ct_itcms sales pack v5
TRANSCRIPT
Part of Jacobs media group
10 November 2016 Haberdashers Hall, London
introduction
Global crises embodied in terrorism, environmental disasters and civil unrest present major challenges to the travel industry. Yet a consolidated industry-wide approach to these events has never been provided. In response to this pressing need, Jacobs Media Group has launched The International Travel Crisis Management Summit (ITCMS), which will take place on 10 November, 2016 at Haberdashers’ Hall in London, United Kingdom.
During the last decade, the world has suffered $1.3 trillion in crisis-related damages impacting the lives of 2.7 billion people! Crisis mode is the new norm. Terrorism in capitals; cruise ship groundings or on board illness; massive oil spills, airline events, civil unrest or corporate malfeasance and natural disasters require the travel provider think differently.
For any company, be it leisure or business, to cope successfully, it must instill confidence in its clients and be ready to implement robust and well-tested policies. It is essential to strike a balance between safety, policy, risk management and business interests, all without creating fear.
The ITCMS will bring together leading figures from across the globe along with officials, journalists, mayors, civil defence ministers, pr and insurance professionals, assistance and crisis management experts to provide best practices, discuss emergent threat and post event responses.
Understand the line between civil and private sector responses, what resources are available, share lessons learned and connect with experienced providers. How to walk the image line and social media’s role; most importantly, how the industry can
influence governments to instil confidence in the travelling public. A timely event that is being offered for the first time to the global travel industry.
Designed for senior level decision-makers, the ITCMS is developed in conjunction with major media companies to provide critical thought leadership for the travel industry, key associations, social media and technology companies, governments, destinations, insurers, crisis management companies and assistance providers, all of whom have a stake in effective crisis-management implementation.
Topics covered will include• Case studies from key sectors: aviation,
transportation and accommodation
• Lessons learned from major destinations
• Dealing with pr, media, investors & the public
• Building rapport with government and educating the traveller
Delegates will be able to gain actionable insights into key issues and network with like-minded senior peers. Real time connectivity will be provided throughout the summit. Commercial partners will be able to provide valuable information, thought leadership and brand positioning, and have the opportunity to interact with highly influential individuals and companies.
The content surrounding the ITCMS will be distributed from Jacobs Media Group (www.jacobsmediagroup.co.uk) in the UK via the Travel Weekly portfolio and globally via Connecting Travel, media partners and associations. Circulation or exposure will exceed 50,000 industry decision-makers and officials.
the summit
The one-day, inaugural ITCMS will bring together leading stakeholders in both public and private sectors to share expertise and along with experts will provide best practices, discuss emergent threats and post-event responses.
Content will be presented as plenaries, panel debates, and interactive workshops topics that will include:
• How to influence governments and their policies to minimize impact
• Understanding the relationship between civil and private sector responses; which resources are available and how to access them
• Reputational management and working with the media, during and after a crisis
• The impact of crises on the bottom line and how to recover
• The role of technology as both a threat and an enabler
The Summit attendees will enjoy input from business leaders and government members.
The ITCMS will close with the launch of a new industry-wide vision on how the industry, associations, and governments can work together to minimise risk and maximise response effectiveness. Tangible deliverables will be:
• Best practice recommendations for the industry will be issued as a result of the day’s sessions.
• White paper on the topic to be circulated to attendees post summit.
• An Advisory Board will be appointed to offer continuing support and guidance on the topic.
• A Task force will be activated to address any open questions and to update and circulate information to all sectors.
Partners
To ensure the ITCMS meets the specific information needs of the most senior travel professionals, we have obtained been able to secure the support of the major trade associations and media groups around the world including the WTTC, PATA, CLIA and UNWTO.
The Summit is aimed at international corporations, travel providers, financial institutions, public relations firms, crisis management companies, insurers, assistance companies, media (social, consumer and trade), hotel development corporations, destinations, NGOs, governments, academicians, cyber security companies, loyalty companies and internet firms. We also have the support of the leading global associations such as WTTC, PATA and CLIA.
agenda
08.45 Welcome
Clive Jacobs, Chairman, Jacobs Media Group, Travel Weekly Group and The Caterer
09.00 The Dimensions of a Crisis
Overview of crisis management: international speakers will look at examples of the different types of crises in recent world events and how these have impacted travel and tourism.
The panel will discuss how an unfolding crisis must be simultaneously considered from security, media, political and economic points of view throughout the three phases of a crisis: pre-crisis, crisis response and post-crisis.
10.00 Crisis Impact on Tourism and the Bottom Line
Operators who have dealt with high-profile crises share their experience of the first 24 hours, 24 weeks and 24 months exploring what decisions were made, how they were taken and what ramifications they were faced with. Some fantastic case studies to identify lessons learned and what could have been done differently.
