delhi metro app makeover : smartphone ticketing concept
TRANSCRIPT
Mobile Based Ticketing for Delhi
MetroA Concept Sketch by Viraj Verma
Goal and Sprint Questions
GOAL : Make DMRC passengers adopt smartphone-ticketing over card-ticketing
Design Sprint Questions ( Dangerous Assumptions) :
1. Will People find it easier to recharge over phone than standing in a queue?
2. What happens if a phone gets switched off/lost while exiting?
3. Use of data is not necessary but even if it is, will people hesitate to use 3G-4G data?
4. Will all sections of the society be able to adopt the tech?
5. Will server respond soon enough to avoid queue of any sort?
6. Can user rely on his/her app rather than announcements (update in schedule)?
Map, Focus & HMW
Customer w/ smartphone
Customer w/o smartphone
security
Guard
Enters security check
Phone entry scan
Card entryscan
Y
X
boards metro
straight
Exit scan
phone
Exit scan card
EXIT & BILLED
X
counter Guard counter
Counter recharge via ID
QuickRecharg
ephone
MAP & FOCUS
Ads
Boards metro after
checking Map
FOCUS
How Might We? (Card Sorting)
• Resolve entry restricted issues• Make mobile scanner• Notify users where to get down w or w/o data• New customers download app• Give a tourist detour• How much information to show with data on and off?
Quick Demos
1. Book My Show
1. QR code ticket dispenser
2. Id based ticket from counter
3. Quick Online payments
2.Uber• Ride monitoring
• Start end ride with instant billing
• Credit / wallet money
• Origin, destination , Navigation
• First ride free for user acquisition.
• Unique user – device id and phone number
• SOS
3. Google maps Public Transport• Minute to minute
instructions for coordinating the walk to the bus stop till boarding the bus with exact bus numbers
• Users can book ola and uber directly if opted for taxi
4. DMRC App ( Existing Solution)
• Nearest metro station • Services – Parking, contact numbers, feeder services,
lifts/escalators• Journey info – distance, cost, time, interchange• Lost and found• Tour guide, metro museum, tourist spots
5. Trip advisor
• Database of popular sites to visit in the city
Solution Sketches Please view the content in fullscreen for best results
1. Title: Book My Metro
• Single screen entry/exit with updated money info in the wallet. A quick recharge button on the same screen• Route planning can be done offline.• With internet data off and logged in show just QR and
continue transactions until balance is Rs. 0
Estimated 98% of daily commuters who know their route can transact with this single screen on the app.
People who need route info can simply click the button and get it offline.
Delhi Metro Heritage Tours
Navigation Drawer
Scanners
UI Design
https://www.flinto.com/p/1f135f84Prototype link -
2. ChatBot Maitree (Mascot)1. Maitree is your personal assistant who can guide you
through metro with simple chat based instructions
2. One can Enter/Exit , See Route, Recharge in just single screen.
3. Maitree will send push notifications for Heritage Delhi Tour on Weekends and make the experience interactive
4. The solution is a bit futuristic but would certainly be well adopted in the age of whatsapp and Allo
Design Sprint Answers (user testing will validate) :Q. Will People find it easier to recharge over phone than standing in a queue?
Answer – Yes They will. Once they see App ads or other people using a separate queue to enter, they might switch to try it once ( and probably get a first ride free)
Q. What happens if a phone gets switched off/lost while exiting?
Answer – Guard will come to rescue the user to the dedicated counter for updating user’s trip detail and exiting.
Q. Use of data is not necessary but even if it is, will people hesitate to use 3G-4G data?
Answer – The most basic function ( trip and route info) can be accessed offline with updated on splash screen.
Q. Will all sections of the society be able to adopt the tech?
Answer – With hindi and english as a language and single screen , it is possible
Q. Will server respond soon enough to avoid queue of any sort?
Answer – Will have to ask the experts
Q. Can user rely on his/her app rather than announcements (update in schedule)?
Asnwer – Yes n No . Real time updates is heavy on the system but can be managed through notifications. Major rate/route update will be taken care by the res file
Testing• Making a prototype and testing it with at least 5 users
will validate our assumptions
