David FincherBy Yasmin and Sarah

OverviewFincher was by Butch Cassidy and the Sundance Kid, he began making movies at age eight with an 8 mm camera. Fincher eschewed the film school route, getting a job loading cameras and doing other hands-on work for John Korty’s Korty Films. He was later hired by Industrial Light & Magic in 1983, where he worked on productions for Twice Upon a Time, Star Wars: Episode VI – Return of the Jedi, and Indiana Jones and the Temple of Doom.

Fincher then started to direct a commercial for the American Cancer Society, that would show a fetus smoking a cigarette. This quickly brought Fincher to the attention of producers in Los Angeles and he was given the chance to direct the documentary The Beat of the Live Drum featuring Rick Springfield in 1985. Though he would continue to direct spots for companies like Revlon, Converse, Nike, Pepsi, Sony, and Levi's, Fincher soon discovered music videos and went on to direct many promos.

VogueThe black-and-white video, set in Art Deco-themed 1920s and 30s surroundings, starts off showing different sculptures, works of art, as well as Madonna's dancers posing. Along with this are images of a maid and a butler cleaning up inside what seems to be a grand house. When the dance section of the song starts, Madonna turns around, and, similarly to the lyrics, strikes a pose.

The video progresses, and images of men with fedoras, Madonna wearing the controversial sheer lace dress and other outfits, follow. As the chorus begins, Madonna and her dancers start to perform a vogue dance routine, where she sings the chorus as her dancers mime the backing vocals. After this, other scenes of Madonna in different outfits and imitations of golden-era Hollywood stars progresses, after which there is a scene with Madonna's dancers voguing. The video itself is very slow; there are not so much of fast cut editing. Most of the clips seem to fade into one another and fade out.

Who is it – Michael Jackson

The music video ‘Who is it’ was released in 1992. The music video, or as Jackson called "short film", was directed by David Fincher, a music video and film director.It begins with Jackson in what seems to be a hotel, singing about his girlfriend. The video alternates scenes from where Jackson is singing about his pain, to where the girl is being changed into her different identities and taking care of her jobs. Towards the end of the video, Jackson has packed up his bags to leave town, because of his distress.

This version did not initially air in the USA. An alternative version of the video aired in the USA which features footage from past music videos and live performances. "Who Is It" was commercially successful worldwide, generally peaking within the top thirty positions on national music charts. This music video doesn’t have many comparisons to David Fincher’s ‘Vogue’ music video. This music video tells the audience more of a story, whereas ‘Vogue’ is more of a dance video. Close-ups have been used on some of the faces, in particular Michael to show the audience his facial expressions and to show his emotions.

Music video receptionVogue: MTV placed the video at the second on their list of "100 Greatest Music Videos Ever Made" in 1999. In 1993, Rolling Stone magazine listed the video as the twenty-eighth best music video of all-time. It was also ranked at number five on "The Top 100 Videos That Broke The Rules", issued by MTV on the channel's 25th anniversary in August 2006. It was the third time Fincher and Madonna collaborated on a video (the first being 1989's "Express Yourself" and the second being 1989's "Oh Father").

Who Is It: was commercially successful worldwide, generally peaking within the top thirty positions on national music charts. Adam Gilham praised the song in his review for Dangerous, describing it as a "real fan favourite and a criminally underrated song" and rated the album a "5/5“.