design for ltc
DESCRIPTION
A presentation given by our director if design, Sarah Drummond on using design and service design to bring ideas to life, ready for investment. This presentation was delivered alongside Peter Ashe (NHS) and Gillian Easson (Nesta)TRANSCRIPT
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
From idea to action:encouraging enterprise and employability
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
projects and collaborations
ventures and initiatives
First Things First
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
UMBRELLA OF SERVICE DESIGN{PRODUCT DESIGN}
{SYSTEM DESIGN}{ORGANISATIONAL CHANGE}
{COLLABORATION}{BRAND}
{BUSINESS}{PROFIT}
{ECO SYSTEM}{ORGANISATIONAL INFRASTRUCTURE}
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
AN INTANGIBLE PRODUCT WE EXPERIENCE IN TIME THROUGH MULTIPLE TOUCHPOINTS AND
CHANNELS
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
MOST COMPANIES BELIEVE THAT THEY
PROVIDE A GOOD SERVICE
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
ONLY 8% OF THEIR CUSTOMERS AGREE
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
SERVICES ACCOUNT FOR 75% OF THE WESTERN ECONOMY BUT ARE RARELY DESIGNED WITH THE SAME CARE AND ATTENTION TO DETAIL AS PRODUCTS
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
discover define dev
elop
deli
ver
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
"You should put yourself In my position,Put Yourself In tHe users PosItIon, I tHInK tHat doesnt HaPPen enougH"
Isabella, 53,Penge
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
COCREATIONPEOPLE
PROTOTYPING
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
THIS IS ALL ABOUT PEOPLE
- do the friends and family test
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
THINK IN JOURNEYS
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Prototype
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
JOINING UP AND SEEING THE BIG
PICTURE
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Visualise and tell stories
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
BRINGING IDEAS TO
LIFE
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
cocreate
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Start Up Street Stirling- Bringing back life to king street
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Bring king street back to life
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
film
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
discover define dev
elop
deliver
where will you start?
Sarah Drummond | SnookCo founder + Director of Design
wearesnook.comsarah[at]wearesnook.com@rufflemuffin
wearesnook.com@wearesnook
Sarah DrummondDirector of Design
[email protected]@rufflemuffin