egencia 2010 forecast

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    Egencia 2010 Global Outlookand Negotiability Index

    October 2009

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    Section I: 2010 Corporate Travel Forecast

    North American Airline Overview

    Global Lodging Overview

    European Airline Overview

    APAC Airline Overview

    U.S. Car Rental Overview

    Section II: Negotiability Index

    Section III: US Travel Management Trends

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    Top Business Destinations - North America YOY 2010 vs. 2009

    Air prices for corporate travel to increase 5% 10% YoY for these topbusiness destinations

    Lodging prices for corporate travel to decrease 0% - 5% YoY

    Market ATP ADR

    Atlanta -1% 3%

    Boston 2% 2%

    Calgary 3% -1%Chicago 3% -2%

    Dallas 5% -3%

    Denver 9% -5%

    Hong Kong 1% -4%

    Houston 6% -4%

    London 3% 1%

    Los Angeles 4% -1%

    Minneapolis 5% -1%

    Montreal 4% -2%

    Market ATP ADR

    Munich -2% 1%

    New York 5% -4%

    Paris 2% 1%Philadelphia 11% -4%

    Phoenix 12% -6%

    San Diego 16% -6%

    San Francisco 4% -2%

    Seattle 10% -3%

    Tokyo 1% -1%

    Toronto 5% 0%

    Vancouver 2% 0%

    Washington DC 9% -2%

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    Pricing Landscape North America

    Upward Pressure Positive economic indicators may

    drive increase in corporate traveldemand

    Airlines to maintain capacity

    discipline while focusing onimproving the margins

    Merger of Northwest & Delta, andFrontier & Midwest

    Inflation risk to remain in 2010

    Lower exchange rate of USD toincrease cost of international travel

    AIR

    Downward Pressure Corporations are still price

    sensitive

    Continued depressed demand forfront of the cabin travel

    Increased low-cost competition insome key corporate markets

    New fees & ancillary revenue mayprovide an ability to reduce fares

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    Pricing Landscape Global Hotel

    Upward Pressure Companies expected to reinvest in

    in business travel

    Key sectors expected to regainsome strength (pharma, financials)

    Corporations to increase spend onmeetings / conferences

    European business hubs willbenefit from the increased demand

    H

    OTEL

    Downward Pressure Lower air capacity brings fewer

    travelers

    Increased hotel supply in the shortterm, new hotel properties addedin 2008 and 2009

    Rising air prices to put pressureon hotel pricing

    Corporate contracts signed in2009 for 2010 hotel stays are atreduced rates

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    Top Business Destinations - Europe

    YOY 2010 vs. 2009 ADRs to slowly adjust upwards

    Short- and long-haul travel for topEuropean business destinations willrise slightly

    Market ATP ADRAmsterdam 3% 0%

    Barcelona 7% -1%

    Berlin 0% 2%

    Brussels 0% 3%

    Chicago 6% -2%

    Frankfurt 4% 1%

    London 1% 1%

    Los Angeles 3% -1%

    Madrid 1% 2%

    Milan 2% 1%

    Munich 2% 1%

    New York 4% -4%

    Paris 0% 1%

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    Pricing Landscape Europe

    Upward Pressure European markets have shown

    signs of positive growth

    Increased business demandexpected

    Recent airline capacity cuts and anincreased focus on the revenue

    margins by airlines Merger of Northwest & Delta, JV

    between Air France & Delta,additional consolidation

    AIR

    Downward Pressure Decline in front of cabin travel

    Economic conditions continue todrive uncertainty

    Increased competition on routes

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    Top Business Destinations - APAC

    YOY 2010 vs. 2009 Low to flat ADRs with only a few

    exceptions

    Small ATP increases

    Market ATP ADRBeijing 4% -8%

    Delhi 4% -4%

    Hong Kong 4% -4%

    Los Angeles 1% -1%

    Melbourne 3% -1%

    Mumbai 1% 0%

    New York 1% -4%

    San Francisco 6% -2%

    Shanghai 2% -1%

    Singapore 1% 1%

    Sydney 0% 1%

    Tokyo 0% -1%

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    Pricing Landscape APAC

    Upward Pressure APAC markets have shown signs

    of positive growth

    Increased business demandexpected

    Recent airline capacity cuts and anincreased focus on the revenue

    margins by airlines Merger of Northwest & Delta

    Downward Pressure Decline in front of cabin travel

    Economic conditions continue todrive uncertainty

    Increased competition on routesAIR

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    US Supply Landscape Car Rental

    Upward Pressure

    Difficult leasing conditions inventory cost is rising

    Cost of financing has beenincreasing

    Depressed used car market

    Industry Consolidation (Hertzacquiring Advantage Rent-A-Car)

    Shift from air to car rentals forshort trips

    CAR

    Downward Pressure

    Constricted demand due toeconomic environment

    Car class downsizing has becomea natural result of new policyrestrictions

    Day trips and car-sharing havebecome more common

    Market factors will shift in 2010 as more financing becomes available and the competitionfor the business traveler heats up.

