engaging the new frontier: how millennials are changing the workforce
TRANSCRIPT
Engaging the New Frontier
How Millennials Are Changing the Workforce
Presented at CAI’s HR Management Conference, March 5, 2015
Dr. Kevin Snyderwww.KevinCSnyder.com @KevinCSnyder
• Motivational Speaker, Consultant, Author
• Former Dean of Students; career in Student Affairs
• Experience speaking to Millennials in all 50 states
Engaging the New Frontier
How Millennials Are Changing the Workforce
Presented at CAI’s HR Management Conference, March 5, 2015
Anyone born between ~1980 - 2000
Never before has their been four generations in the workforce.
Imagine 4 generations
living under the same roof …
Did you know?
… 2015 is the year Millennials have become the majority workforce demographic. There are more
Millennials now than Baby Boomers! ~ 10,000 Boomers reaching retirement daily.
@KevinCSnyder
It is projected that by 2025, 70-75% of the workforce will be
Millennials.
How are you preparing your organization to attract, engage and retain this young professional talent? Or are you? How?
What comes to mind when you hear the term Millennial?
What are some descriptors about this generation?
Check out some of these ‘not so nice’ article headlines I found when doing a simple Google
search on Millennials.
“The Worst
Generation”
“The No Hope Generation”“Entitled Trophy Kids”
“Generation
Screwed”
“The Tethered Generation”
“The Now Generation has become the ME
Generation.”
“The Now Generation has become the ME
Generation.”Actually, this was said about
Boomers in 1976!
“They have trouble making decisions and have short attention spans. They’d rather hike the Himalayas than climb the corporate ladder.”
“They have trouble making decisions and have short attention spans. They’d rather hike the Himalayas than climb the corporate ladder.”
Actually, this was said about Gen X in 1990!
“The Me, Me, Me Generation. The Millennials are lazy, self-entitled trophy kids who still live with their parents.”
“The Me, Me, Me Generation. The Millennials are lazy, self-entitled trophy kids who still live with their parents.”
Okay, okay. This is what Time Magazine actually wrote about Millennials in 2013.
“I’ve discovered that what’s written and said
about Millennials has also been said about every
generation in their ‘youth’ years. Moreover, what is
written about Millennials seems more about hype to
sell magazines than it is about literary accuracy.”
@KevinCSnyder
“No generation wants to be labeled. Much like race, religion, gender, etc., you
cannot and should not stereotype any group. When you do, it only
shows the lens of YOUR experience. Let’s consider
a new Millennial lense.”
@KevinCSnyder
It’s more important to make meaning than $$.
It’s important they work for a company that makes a difference.
83%
78%
81% Fit & culture most important.
Millennials have grown up in environments where …
73%
... of employees self-reported being unhappy – miserable in
their daily job. These were likely their parents.
<30%
... found that <30% of the workforce is
engaged
Millennials expect more …
Is your organization prepared for the
Millennial mindset? Most aren’t.
Millennials expect mor …
Is your organization prepared for the
Millennial mindset? Most aren’t.
Millennials expect mor …
Is your organization prepared for the
Millennial mindset? Most aren’t.
Be proactive.
In order to prepare your organization and
attract/engage/retain Millennial talent, let’s first understand the era of which Millennials have grown up.
Previous GenerationsYearbooks
Millennials
FacebookLibraries InternetBreakfast Club GleeWalmart AmazonWork-life Life-work
• Technology• World events • Recession & Unemployment• Student Debt - $28,000• Parental Involvement• Culture of Immediacy; “Flat”• “Anything Is Possible”; Dream
@KevinCSnyder #NCSHRM2014@KevinCSnyder
#1 use:
Talking
@KevinCSnyder #NCSHRM2014
#1 use:
Texting
My recent flight … #MillennialAirlines
Is being so ‘connected’ Millennial? Or is it just society?
• Technology• World events • Recession & Unemployment• Student Debt - $28,000• Parental Involvement• Culture of Immediacy; “Flat”• “Anything Is Possible”; Dream
7 Jobs
@KevinCSnyder
... in a career on average for Boomers/Gen X
7 Jobs2... are projected to be
the average for a Millennials career.
@KevinCSnyder
7 Jobs2... new research
suggests this isn’t true.
@KevinCSnyder
New research suggests that
Millennials are NOT job-hoppers. In fact, new
research suggests what we thought about Millennials is now wrong.
The Point:
What has been said for years may not actually be true. Be careful what you read, and assume, about Millennials. It might just
be hype.
Talk with your young professionals. Lead a focus group. Find out
what they want. Explore. Never assume.
