e-strategy essentials
DESCRIPTION
An outline of the elements of a successful digital strategy.TRANSCRIPT
E-strategy Essentials
By Latitude Management Consultants © 2013
Website upgrade Social media activation Email marketing Search Engine Marketing Online advertising Directories & listing Media coverage Project review
Content
ResearchContentStrategyBrandingDevelopmentDesign
Website Upgrade
Social NetworksBloggingShared content
Social Media Activation
Develop Deploy Lists Measure
Email Marketing
Online AdvertisingDirectory Listing
Website Upgrade – Agreed to proceed Project Champion – source for an in-house
champion to manage and steer the project Email marketing Media Project timelines and milestones are
crucial!
Recap
We provide measurable time-bound results
We provide a wealth of knowledge, resources and expertise which cannot delivered in house.
Value Proposition
Three months is an effective timeline to begin the foundation of a revamped online presence
Your E-strategy goes hand in hand with the marketing plan.
Project timelines