    Our forecast suggests 5% decrease in RPDs YoY in 2010

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    Section I: 2010 Corporate Travel Forecast

    North American Airline Overview

    Global Lodging Overview

    European Airline Overview

    APAC Airline Overview

    U.S. Car Rental Overview

    Section II: Negotiability Index

    Section III: US Travel Management Trends

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    Dallas

    Boston

    Chicago

    Atlanta

    Denver

    Houston

    Los Angeles

    Minneapolis

    New York

    Philadelphia

    PhoenixSan Diego

    San Francisco

    Seattle

    Washington DC

    Moderate

    Calgary

    Toronto

    Montreal

    Vancouver

    StrongWeak

    NA Supply Outlook - Negotiability

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    Moderate

    Strong

    Weak

    Amsterdam

    Barcelona

    Berlin

    Brussels

    FrankfurtLondon

    Madrid

    MunichParis

    Milan

    EU Supply Outlook - Negotiability

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    Moderate

    Strong

    Weak

    Beijing

    SydneyMelbourne

    Delhi

    Hong KongMumbai

    Shanghai

    Singapore

    Tokyo

    APAC Supply Outlook - Negotiability

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    Section I: 2010 Corporate Travel Forecast

    North American Airline Overview

    Global Lodging Overview

    European Airline Overview

    APAC Airline Overview

    U.S. Car Rental Overview

    Section II: Negotiability Index

    Section III: US Travel Management Trends

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    Business Travel Landscape - Now vs. October 2008

    Now

    Current EnvironmentDue to the current economicconditions, has your companychanged its amount of businesstravel?

    Looking AheadAre you planning to increase ordecrease your travel budget in2010?

    Egencia Travel Manager Survey

    Has notchanged

    48%

    Slightlyincreased

    3%

    Significantlyreduced

    11%

    Slightlyreduced37%

    Source: Survey of over 100 Egencia clients, conducted

    September/October 2009 | Survey of over 200 Egenciaclients, conducted October 2008

    October 2008

    Has not

    changed29%

    Slightlyincreased

    10%

    Significantlyreduced

    17%

    Slightly

    reduced42%

    Increase13%

    DontKnow23%

    Reduce9%

    Remainthe same

    55%

    Increase19%

    Dont

    Know

    27%

    Reduce10%

    Remainthe same

    45%

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    Controlling Travel Spend, Managing CostsNow vs. October 2008

    Top Cost-Cutting Practices Now October 2008

    1. Booking in advance 57% 55%

    2. Rigorous enforcement of travel policy 52% 44%

    3. Actively tracking unused tickets 45% 44%

    4. Pre-trip approval requirements 44% 43%5. Lower class of service 23% 25%

    Tighter budgets (including budget cuts and travel freezes) is the primaryreason for decreased business travel, representing 75% of those surveyed.

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    Controlling Travel Spend, Cont.

    Renegotiating:Have you dramatically changedhow/when you evaluate orrenegotiate your travel programdue to the economic climate?

    No, but wellmake changes

    in 201018%

    Yes, were makingchanges more frequently

    33%

    Yes, were making changesless frequently

    6%

    No, and we haveno plans to do so

    27%

    I dont know

    16%

    Source: Survey of over 100 Egencia clients, conductedSeptember/October 2009

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    Strategies to Monitor and Control Travel Costs

    Control

    Control unnecessary trips through pre-trip approval

    Review and meet your supply commitments

    Consolidate your meetings & travel spend

    Monitor

    Monitor spend weekly, not quarterly

    Track and redeem un-used tickets

    Identify reasons for leakage

    Educate your travelers on how they can make a difference

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    Meetings & Incentives Market

    Short Term Work to limit liability

    Evaluate hotel contractsand consolidate topreferred suppliers

    Leverage short-haultravel as a way to cutcost

    2010

    Long Term Focus on budget-

    management and ROI

    Consolidate corporatetravel and M&I under

    one program Enforce program

    policies