(en) digital business design
TRANSCRIPT
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Value PropositionThe massive adoption of digital and derived technologies by multiple ecosystems is eventually driving an accelerating and perpetual change in our society, it’s the digital transformation, together a challenge and an opportunity for everyone.
In this new context of combined uncertainty and ambiguity, I leverage digital to assist individuals and enterprises with their development, in the frame of a "Design Thinking" approach, putting human (client & employee) at the center of all projects.
My role is to progressively drive my clients to adopt a new posture to guarantee their adaptation to both present and future changes while accelerating their development with digital.
According to the digital maturity of my clients on the “4A” scale, I organize a journey to understand how digital impacts them before acting. I realize several diagnostics to produce strategic recommendations, before deciding together which action to take and which lever to use.
The levers of digital development are: "attractiveness" (what you sell), "differentiation" (how you sell it), and "competitiveness" (how you do your job). All can be powered with digital, for the best development result. Often all are eventually activated, successively or simultaneously, to maximize the impact on the enterprise's development.
By acting as your "sparring-partner" and providing concrete expertise and actionable advice, my role is to accelerate the combined adoption of digital and a new posture, to enable you to become agile, flexible, performant and learning, eventually adaptable to perpetual change.
3FREDERICLAPORTE – DIGITALBUSINESS.DESIGN – Mob +33 6 28 50 70 48 – [email protected]
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Evaluate Your Digital MaturityThe 4 « A » scale
ASSIMILATE• You wish to understand what are the possible impacts of digital on your business, and analyze response
strategies to its deployment.
ADOPT• You wish to integrate digital in your products/services offer to increase your value proposition and
differentiate.
ACCELERATE• Digital is already part of your activity, and you wish to master the methods and best practices driving the
success of digital champions.
ANTICIPATE• Your business may be “überized” (competition on your core business / disintermediation / interference),
you must quickly understand and take action.4FREDERICLAPORTE – DIGITALBUSINESS.DESIGN – Mob +33 6 28 50 70 48 – [email protected]
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Position your Organisation
5FREDERICLAPORTE – DIGITALBUSINESS.DESIGN – Mob +33 6 28 50 70 48 – [email protected]
DifferentiationCustomer eXperience
AttractivenessValue Proposition
CompetivenessCollective Intelligence
5
You?AppleÜber
5
5
5
Acculturationto digital
Adoptionof digital
5
0
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Design a Customer Experience
(BX+UX+CX)
OfferEvolution
(VP+BM)
Power the Business with
Collective Intelligence
(SEI+CW)
MaximumImpact
Differentiation Attractiveness
Competitiveness
Activate up to 3 Development Levers
6FREDERICLAPORTE – DIGITALBUSINESS.DESIGN – Mob +33 6 28 50 70 48 – [email protected]
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Journey to Adapt for Perpetual Change
7FREDERICLAPORTE – DIGITALBUSINESS.DESIGN – Mob +33 6 28 50 70 48 – [email protected]
Executive Briefing
Workshops
Trainings
FlashDiagnostic
PersonalizedJourney
Embrace the whole challengeby leveraging an altitude view
Mark out the courseto get faster to destination
Understand Act
Accu
ltura
tion
Lear
n
Analy
seAd
opt
Individual Briefings
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Benefits over 5 Improvement Areas
8FREDERICLAPORTE – DIGITALBUSINESS.DESIGN – Mob +33 6 28 50 70 48 – [email protected]
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FREDERICLAPORTEDigital Business DesignerDigital technologies implementation in multiple ecosystems expert
Agile transformation and digital technologies business executive (Thinker & Doer), with almost 30 years of design thinking experience in the high-tech sector of the digital economy, with positions in sales, marketing, business development, strategy, consulting and alliances management, applied to multiple geographies: Western-Europe, USA, China and Middle-East.
Operational experience in digital technologies deployment (Enterprise 2.0, Social Business, Social Technologies, Digital Marketing, IT, Mobile, Internet, Broadcast, Network & Telecom, Web/Video Conferencing, Cloud Computing, Digital Enterprise Collaboration Platforms), as well as business models and go-to market models in B2B, B2C and B2B2C eco-systems.
Several impactful realizations, including driving the press industry to move from analog to digital production (Apple: 90% marketshare), launching the first internet catch-up TV services in Europe (BBC and RTL Group), and the business model pivot of digital identity and a personal digital assistant for Groupe La Poste.
9FREDERICLAPORTE – DIGITALBUSINESS.DESIGN – Mob +33 6 28 50 70 48 – [email protected]