design thinking-1
DESCRIPTION
First steps in design development: Emphathize and define. Created for Design Thinking Action Lab at Stanford UniversityTRANSCRIPT
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DESIGN THINKING ACTION LAB
DESIGN CHALLENGE: Re-Thinking the School-To-Work Transition | Alvalyn Lundgren
PHASE 1: EMPHATHIZE & DEFINE
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DESIGN THINKING ACTION LAB DESIGN CHALLENGE: Re-Thinking the School-To-Work Transition | Alvalyn Lundgren
DESCRIPTIVES
Creative, with strong organizational skills
Wants to do significant work
Is self-directed
Wants flexibility
Wants variety
Has invested in building skills
THINGS HE SAID:
I want to be a freelance designer and not just get a job somewhere.
I want to be entrepreneurial and not be stuck in some job.
I want to have a bunch of different types of clients.
The help the school gives is more for those who want to get hired into a design job. Anyone who wants to freelance is out of luck.
Even the internships are all about getting hired at an agency.
I know I won’t be satisfied in a regular job.
I want the freedom to work when I want to and where I want to, and with whom I want to.
The Emerging Designer
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DESIGN THINKING ACTION LAB DESIGN CHALLENGE: Re-Thinking the School-To-Work Transition | Alvalyn Lundgren
THINGS HE DID
Seemed excited about being free and self-determined.
Excited about being out of school.
THINKING
Not sure how the path to freelancing is different from getting a job.
Where to begin? Get a job first and then freelance, or just jump in?
Are there resources for getting freelance work? How does one find them.
Chances for success are good but he is en-tirely responsible for his own success or failure
What if he fails? Fail forward.
Schools should consider both sides of the equation equally (employment and entrepreneurship)
The Emerging Designer
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DESIGN THINKING ACTION LAB DESIGN CHALLENGE: Re-Thinking the School-To-Work Transition | Alvalyn Lundgren
The Problem StatementThe Emerging Designer needs to know how to establish a freelance design practice because it is not taught in design school.
The Problem Statement identifies the who, the what and the why: the stakeholder, the need and the insight or reason for the need.
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DESIGN THINKING ACTION LAB DESIGN CHALLENGE: Re-Thinking the School-To-Work Transition | Alvalyn Lundgren
My Notes From TheInterview
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DESIGN THINKING ACTION LAB DESIGN CHALLENGE: Re-Thinking the School-To-Work Transition | Alvalyn Lundgren
My MindMap Sketch