Goal:

When we created our business, we asked ourselves one question:

how do we create a business that gives back more than it takes

and makes our country a better place?

CHALLENGE:

• A growing number of non-profit organizations are in need of funds.

• Less people in todays economy have the extra available funds to help out.

• Non-profit organizations, due to budget cuts don’t have the work force or time to do an effective job raising funds for their organization.

THE SOLUTION: Build a “Turnkey Fundraising Machine”

• Find a product that is wanted and appreciated by almost all people.

• Something people are already buying.

• An “Exclusive” product. (Can’t get anywhere else)

• Highest quality product in its class.

• A system that will raise money all year long.

• Effective marketing to help organizations easily introduce it to their supporters.

• A simple way fro people to purchase and receive their order.

• An easy and effective way to automatically keep track of all sales.

• A turnkey system that needs very little to no administrational time.

• A way to raise unlimited amounts of money without having to worry

about orders, products, deliveries, inventory, and collecting of money.

or time to do an effective job raising funds for their organization.

Our Passion:

Elite’s “Mission to Achieve Program” is more than just great meats, It’s

A movement! A movement to bring together those who desire to eat

high quality, great tasting, healthy meats with organizations that have a

pressing need to raise money to support a great cause!

Why Meats?

FACTS: The meat industry is the largest industry in the USA.

• 9 out of 10 people eat meat or poultry and everybody knows someone who eats meat!

• A small meat company in Omaha hit 5 Billion in sales. (people want and do buy these products.) Recession proof!

In 2008 (540 Billion dollars spent on meats retail and another 540 Billion spent on meats in restaurants in the US)

What is Elite Specialty Meats?

• Your provider of 5 Star Quality Meats delivered directly to your door

• Your “Turnkey” year round, fundraising System

Delectable ProductsSince 1913 these delectable products were sold almost exclusively to White table cloth restaurants and top country clubs across the country. Through our company, Elite Specialty Meats, we can get them delivered directly to your door!

• All Products “Choice” Grade “A” or higher rated by the USDA• All Mid-Western grain fed steer• No Steroids• No Preservatives• No Tenderizers• Cut by master meat cutters

Our Steaks are ALL rated “CHOICE” Grade

”A” by the USDA and are in the

top 2% of all steaks in the world!!

Products To Be Desired!

•Known for their buttery tenderness & melt in your mouth flavor

•Marbled to excellence

•Wet aged at least 28 days to perfection

• Robust in taste

• Portion controlled

•Flash frozen sealing all the juices inside

Simply Irresistible!

Satisfaction Guaranteed

Your Mission to Achieve Program is aTurnkey Fundraising Money Generating Machine. You will be able to offer these high quality, exclusive

products to your supporters, to enjoy them in the comfort of

their own home. Every time products are purchased your

organization makes money from every box sold!

Benefits of Your Program

1. Raise money all year long2. Almost no administration effort needed3. Costs nothing to participate4. No inventory5. No processing orders6. No handling of products7. No collecting of money8. Simple, easy, and effective with no down side

4 Ways You Generate Revenue

1. Buy or sell the products

2. Have an Elite Steak Out

3. Have a fundraising drive (sale) at your location

4. Receive referral revenue benefits

1. Buy or sell your productsYou will be provided:• A complete turnkey system • All of the inventory• Your own Elite Website• A visual icon link to go on your current website leading to your Elite site • A branded email-able landing page introducing the fundraiser • A complete e-mail campaign to support your sales efforts• Other communication and marketing materials • A full back office showing sales and commissions due

Additional Capabilities

•Private label or branded boxes with your organization’s name, logo or message•Insert a brochure into every purchase to make people aware of your cause•A personalized greeting or message on every order

Personalized Letter

Box Labels

How to Promote Your Elite Store

•Have an Elite Steak Out •Reach out to your current supporters• Place our logo link on your current website• Email (custom email campaign to keep people informed)• Twitter• Face Book• Posters• Newsletters, bulletins

Communication Tools

Sample siteshttp://www.eatelitemeats.com/heimhttp://www.eatelitemeats.com/dyouvillehttp://www.eatelitemeats.com/cougars

Your “Elite Steak Out” can be a launching pad for your

fundraising campaign

2. Have an Elite Steak Out• Raise money with every pre-sale ticket sold• Silent Auction• 50/50 split club• Dunk tanks • Any other way to raise money at the Steak Out• Introduce people to the outstanding food• Tell them how they can order, and continue to support the cause.

