dispatches from #brightonseo (3funnel beta launch)

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3funnel launch beta at BrightonSEO 2014

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Page 1: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 2: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 3: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 4: Dispatches from #BrightonSEO (3funnel Beta Launch)

3Funnel launch beta at #BrightonSEO. Try It Now

Page 5: Dispatches from #BrightonSEO (3funnel Beta Launch)

Dara Fitzgerald

“The State of Universal Analytics”

Page 6: Dispatches from #BrightonSEO (3funnel Beta Launch)

Cross device reporting – 1 person browsing your website on 3 devices is no longer counted as 3 visitors

You can push data that does not exist in GA (i.e. import offline sales revenue held in your CRM)

You can collect your own bespoke data (vary from the standard GA reports)

Universal is now just out of beta and here are the 3 main reasons why you should migrate:

Page 7: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 8: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 9: Dispatches from #BrightonSEO (3funnel Beta Launch)

Rob Bucci of STATsearch Analytics looking forward to beta testing 3Funnel

Page 10: Dispatches from #BrightonSEO (3funnel Beta Launch)

Dr David Sewell

“Google as a Predator”

Page 11: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 12: Dispatches from #BrightonSEO (3funnel Beta Launch)

Patrick Hathaway

“Cool Shit you can do with Wordpress”

Page 13: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 14: Dispatches from #BrightonSEO (3funnel Beta Launch)

INTERESTING FACT!

Patrick was hired for his current job over Twitter (i.e. he did not do an interview or speak to his now employers before

starting work)

Page 15: Dispatches from #BrightonSEO (3funnel Beta Launch)

Automate simple tasks with IFTTT Use plugins and themes to create ‘shareworthy’

content Utilise the wordpress backend to make client

management easy

Take-Aways from Patrick Hathaway’s Talk

Page 16: Dispatches from #BrightonSEO (3funnel Beta Launch)

Dixon Jones

“Do links still matter in 2014”

Page 17: Dispatches from #BrightonSEO (3funnel Beta Launch)
Page 18: Dispatches from #BrightonSEO (3funnel Beta Launch)

INTERESTING FACT!

Dixon (Majestic SEO) built a search engine last year entirely based on link data – in his own words ‘did not work

very well’ but great learning experience

Page 19: Dispatches from #BrightonSEO (3funnel Beta Launch)

Of course links still matter! Links lead to authority, now more than ever Context is essential to understanding link

relevance

Take-Aways from Dixon Jones Talk

Page 20: Dispatches from #BrightonSEO (3funnel Beta Launch)

BrightonSEO is a great example of natural growth. We filled a gap in the market and provided people with a space to talk about their work, and learn from others working in the field

Page 21: Dispatches from #BrightonSEO (3funnel Beta Launch)

GET FREE 3FUNNEL ACCESS TODAY WITH THE CODE: BRIGHTONSEO

Cost per acquisition per channel

Plug and play tool

Historical data Highly visual Try Now

@3funnel | http://app.3funnel.com

WOW YOUR CUSTOMERS TODAY