Mood board

• With this mood board I have tried to include all the aspects that we will be looking for to incorporate into our own deodorant advert. In the mood board I have shown, long lasting, coolness, getting the ladies, self belief and long lasting and effective.

Deodorant adverts that are out at the mo

• Deodorant adverts that are out at the moment that are similar to our idea of an advert consist mainly of lynx: Premature perspiration

• Lynx’s advert is more or less the same basis of advert as our idea, its based on a geeky male who sweats a lot and doesn’t get the girls but after using the deodorant he stops sweating and he gets the girl.