Download - Digital reality

Ray Ga

llon & Neu

s Loren

zo

Digital Reality Escape to a Virtual World or Explore an Augmented Culture?

h@p://www.welzijndeurne.nl/TrueStars/Media/SIchIng%20Welzijn%20Deurne/Welzijndeurne/Road%20To%20SWD.jpg h@p://taylorockam.net/wp-‐content/uploads/2011/03/header-‐sito-‐con-‐scri@a-‐v3-‐[email protected]

h@p://www.userspots.com/wordpress/wp-‐content/uploads/2010/08/info-‐300x225.jpg

@TransformSoc

A

René Magri@e, La Trahison des images, 1928-‐29 h@p://brendandonnet.files.wordpress.com/2012/11/magri@e-‐la-‐trahison-‐des-‐images.jpg?w=584&h=403 h@p://www.estancoguerrero.com/images/paginas/pipas/940/pipa-‐estancoguerrero-‐5159.jpg

Which Is the Real Object?

B

Where Does Virtual Reality Happen? 1.  When you read a novel, is the story happening in a virtual reality? 2.  When you see a movie, are the images a virtual reality? 3.  When you play a computer game, is that virtual reality?

51,90% 56,41% 78,95%

48,10% 43,59% 21,05%

YES NO

Reading a Novel In a movie Computer game

Digital Reality: Computer Generated Information

h@p://www.so`wareag.com/blog/reality_check/wp-‐content/uploads/2014/04/Digital2.jpg h@p://consciouslifenews.com/wp-‐content/uploads/2012/07/binary-‐digital-‐face.png

@TransformSoc

Creating Virtual Worlds

h@p://www.lumixgexperience.panasonic.co.uk/wp-‐content/uploads/gallery/AdamTrevor/Flower_HDR.jpg h@p://www.terrafloraonline.com/images/userfiles/images/flower01LOW.png h@p://www.medievalists.net/wp-‐content/uploads/2014/02/blue-‐eyes.jpg

Object: Flower LocaJon: Garden To know more: [+]

Culture Creates a Continuum Between Reality – Virtuality

h@p://rlv.zcache.com/world_of_communicaIon_poster-‐p228705489155507739qzz0_400.jpg TermCAT http://www.termcat.cat/ca/Diccionaris_En_Linia/132/Cerca/

Language: Skill that allows us to communicate our thoughts and feelings to a receptor, via a shared code and create a shared cultural context.

Symbolic Conceptualization

Simplified Reality

Virtual Reality

Digital Reality

Augmented Reality

Mixed Reality Simulated Reality

@TransformSoc

Representations of Physical Reality

Linking Images and Reality

Lascaux, Great Hall of the Bulls-‐ Paleolithic period (16000 years old) h@p://www.redicecreaIons.com/ul_img/7330lascaux6.jpg

Augmented Reality Implies Added Information

h@p://cdn.onextrapixel.com/wp-‐content/uploads/2012/07/mixed-‐reality.jpg

Augmented Reality (AR): Ubiquitous Information

Ref: h@p://www.giornaleosmo.com/wp-‐content/uploads/2012/07/oversized-‐giant-‐big-‐everyday-‐object-‐11.jpg h@p://www.designerscall.com/blog/wp-‐content/uploads//2013/04/clothespin2.jpg

ArJst: Mehmet Ali Uysal (a Turkish professor of art at the Middle East Technical University) LocaJon: Chaudfontaine Park (Belgium) Date: Created in 2010 for the FesIval of the Five Seasons. Building process:

@TransformSoc

Embedded Multimedia Real-Time hotel Room Information

Living in Shadows

Plato’s Cave Allegory h@p://criIcalthinking-‐mc205.wikispaces.com/file/view/plato_cave2.jpg/245932615/390x290/plato_cave2.jpg

https://fbcdn-sphotos-f-a.akamaihd.net/hphotos-ak-ash3/558713_453149121431297_1372521448_n.jpg

Meta-realities

h@p://storage.koinup.com/100518x271063/271063-‐6.jpg

Participating in Shadows

Survey: Is Virtual Reality Part of Physical Reality?

