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EMPOWERING PRODUCTS Personal Identity through the Act of Appropriation Binaebi Akah Shaowen Bardzell February 26, 2010 IST Conference, Indiana University

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Page 1: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

EMPOWERING PRODUCTSPersonal Identity through the Act of Appropriation

Binaebi Akah

Shaowen Bardzell

February 26, 2010

IST Conference, Indiana University

Page 2: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 2

“Products can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.” Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

Page 3: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 3

“Products can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.” Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

Page 4: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 4

“Products can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.” Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

Page 5: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 5

“Products can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.” Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

Page 6: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 6

“Products can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.”Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

Page 7: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 7

“Products can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.” Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

Page 8: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 8

Personal Identity

Appropriation

Steampunk

Theory

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February 26, 2010 Akah/Bardzell 9

1 Personal Identity

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February 26, 2010 Akah/Bardzell 10

Leary, M. 2004. Editorial: what is the self? A plea for clarity. In Self and Identity 3, 1-3.

Self

Syn. “Person”

Syn. “Personality”

Self-as-subject

Self-as-object

Self-as-doer

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February 26, 2010 Akah/Bardzell 11

Leary, M. 2004. Editorial: what is the self? A plea for clarity. In Self and Identity 3, 1-3.

Self

Syn. “Person”

Syn. “Personality”

Self-as-subject

Self-as-object

Self-as-doer

Page 12: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 12

Leary, M. 2004. Editorial: what is the self? A plea for clarity. In Self and Identity 3, 1-3.

Self

Syn. “Person”

Syn. “Personality”

Self-as-subject

Self-as-object

Self-as-doer

Page 13: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 13

Self-as-object

Self-as-object

ExperiencesExperiences

CharacteristicsCharacteristics

ThoughtsThoughts

BehaviorsBehaviors

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February 26, 2010 Akah/Bardzell 14

IdentityThe unique set of experiences, characteristics, thoughts, behaviors, etc, recognizably defining an individual or community, and the relationships between them.

Leary, M. 2004. Editorial: what is the self? A plea for clarity. In Self and Identity 3, 1-3.

Markus, H., and Kitayama, S. 1991. Culture and the self: Implications for cognition, emotion, and motivation. In Psychological Review 98 (2), 224-253.

Oring, E. 1994. The arts, artifacts, and artifices of identity. In The Journal of American Folklore 107 (424), 211-233.

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February 26, 2010 Akah/Bardzell 15

Odom, W. and Pierce, J. 2009. Improving with age: designing enduring interactive products. CHI EA '09. ACM, New York, NY.

Rosner, D. and Ryokai, K. 2008. Weaving memories into handcrafted artifacts with Spyn. CHI EA „08. ACM, New York, NY

AppropriationPersonal Identity

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February 26, 2010 Akah/Bardzell 16

2 Appropriation

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February 26, 2010 Akah/Bardzell 17

As with anything, there are varying degrees of appropriation.

Buechley, L., Rosner, D. K., Paulos, E., and Williams, A. 2009. DIY for CHI: methods, communities, and values of reuse and customization. CHI EA '09. ACM, New York, NY.

Carroll, J., Howard, S., Vetere, F., Peck, J., and Murphy, J. 2001. Identity, power and fragmentation in cyberspace: technology appropriation by young people. In ACIS 2001 Proceedings. Paper 6.

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February 26, 2010 Akah/Bardzell 18

Buechley, L., Rosner, D. K., Paulos, E., and Williams, A. 2009. DIY for CHI: methods, communities, and values of reuse and customization. CHI EA '09. ACM, New York, NY.

Carroll, J., Howard, S., Vetere, F., Peck, J., and Murphy, J. 2001. Identity, power and fragmentation in cyberspace: technology appropriation by young people. In ACIS 2001 Proceedings. Paper 6.

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February 26, 2010 Akah/Bardzell 19

Buechley, L., Rosner, D. K., Paulos, E., and Williams, A. 2009. DIY for CHI: methods, communities, and values of reuse and customization. CHI EA '09. ACM, New York, NY.

Carroll, J., Howard, S., Vetere, F., Peck, J., and Murphy, J. 2001. Identity, power and fragmentation in cyberspace: technology appropriation by young people. In ACIS 2001 Proceedings. Paper 6.

Integration into one‟s life

Creative customization

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February 26, 2010 Akah/Bardzell 20

Buechley, L., Rosner, D. K., Paulos, E., and Williams, A. 2009. DIY for CHI: methods, communities, and values of reuse and customization. CHI EA '09. ACM, New York, NY.

Carroll, J., Howard, S., Vetere, F., Peck, J., and Murphy, J. 2001. Identity, power and fragmentation in cyberspace: technology appropriation by young people. In ACIS 2001 Proceedings. Paper 6.

