EMS

Is Your Institution Successfully Advancing Non-Traditional Programs?

Enrollment of non-traditional students in both online and face-to-face programs remains the fastest growing aspect of Higher Education. In fact, growth in non-traditional student enrollment has accelerated the development and provision of online course delivery, which in turn has increased the number of online courses taken by non-traditional students.

However, the number of schools achieving scale in online programs remains few, making it difficult for administrators to make a significant investment in the advancement of those programs. Furthermore, the process for

recruiting, enrolling and retaining these students is vastly different from traditional methods and usually outside of a university’s core competency.

hobsons.com To learn more, call 800.927.8439 (toll-free) or +1.513.819.5444 (international).

EMS Advantages An integrated education solutions company with multiple products to provide better results

Achieve market entry easily and quickly

Leverage capital investment for growth of non-traditional students

Rapid growth in both online and face-to-face programs

Reduce institutional risk through elimination of related expenses

Focused on one outcome: student success

Hobsons EMS provides a suite of enrollment, marketing and student services focused on student success of non-traditional learners.

EnrollmentCRM implementation and dedicated sta! that work with all prospects from lead acquisition to application to enrollment.

Live call center services

Mission-sensitive enrollment counselors

Lead conversion

Facilitation and delivery of all university determined enrollment requirements

MarketingClient approved marketing plan development, creative and strategic services, branding and messaging, website design, demand generation including integrated tactical programs, prospective candidate quali"cation, veri"cation and ful"llment, and marketing analytics, among other functions.

Brand development

Market research

Lead generation

Traditional and innovative media campaigns

Both face-to-face and online programs

Student ServicesManagement of all contact with students in support of their successful graduation and career placement, including functions such as retention monitoring and alerts, academic/faculty support, informational advising, and orientation.

Highly trained “Student Success Coaches” interface with students by creating a single point of contact for student support

Student services customized at the direction of partner institution

Student Success Coaches have proactive, ongoing relationships with students (1:200 ratio)

hobsons.com

EMS

To learn more, call 800.927.8439 (toll-free) or +1.513.819.5444 (international).