46%

54%

All Age Groups

NO YES

36%

64%

Age Group: 18 to 40 years old

NO YES

The Common Virtuality Model

h@p://www.oamk.fi/hankkeet/mixedreality/ h@p://www.oamk.fi/hankkeet/mixedreality/img/virtuality_conInuum.gif

1994: Paul Milgram y Fumio Kishino: Reality Virtuality ConInuum”

Reality – Virtuality Continuum

Augmented Reality vs. Virtual Reality

Augmented Reality •  Projects onto real context in real Ime: Partly unmediated

•  Only part of your sensorial overall experience is digital

•  Merging of Digital and Physical objects.

•  Simultaneous Sensory Expansion

Virtual Reality •  Creates simulated context and space-‐Ime: It's all media.

•  All of your sensorial experience is digital

•  The computer transmits sensory data to the parIcipant

•  Immersive Fantasy world

Augmented reality embeds digital informaJon into real-‐world contexts Virtual reality creates digital contexts that behave in ways that mimic real-‐world analogues

h@p://www.quora.com/What-‐are-‐the-‐key-‐differences-‐between-‐augmented-‐reality-‐and-‐virtual-‐reality @TransformSoc

Integration of Virtuality

+ Explicit images and messages

+ Constructed meta data

+ Virtual reality

+Physical reality

+Individual use of single items

+Emergent Collaboration

Laye

rs of

Infor

matio

n

Layers of Codification

@TransformSoc

Integration of Virtuality

+ Explicit images and messages

+ Constructed meta data

+ Virtual reality

+Physical reality

+Individual use of single items

+Emergent Collaboration

eCall (IoT)

Angry Birds

Flight simulator

Social Networks

Big Data applicaIon

@TransformSoc

Spotting the Essential with Simplified Reality

h@p://ieeexplore.ieee.org/ieee_pilot/arIcles/01/@g2009010006/assets/img/arIcle_1/fig_12/large.gif

h@p://www.homevselectronics.com/wp-‐content/uploads/2014/02/virtual-‐reality.jpg

Possible QR Code

Geometric structure

Metadata

Target informaIon

Simplified model

Absence of distracIng detail

Useful Applications

Digital Reality for Training

Extrasensorial Learning Skills

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Augmented Reality for Daily Life

For What is Digital Reality Useful?

Ref: h@p://www.e-‐encuesta.com/answer?testId=HBxR7jH1U8E=

14,29%

37,10% 40,32%

75,81%

0,00%

10,00%

20,00%

30,00%

40,00%

50,00%

60,00%

70,00%

80,00%

AR for work AR for personal life

VR for work VR for personal life

Have You Used…?

h@p://www.petapixel.com/assets/uploads/2010/05/streetmuseum1.jpg

Adding Information About Past and Present

hZp://goo.gl/ZndwT

Web Ref: h@p://Iny.cc/4f01dw London Museum uses App. With embedded photos from the past, to explain present. .

h@p://media1.s-‐nbcnews.com/j/MSNBC/Components/Slideshows/_producIon/ss-‐110623-‐dear-‐photograph/ss-‐110623-‐dear-‐photograph-‐10.grid-‐6x2.jpg

Interface Encumbrance Will Vanish to Invisibility

h@p://video.naIonalgeographic.com/video/player/media/augmented-‐reality-‐sci/augmented-‐reality-‐sci_480x360.jpg h@p://cdn.trendhunterstaIc.com/thumbs/andric-‐digitalized-‐captures.jpeg

Crossing the Continuum

h@ps://www.youtube.com/watch?v=xiLNCT6lUsU {slide 26’50’’]

The power of the brain: To move prostaIc devices or exoskeletons (e.g. Cathy Hutchinson)

The power of the machine: Guessing right between two mental images (e.g. Marcel Just & Tom Mitchell, Carnegie Mellon University )

Food/Handling Shelter

Non-Visual Augmented Reality Smell-Enhanced Cookies

h@p://www.kabk.nl/arlab/pageEN.php?id=0104

Using other senses…


1,30%

29,87%

7,79%

61,04%

0,00%

10,00%

20,00%

30,00%

40,00%

50,00%

60,00%

70,00%

Taste Touch Smell Sound

Which sense other than visual would you prioriJze in Digital Reality Research?

h@p://www.blackmeditaIon.com/wp-‐content/uploads/2013/10/2626462-‐matrix-‐binary-‐digital-‐code-‐design-‐tonel-‐314x200.jpg

Digitalization means Convergence to a single code

h@ps://encrypted-‐tbn0.gstaIc.com/images?q=tbn:ANd9GcQ31AulS-‐_5v0Pd17g4QnlfaQktu-‐rwL4l7dK0DKIhzV_PbF89Z h@p://www.blackmeditaIon.com/wp-‐content/uploads/2013/10/2626462-‐matrix-‐binary-‐digital-‐code-‐design-‐tonel-‐314x200.jpg

Immersive Multimedia

What Perceptions of Space and Territory Will Our Grandchildren Have?

h@p://www.designboom.com/cms/images/-‐Z73/sc1.jpg

h@p://www.hypergridbusiness.com/wp-‐content/uploads/2014/06/Control-‐VR.jpg


Should customers be advised that a Digital Reality ApplicaIon might change their percepIon of the world?