Integration into one‟s life

Creative customization

Page 21: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 21

Buechley, L., Rosner, D. K., Paulos, E., and Williams, A. 2009. DIY for CHI: methods, communities, and values of reuse and customization. CHI EA '09. ACM, New York, NY.

Carroll, J., Howard, S., Vetere, F., Peck, J., and Murphy, J. 2001. Identity, power and fragmentation in cyberspace: technology appropriation by young people. In ACIS 2001 Proceedings. Paper 6.

Integration into one‟s life

Creative customization

Page 22: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 22

Buechley, L., Rosner, D. K., Paulos, E., and Williams, A. 2009. DIY for CHI: methods, communities, and values of reuse and customization. CHI EA '09. ACM, New York, NY.

Carroll, J., Howard, S., Vetere, F., Peck, J., and Murphy, J. 2001. Identity, power and fragmentation in cyberspace: technology appropriation by young people. In ACIS 2001 Proceedings. Paper 6.

Integration into one‟s life

Creative customization

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February 26, 2010 Akah/Bardzell 23

Creative customization and/or appropriation makes an object a creation of one‟s self rather than the creation of some “other.”

Odom, W. and Pierce, J. 2009. Improving with age: designing enduring interactive products. CHI EA '09. ACM, New York, NY.

Rosner, D. and Ryokai, K. 2008. Weaving memories into handcrafted artifacts with Spyn. CHI EA „08. ACM, New York, NY

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February 26, 2010 Akah/Bardzell 24

Appropriation The act of adapting an object to oneself in a way that not only redefines the object, but also relatesthe object to one‟s sense of self.

Ahde, P. 2007. Appropriation by adornments: personalization makes the everyday life more pleasant. DPPI „07. ACM, New York, NY, 148-157.

Dix, A. 2007. Designing for appropriation. BCS-CHI „07. BCS, Swinton, UK, 27-30.

March, W., Jacobs, M., and Salvador, T. 2005. Designing technology for community appropriation. CHI EA „05. ACM, New York, NY, 2126-2127.

McCarthy, J. and Wright, P. 2004. Technology as experience. MIT Press, Cambridge, Mass.Salovaara, A. 2009. Studying appropriation of everyday technologies: a cognitive approach. CHI EA „09. ACM, New York, NY, 3141-3144.

Wakkary, R. and Maestri, L. 2007. The resourcefulness of everyday design. C&C „07. ACM, New York, NY, 163-172.

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February 26, 2010 Akah/Bardzell 25

Odom, W. and Pierce, J. 2009. Improving with age: designing enduring interactive products. CHI EA '09. ACM, New York, NY.

Rosner, D. and Ryokai, K. 2008. Weaving memories into handcrafted artifacts with Spyn. CHI EA „08. ACM, New York, NY

AppropriationPersonal Identity

Page 26: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 26

Odom, W. and Pierce, J. 2009. Improving with age: designing enduring interactive products. CHI EA '09. ACM, New York, NY.

Rosner, D. and Ryokai, K. 2008. Weaving memories into handcrafted artifacts with Spyn. CHI EA „08. ACM, New York, NY

AppropriationPersonal Identity

Page 27: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 27

Odom, W. and Pierce, J. 2009. Improving with age: designing enduring interactive products. CHI EA '09. ACM, New York, NY.

Rosner, D. and Ryokai, K. 2008. Weaving memories into handcrafted artifacts with Spyn. CHI EA „08. ACM, New York, NY

AppropriationPersonal Identity

Case study: Steampunk

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February 26, 2010 Akah/Bardzell 28

3 Case Study: Steampunk

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February 26, 2010 Akah/Bardzell 29

What is it?

Page 30: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

February 26, 2010 Akah/Bardzell 30Jake von Slatt / http://www.steampunkworkshop.com/lcd.shtml

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February 26, 2010 Akah/Bardzell 31Jake von Slatt / http://www.steampunkworkshop.com/lcd.shtml

An “antiquated re-imagining of Cyberpunk set 100 years in the past rather than 100 years in the future.”

Gross, C. 2007. A History of Misapplied Technology: The history and development of the steampunk genre. In Steampunk Magazine: Lifestyle, Mad Science, Theory & Fiction 2 (2007), 54-61.

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February 26, 2010 Akah/Bardzell 32Jake von Slatt / http://www.steampunkworkshop.com/lcd.shtml

Do-it-yourself aesthetics redefining modern computing technology to create “a thing of beauty and a joy forever.”

Verbeek, P. and Kockelkoren, P. 1998. The things that matter. In Design Issues 14 3 (1998), 28-42.

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February 26, 2010 Akah/Bardzell 33

How does it relate?

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February 26, 2010 Akah/Bardzell 34Jake von Slatt / http://www.steampunkworkshop.com/lcd.shtml

“Learning, creativity, practical problem-solving, perception, and action are central” to understanding the process of appropriation.