Covering all major sectors of the industry, this discussion will provide company specific insight but also generic overviews of what can be done to instill confidence in the travelling public.
11.15 Coffee break
11.45 Destination Crisis Impact
Different local contexts, media attitudes, risk appetite and political will all play a major role in whether, and how quickly, a destination (land or sea) can recover. Some quickly bounce back, while others languish with local economies failing, resulting in political unrest. This session explores how maintaining a safe image can facilitate the recovery of tourism, which then can impact the political climate. How governmental policies shape events and the aftermath, ie. the effect of the travel advisory.
13.00 Lunch
14.15 Parallel Sessions
15.00 A Security and Technology - The threat-landscape has changed significantly. From de-centralised terror cells, some homegrown, striking in cities, to highly organised criminals launching ever-more sophisticated attacks. Dealing with threats both perceived and actual requires strong organisational structure and policies, no matter what size operation. This session explores how you can assess threat levels and put in place simple policies to manage them as well as where technology is going and how the future will also impact business and security.
B Insurers and Assistance Companies – Insurers and assistance companies have been operating in conjunction with travel partners for years. Hear their thoughts on product mix, training, coverage and marketing. This specialist area is complex and requires stakeholders to work efficiently under pressure. There are different perceptions and needs based on leisure or business travellers. And when does coverage start or stop?
15.00 Media
15.45 Crisis communication versus a social media crisis – social media presents real-time communication. Should governments regulate Twitter and other social platforms under the guise of crowd control? This session is a panel of Social media, PR, crisis management firms and representatives from selected media who will discuss how businesses should incorporate social media effectively in the communication strategy.
15.45 Closing session
16.30 Crises are the new norm. What can be done by and for businesses in the sector to improve the effects of this new reality on the travelling public, as well as on their bottom line? How can the industry better influence government to enact policies that build safety nets that thwart even the smallest aftermath of the event? What policies need to be in place within companies to minimise the toll? There are many questions that come to mind when discussing a crisis. Leading representatives and policy makers from the most influential associations and government bodies come together to present their shared vision of how the industry can work together with government to minimise risk, respond effectively and build confidence in the travelling public. Reference to the morning sessions will be incorporated allowing tangible results from the day to be circulated.
16.30 Drinks reception
17.30
Commercial Opportunities
The ITCMS will bring together the most senior CEO’s, Finance Directors, Heads of Security, IT and Operations from across the globe. Sponsors will benefit from extensive exposure as part of a multi-channel marketing campaign, including rich content delivered through ITCMS media partner network.
At the summit, sponsors will have high-profile branding and the chance to network with the most influential people in global travel and its associated support industries.
£15k£25k £10k
ITCMS PARTNERSHIP PACKAGESHEADLINE
PARTNER
10
Full Page
PLATINUM
5
Half Page
GOLD
4
Opportunity to host a private dedicated breakfast
networking session with key people in attendance
Opportunity to address the entire audience as the headline sponsor for 5 minutes at the start of the Summit
Opportunity to provide a panellist for one of the afternoon sessions
Exhibition space in the most prominent position of the networking breakout area
Delegate places at the summit
Full page advertorial within the official event programme
Advert in the event programme
Logo and branding to be featured as the Headline Sponsor in the official event programme distributed to all delegates
Logo and branding to be featured as the Headline Sponsor in the most prominent position of the stage
backdrop
With demand expected to be high from commercial partners ticket sales to service providers will be strictly limited.
£15k£25k £10k
Logo and branding to be featured as the Headline Sponsor in the most prominent position on the sponsors wall(s)
ITCMS PARTNERSHIP PACKAGES
Logo, branding and profile to be featured as the Headline Sponsor on the event website
Logo and branding to be featured as the Headline Sponsor on all ITCMS promotional materials before, during
and after the event
Dedicated solus email to delegates pre or post event
Interview with the partner on ITCMS YouTube Channel
Access to the full attendee list
HEADLINE PARTNER PLATINUM GOLD
2 emails 1 email
Logo and branding to be featured as the Platinum Sponsor
in a prime position on the stage backdrop
Logo and branding to be featured as Platinum/Gold Sponsor in the official event programme distributed to all delegates
Logo and branding to be featured as the Platinum/Gold Sponsor in a prime position on the sponsors wall(s)
Logo, branding and profile to be featured as the Platinum/Gold Sponsor on the event website
Logo and branding to be featured as the Platinum/Gold Sponsor on all ITCMS promotional materials before, during
and after the event
Please contact us for more details
www.itcms.travel
or contact Natalie Budgen
Ticket purchases / Enquiries
Sponsorship opportunities available
Speaker requests
Laurie Myers
Phone +30 6970032016
Daniela Wagner
Phone 0044 7932 074 978