27%

73%

NO YES

Expert Environments Digital Reality to Enhance Surgical Techniques

h@p://www.wired.com/images_blogs/beyond_the_beyond/2013/08/42af6b35-‐46a4-‐4797-‐bc6b-‐1395286e74bc_RTX12REG.jpg h@p://viewconference.it/e2011/wp-‐content/uploads/2011/08/ULIS-‐surgical-‐simulator.jpg

h@p://guiacirugiaesteIca.com/wp-‐content/uploads/2011/01/slide-‐futuro-‐aplicaciones-‐medicas-‐apps-‐salud-‐iphone-‐ipad-‐android.jpg

Should we all become experts?

Plato in the New Cave

h@p://media-‐cache-‐ec0.pinimg.com/236x/ce/c1/3e/cec13ed184a2041487d54b4afdc010ee.jpg

h@p://jaywing.com/agency/wp-‐content/uploads/2012/04/reality-‐is-‐percepIon.jpg

h@p://www.mixedrealitylab.org/images/stories/projects/HumanPacman/08.firstperson.jpg

Should we all become aware?

Learning Through Gaming


50%

85,90% 92,31%

64,10%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Work Learning Leisure WasJng Time

Playing a Virtual game is Useful for…

Gaming? Industrial Control? Context is Everything

h@p://i1.yImg.com/vi/kzGljuievpM/0.jpg

Immersive Gaming

h@p://1.bp.blogspot.com/_Ss_rLDyRQCk/Ra2QZpKjpAI/AAAAAAAAA7E/MbdcTq02fQc/s1600/augmented+reality_PhoneGame.jpg

3D Puzzle

Crowd Sourcing Video Gamers to Solve Scientific Problems

Ref:h@ps://www.youtube.com/watch?v=xiLNCT6lUsU [slide 40’40’’]

Which of these statements best describes your feelings about Digital Reality being integrated into your daily life?


0,00% 10,00% 20,00% 30,00% 40,00% 50,00% 60,00%

It enriches my private and professional life

It is helpful but I worry about my personal safety

I am afraid that I might lose touch with Physical Reality

It might become a tool for mass manipulaIon by governments, military and corporaIons

I don't want to go any near it, reality is good enough for me

All Age Groups

18 to 40 years old

Inter-Species Avatars & Extracorporal Experience

“I'm flapping my wings. Not hard, but slowly and smoothly”…

Jaron Lanier: “ It’s going to be about turning into different creatures, changing the way we operate cogniIvely in relaIonship to the world”

h@p://carolsdreamworld.blogspot.com.es/2012/10/my-‐first-‐lucid-‐dream.html

7,89%

22,37%

48,68%

21,05%

0%

44,44%

27,27% 27,27%

0,00%

10,00%

20,00%

30,00%

40,00%

50,00%

60,00%

1 2 3 4

All Age Groups

18 to 40 years old

Digital Reality: an escape to a virtual world or an exploraIon of an augmented culture?


2,83

Rate on the following scale: from 1 to 4

Escape Culture

Making sense of all this…

h@p://4.bp.blogspot.com/_SqhhJb_P3Kk/Sbf4Yx23J9I/AAAAAAAAFwQ/svbTQI5WQCw/s400/infrared+d.jpg

THANK YOU

Neus Email: [email protected] LinkedIn: Neus Lorenzo Slideshare: h@p://www.slideshare.net/TransformaIonSociety

2014 Web – TransformaJon Society: h@p://www.transformaIonsociety.net

Ray Email: [email protected] LinkedIn: Ray Gallon Google Plus: +Ray Gallon

Next Topic: “Human Bionics – More Freedom or Electronic Slavery?” Blog/survey published: 9 October 2014 Webinar: 31 October 2014

TwiZer: @Transformsoc

Download - Digital reality

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