Salovaara, A. 2009. Studying appropriation of everyday technologies: a cognitive approach. CHI EA '09. ACM, New York, NY, 3141-3144.

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February 26, 2010 Akah/Bardzell 35

ObservationsObservations

EtsyEtsy

FlickrFlickr

BlogsBlogs

InterviewsInterviews

DeviantArt

DeviantArt

ArtifactsArtifacts

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February 26, 2010 Akah/Bardzell 36

ObservationsObservations

EtsyEtsy

FlickrFlickr

BlogsBlogs

InterviewsInterviews

DeviantArt

DeviantArt

ArtifactsArtifacts

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February 26, 2010 Akah/Bardzell 37

http://www.nifnaks.com/chatterings-blog/rugged-femininity-my-new-work-corset-21.html

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February 26, 2010 Akah/Bardzell 38

ObservationsObservations

EtsyEtsy

FlickrFlickr

BlogsBlogs

InterviewsInterviews

DeviantArt

DeviantArt

ArtifactsArtifacts

Fleming, E. 1974. Artifact study: a proposed model. In Winterthur Portfolio 9 (1974), 153-173.

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http://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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http://aimeekitty.deviantart.com/art/M-Cardea-Nerf-Steampunk-Gun-104850260http://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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http://http://nerfmanianova.files.wordpress.com/2008/07/steampunk-painted-maverick.jpghttp://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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http://www.terminally-incoherent.com/blog/wp-content/uploads/2007/11/maverick1.jpghttp://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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http://www.instablogsimages.com/images/2009/05/04/demoralizer-nerf-gun_9kLul_54.jpghttp://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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http://ny-image1.etsy.com/il_430xN.62938501.jpghttp://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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http://fc03.deviantart.net/fs34/f/2008/289/0/7/Jules___Nerf_Gun_Mod_by_bdunn1342.jpghttp://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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http://4.bp.blogspot.com/_7Q2dFrlwAqQ/ScJ11q7VJGI/AAAAAAAAATM/I8zrfwMZQ1c/s1600-h/ray+gun.JPGhttp://www.slipperybrick.com/wp-content/uploads/2007/06/nerf-maverick-pistol.jpg

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February 26, 2010 Akah/Bardzell 47

ObservationsObservations

EtsyEtsy

FlickrFlickr

BlogsBlogs

InterviewsInterviews

DeviantArt

DeviantArt

ArtifactsArtifacts

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February 26, 2010 Akah/Bardzell 48

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February 26, 2010 Akah/Bardzell 49

4 Proposed Theory

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February 26, 2010 Akah/Bardzell 50

“Products can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.” Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

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February 26, 2010 Akah/Bardzell 51

“Products‟ can be more than the sum of the functions they perform. Their real value can be in fulfilling people‟s emotional needs, and one of the most important needs of all is to establish one‟s self-image and one‟s place in the world.” Donald Norman, 2005

Norman, D. 2005. Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY.

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February 26, 2010 Akah/Bardzell 52

So.

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February 26, 2010 Akah/Bardzell 53

The designer (you)

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February 26, 2010 Akah/Bardzell 54

must design an artifact whichempowers the user to

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February 26, 2010 Akah/Bardzell 55

interpret,

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56Akah/BardzellFebruary 26, 2010

http://voyagesofdrfabre.blogspot.com/2010/01/steampunk-communication-re-worked.html

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February 26, 2010 Akah/Bardzell 57

interpret, adapt,

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58Akah/BardzellFebruary 26, 2010

http://www.geekologie.com/2009/12/man_builds_himself_a_steampunk.php

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February 26, 2010 Akah/Bardzell 59

interpret, adapt, and alter

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60Akah/BardzellFebruary 26, 2010

http://www.steampunkworkshop.com/steampunk-strat.shtml

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the artifact to encourage personally identifiable appropriations.

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TheoryThe designer (you) must create an artifact which empowers the user to interpret, alter, and adapt the artifact to encourage personally identifiable appropriations.

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5 Summary

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Personal Identity

Appropriation Steampunk Theory

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Personal Identity

Appropriation Steampunk Theory

ExperiencesCharacteristicsThoughtsBehaviors

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Personal Identity

Appropriation Steampunk Theory

DeconstructsConstructsShapesConditions

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Personal Identity

Appropriation Steampunk Theory

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Personal Identity

Appropriation Steampunk Theory

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Personal Identity

Appropriation Steampunk Theory

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Personal Identity

Appropriation Steampunk Theory

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Personal Identity

Appropriation Steampunk Theory

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In short…

Page 73: EMPOWERING PRODUCTS...Emotional design: why we love (or hate) everyday things. Basic Books, New York, NY. February 26, 2010 Akah/Bardzell 3 “Products can be more than the sum of

Just because you‟re done with a design doesn‟t mean your user is.

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Just because you‟re done with a design doesn‟t mean your user is.

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