Communicate.@KevinCSnyder
• Technology• World events • Recession & Unemployment• Student Debt - $28,000• Parental Involvement• Culture of Immediacy; “Flat”• “Anything Is Possible”; Dream
The Millennial generation is a refreshing reminder that living a dream is possible.
It’s what we should all aspire to do.Imagine loving what you do ….
It’ll show.
“So much of how we perceive something in our
lives is due to our own generational lens.”
~ Lancaster and Stillman
#CAI @KevinCSnyder
In my research with Millennial focus groups and in my keynote speeches all over the country, I asked over 1,500 Millennials …
What is it that you are most looking for in a career … boss … environment?
Here’s how they responded …
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing DevelopmentTransparency/Social ResponsibilityFeedback, Mentoring & CoachingFlexibility and Clear Expectations
What Millennials Want
@KevinCSnyder
for 2020?for 2025?
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing DevelopmentTransparency/Social ResponsibilityFeedback, Mentoring & CoachingFlexibility and Clear Expectations
What Millennials Want
@KevinCSnyder
What can organizations
do?
Recommendations
Sense of Purpose; Fit/Culture
• aThis next website should give you some hints on how Millennials can sense culture/fit before
they ever even interview with your company.
Recommendations
Sense of Purpose; Fit/Culture
• aThis next company has a Culture Club. They meet monthly and investigate ways to ensure
their work culture is engaging, fun, and rewarding.
@KevinCSnyder #NCSHRM2014
Recommendations
Sense of Purpose; Fit/Culture
• aThis next company has a whiteboard in their lobby. People write thoughts each day. It has a
message of the week as well.
@KevinCSnyder #NCSHRM2014
@KevinCSnyder #NCSHRM2014
If a fish market can find a way to ensure employees find purpose, meaning, fit and
culture, can’t yours?
Their product is dead fish!
• a
That’s me!
Recommendations
Sense of Purpose; Fit/CultureCollaborative Opportunities
Recommendations
Sense of Purpose; Fit/CultureCollaborative Opportunities
This next environment just looks fun. They removed cubicles so that employees had
more space to collaborate informally.
Recommendations
Sense of Purpose; Fit/CultureCollaborative Opportunities
Retention doubled within two years.
Recommendations
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing Development
Recommendations
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing Development
Provide professional development and training opportunities. Training isn’t a
one-time-only event.
Recommendations
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing Development
Training isn’t a one-time-only event. Just ask my puppy, Barker.
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing DevelopmentTransparency/Social Responsibility
Recommendations
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing DevelopmentTransparency/Social Responsibility
Recommendations
Demonstrate you care about giving back. Contribute. Make a difference beyond your organization and
make sure you promote what you do.
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing DevelopmentTransparency/Social ResponsibilityFeedback, Mentoring & Coaching
@KevinCSnyder
Recommendations
78%
... Of Millennials want their boss to serve more as a mentor vs supervisor.
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing DevelopmentTransparency/Social ResponsibilityFeedback, Mentoring & CoachingFlexibility and mobility
Recommendations
RecommendationsBy far, flexibility was top desired quality in what Millennials are
seeking in an environment. Is your
company flexible?
Sense of Purpose; Fit/CultureCollaborative OpportunitiesChallenged; Ongoing DevelopmentTransparency/Social ResponsibilityFeedback, Mentoring & CoachingFlexibility and mobilityLeverage Technology
Recommendations
Leveraging Technology:
How does your organization leverage technology to communicate
effectively? To build engagement?
Recommendations
Leveraging Technology:
This next slide is an incredible internal social platform for organizations that
dynamically improves engagement and communication.
www.Novarete.com
Recommendations
For Millennials• Understand perceptions.• Seek advice and ask questions.• Be coachable.• It’s OK to be ambitious, but set
realistic expectations.• Know when to have face-2-face.
@KevinCSnyder
Twitter/LinkedIn:@KevinCSnyder
FREE E-book
TEXT KevinCSnyder to #22828
To receive, send email to [email protected] OR
Engaging the New Frontier
For questions and to inquire about speaking
and/or consulting availability:
[email protected] www.KevinCSnyder.com
If this person were Millennial, they would not have fallen into the fountain. Maybe, just maybe,
being Millennial isn’t so bad.
Twitter/LinkedIn:@KevinCSnyder
FREE E-book
TEXT KevinCSnyder to #22828
To receive, send email to [email protected] OR
Engaging the New Frontier
For questions and to inquire about speaking
and/or consulting availability:
[email protected] www.KevinCSnyder.com