3. Have a fundraising drive (sale) at your location • We would set up our booth and have our inventory at your location ready to sell these great products to all of your supporters you invite and ask to participate! • Your supporters will love buying these high quality products at incredible prices and support a great cause at the same time!

• Your organization will earn 10% of all sales and 5% residuals going forward.

4. Referral Revenue Benefits: •We believe word of mouth advertising and helping Non-profit organizations raise the money they need is the best way to build and continue to grow! •The money we save by not having to pay for television commercials and print media is paid out to charities, fundraisers and affiliates

4. Referral Revenue Benefits: By helping other organizations get started with Elite you will earn “Referral Revenue Benefits” for every box of product sold by those organizations without affecting profits from their sales. “Referral Revenue Benefits” are paid by Elite Specialty Meats to your organization directly.

4. Referral Revenue Benefits:

4. Referral Revenue Benefits:

* Example shows sales for Steak & Seafood only

Competition: Omaha Steaks 5 Billion Dollar Companyhttp://www.omahasteaks.com/ 

• In business since 1917

• Their meats are NOT USDA graded

• Products are sold for mostly gifting purposes

• A marketing machine

• Use words like “Omaha Brand” or “Private Reserve”

to disguise what they are selling

Competition: Omaha Steaks (standard product)

Competition: Omaha Steaks (Private Reserve still not USDA Graded)

Competition: Omaha Steaks

Dear Omaha Steaks Customer: Thank you for your inquiry. Omaha Steaks are produced to exacting specifications using only the highest quality, grain-fed beef available. All our beef is aged, hand-trimmed and vacuum sealed at the peak of freshness and tenderness. We have never designated the USDA grade on our products; however, we assure you that Omaha Steaks are always superior quality and we stand behind all of our products with a 100% guarantee. If we can be of further assistance, please feel free to contact us via email or at 1-800-329-6500. Sincerely, Julie Davis Omaha Steaks Customer Care

Competition: Omaha SteaksComments fromtheir blog

CommentsMary snodgrass January 9, 2010 Mediocre. Save your bucks for the grocery store

admin January 10, 2010 Have you tested their 100% money back guarantee?

sus mcq January 24, 2010 The quality of Omaha Steaks has dropped considerably during the last couple of years. I’ll never order from them again and I used to be a huge fan of their filets. They weren’t trimmed correctly and they used to be smaller in diameter and thicker than they are now. Save your money.

Competition: Omaha SteaksComments fromtheir blog

CommentsCharles Barter March 5, 2010 I recently ordered a promo package, after several years of curiosity; The meat was good, but not at all spectacular. I think after years of reading their own praise, I expected too much. At that price, Publix can’t be beat! I do not regret doing it, but never again!!!I surmise they have changed quality since I previously ordered as gifts. The only time I suppose the steaks might be worthwhile is if one lived far from a store where good meat was available.

CDF April 14, 2010 A final note. My family has refused to eat the hamburgers. The texture is off as is the taste.

Elite Specialty Meats

•Our purveyor in business since 1913 (4 years older than Omaha Steaks)

•Different marketing model - selling to 5 Star quality restaurants and top country clubs almost exclusively (until NOW!) • All meats are USDA grades “Choice” grade “A” or higher

Elite Specialty Meats Comparison Chart

Don’t be fooled by “creative words” like

Premium, Premiere, Blue Label or “Our

own Brand”. These words are great for

“marketing” but are extremely

misleading. There are only 8 USDA

Grades of Meats. If it’s not marked USDA

“CHOICE” Grade “A” then it’s NOT!

