”

eWMS 2021 e-TICKET INCLUSION

Ticket Price: BDT. 3000(PER TICKET)

Ticket Link:https://wmsbangladesh.com/tickets

Payment Method:Tickets can be delivered to you upon request with a cash-on-delivery option.

Payment can be deposited at AC NO. : 01233054186, BANK ASIA, MCB Banani Branch, AC Name: "Northern University Bangladesh (World Marketing Summit)". A picture of the receipt has to be sent at [email protected] with your name and organization.

Payment can also be done via bKash in the following number 01799993355. The Transaction ID of the payment has to be sent at [email protected] along with your name, phone number and organization.

Page 8: Event Date: E WORLD MARKETING SUMMIT 2021

Legal Disclaimer Please note that the international speakers are subject to their availability We regret that we cannot offer refunds for tickets once they have been purchased. We may be able to transfer a ticket to

another person or date; this is at our discretion. The right is reserved to add, withdraw or substitute artists and/or vary advertised program, seating and audience capacity.

Contact UsKotler Impact Inc (Bangladesh Office)Praasad Trade Center,6 Kemal Ataturk Avenue (7th floor),Banani, Dhaka-1213

+88 01799993370-72

www.wmsbangladesh.com

[email protected]@wmsbangladesh.com

Social Media Link: www.linkedin.com/company/wms-bangladesh/ www.facebook.com/wmsbangladesh www.instagram.com/wmsbangladesh

Country Partner

YOUTH ENGAGEMENT PARTNER MEDIA PARTNERS

KNOWLEDGE PARTNERS