More often than not, things are not as they appear to be! ComparingElite Steaks to a grocery stores meat is as big a difference as comparing thesemen and their physical conditioning. Stores do not wet age their Meats! There is a difference!

Elite Specialty MeatsCompetition

Why People will buy Elite Specialty Meats!

1. Curious – to see what we have and how we compare2. Want to try something new3. Want to eat healthy4. Just want to be a part of it 5. Support their Charity or Fundraiser6. Word of mouth. Once people eat the product they will tell others!7. Gifting Purposes8. Price – Overall Value9. Some will buy for some or ALL of the reasons above

Quality vs. Price

Can you find steaks that are less expensive? Yes. But, can you buy steaks anywhere near this quality for less? NO WAY!! Elite’s products are the VERY BEST value for the money spent! Not all people buy based only on price. If people bought based only on price, every parking lot would look similar to this.

Fact: People buy for many reasons. Give everybody an opportunity to enjoy and discover! ***(We now Have Elite Homestyle Meats available for quality dining at everyday eating prices.***

View comparison chartView comparison chart

Here are the facts:• Anyone can participate• No cost to get started• No monthly fee to stay active• Generate income based on your own efforts • No recruiting needed to be successful• No breakage • Nobody gets hurt or loses money -- ever• Our program is based on working together and shared success • 70% of all profits are paid out to charities, fundraisers or affiliates in 7 levels • Simple, easy and effective

What About Our Other Fundraising Programs?

That is the great thing about the MTA program. We are not asking you to change any of the fundraising you are currently doing!

1. Candy bars and top of the line food are totally different. People buy candy bars and people also buy great steaks!

2. Your organization has an opportunity to purchase and share with your supporters exclusive 5 Star quality foods for a very reasonable price, while raising funds for your cause with every box purchased.

These foods cannot be purchased in any stores unlike everything else being soldas a fundraiser

Your Elite Specialty Meats“Mission To Achieve Program”

can raise the income you need for your organization all year long!

Don’t Wait - Start selling NOW!!!

Next Steps1. Decide if you want to participate in the “Mission To Achieve” program.

2. Go to the website and set up your account.

3. Make your first purchase in your account.

4. We will create a logo link and landing page that will attach to your website.

5. Think about how you plan to promote the program.

6. Decide if you want a custom box label or our stock Elite box labels.

7. Decide if you want a brochure or something inserted into every box sold.

8. If you do want an insert please supply us what you would like inserted.

9. Plan an Elite Steak Out!

10. Make a list of organizations you are associated with & Create Referral Revenue.

Important for Momentum and Overall Success!! Purchasing product from your site will…

1. Show you how easy it is to place an order.

2. Show you how easy and convenient it is to add a personal message.

3. You will see how and when your packaged is delivered.

4. You will taste the Elite difference for yourself and be able to share your thoughts with others.

5. You will see your back office and how the commissions go into your account.

6. You will have already put something in motion. Positive action leads to more positive action!

Important for Momentum and Overall Success!! Creating a list of other organizations you wish to connect with.…

1.Creating your list is important in building long term residual income for your cause.

2.We will work on your behalf to help bring these organizations aboard and foster the “working together” and helping each other success concept.

Thank You!

Here are a few key links to view.

www.elitespecialtymeats.org/makeawish

www.missiontoachieve.com (Introduction to other non-profits)

http://www.eatelitemeats.com/dyouville (Splash Page – email-able)

https://www.youtube.com/watch?v=7l8BKYgTabw (Don’t be fooled)

https://www.youtube.com/watch?v=MU8it18HMz4 (fundraising)

https://www.youtube.com/watch?v=XL8FEc5VU_0 (Affiliate)

https://www.youtube.com/watch?v=Cb_TZ0vWYno (About Elite)