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    CREATIVE DESTRUCTION IN THE ENERGY SECTOR PAPER SERIES 2014

    CREATIVE DESTRUCTION IN THE ENERGY SECTOR

    From Disruption to Transformation

    GUILLAUME XAVIER-BENDER

    IAN MUIR

    ALBERT BRAVO BIOSCA

    JOHN W. JIMISON

    GERARD REID

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    2014 Te German Marshall Fund o the United States. All rights reserved.

    No part o this publication may be reproduced or transmitted in any orm or by any means without permission in writing

    rom the German Marshall Fund o the United States (GMF). Please direct inquiries to:

    Te German Marshall Fund o the United States

    1744 R Street, NW

    Washington, DC 20009

    1 202 683 2650

    F 1 202 265 1662

    E [email protected]

    Tis publication can be downloaded or ree at http://www.gmus.org/publications/index.cm. Limited print

    copies are also available. o request a copy, send an e-mail to [email protected].

    About the Creative Destruction in the Energy Sector Paper Series

    Te Creative Destruction in the Energy Sector paper series presents timely policy analysis on emerging trends reshaping

    traditional dynamics in the energy sector including how innovations outside the sector, such as telecommunications or

    inormation technology, could transorm existing systems. Te paper series is conducted in close collaboration with GMFs

    Energy ransition Forum (EF), which was created in 2012 to provide a regular venue or open, structured, and act-based

    dialogue among senior leaders rom the private and public sectors in the United States and Europe about the market condi-tions and policy rameworks needed or a timely transition to a secure, affordable, and low-carbon energy uture. EFs

    intention is to bring together a coalition o leaders to produce new thinking on how to address the key challenges acing the

    global energy system. Tis paper series would not have been possible without support rom the Enel Group. Enels mission

    is to create and distribute value in the international energy market, to the benefit o their customers needs, their sharehold-

    ers investments, the competitiveness o the countries in which they operate and the expectations o all those who work with

    them.

    GMF Paper Series

    Te GMF Paper Series presents research on a variety o transatlantic topics by staff, ellows, and partners o the German

    Marshall Fund o the United States. Te views expressed here are those o the author and do not necessarily represent the

    views o GMF. Comments rom readers are welcome; reply to the mailing address above or by e-mail to [email protected].

    About GMF

    Te German Marshall Fund o the United States(GMF) strengthens transatlantic cooperation on regional, national, and

    global challenges and opportunities in the spirit o the Marshall Plan. GMF does this by supporting individuals and institu-tions working in the transatlantic sphere, by convening leaders and members o the policy and business communities,

    by contributing research and analysis on transatlantic topics, and by providing exchange opportunities to oster renewed

    commitment to the transatlantic relationship. In addition, GMF supports a number o initiatives to strengthen democra-

    cies. Founded in 1972 as a non-partisan, non-profit organization through a gif rom Germany as a permanent memorial to

    Marshall Plan assistance, GMF maintains a strong presence on both sides o the Atlantic. In addition to its headquarters in

    Washington, DC, GMF has offices in Berlin, Paris, Brussels, Belgrade, Ankara, Bucharest, Warsaw, and unis. GMF also has

    smaller representations in Bratislava, urin, and Stockholm.

    On the cover: ransmission lines and turbines. BE/istockphoto

    http://www.gmfus.org/http://www.gmfus.org/
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    C D E S

    F D T

    C E P P S

    M

    Guillaume Xavier-Bender,1Ian Muir,2Albert Bravo Biosca,3

    John W. Jimison,4and Gerard Reid5

    1 Guillaume Xavier-Bender is a program officer in the Brussels Office of the German Marshall Fund of the United States.

    2 Ian Muir is a fellow for GMFs Energy & Society Program. He holds a bachelors in chemistry from Trinity College, Dublin,and is currently pursuing a masters in international relations from the Johns Hopkins School of Advanced InternationalStudies.

    3 Albert Bravo Biosca is a senior economist at NESTA, which he joined in 2007. He holds a Ph.D. in economics at HarvardUniversity, a masters in economics from the London School of Economics, and a bachelors in economics from PompeuFabra University in Barcelona, Spain.

    4 John W. Jimison is the managing director of the Energy Future Coalition. Prior to joining the Energy Future Coalition in2011, he served as senior counsel to the Energy and Commerce Committee of the U.S. House of Representatives. Jimisonpracticed energy and regulatory law from 1987 through 2006 in Federal and state forums.

    5 Gerard Reid is the founder and managing director of Alexa Capital, a firm that provides advisory and financial solutions inenergy, energy infrastructure, and technology sectors. He holds a higher diploma in education and a masters in business &economics from Trinity College, Dublin.

    Preliminary Findings and RecommendationsGuillaume Xavier-Bender . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1

    Workshop on Creative Destruction in the Energy Sector: SummaryIan Muir . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

    Creative Destruction and Innovation: Views from Outside the Energy SectorAlbert Bravo-Biosca . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

    A Changing Future for U.S. Electric UtilitiesJohn Jimison . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

    Appendix: Financing the Energy RevolutionGerard Reid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

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    C D E S 1

    The German Marshall Fund of the UnitedStates is publishing the preliminary find-

    ings of its project on Creative Destruction in

    the Energy Sector. The project examines, through

    convening and analysis, the disruptive effect of

    innovation on the energy sector, particularly

    focusing on the electricity sector.

    In the fall of 2013, GMFs Brussels office hosted a

    half-day workshop bringing together a group of

    experts from the private sector, EU institutions,

    member states, and non-governmental organiza-

    tions from the United States and Europe. To informthe discussion, input papers were commissioned by

    Albert Bravo-Biosca, senior economist at NESTA;

    John W. Jimison, managing director of the Energy

    Future Coalition; and Gerard Reid, head of Euro-

    pean operations at Alexa Capital. Miriam Maes,

    non-resident senior fellow at GMF, chaired the

    meeting, which focused on the growing pressures

    facing utilities as innovation disrupts their tradi-

    tional business models, and the new opportunities

    that could potentially emerge.

    In his summary of the workshop, Ian Muir, non-

    resident fellow at GMF, highlights the disruptions

    of traditional utility business models by non-energy

    players. Additional dialogue between all key actors

    is required to ensure smooth transformation of

    the power sector. John Jimison examines market

    trends and technical innovations that are destined

    to reshape the operations of the U.S. electric utility

    sector and its institutions, anticipating major

    change in a service integrated into every element

    of modern life. In his paper, Albert Bravo-Biosca

    explains why the process of creative destruction is

    so important; particularities to the electric powersector and externalities such as technological

    advances suggest it may be at the early stages of

    transformation. Gerard Reid looks at the tech-

    nology-driven ongoing energy revolution with a

    particular emphasis on the impact of that revolu-

    tion on investors and the power markets.

    P F

    R

    G X-B

    1

    Complimentary discussions took place in Warsawin November 2013, on the official sidelines of the

    United Nations Framework Convention on Climate

    Changes (UNFCCC) 19thsession of the Conference

    of the Parties (COP19). At this occasion, GMF and

    Duke Universitys Nicholas Institute for Environ-

    mental Policy Solutions organized a panel discus-

    sion on innovation regarding decarbonization. It

    shed light on transatlantic policies and technolog-

    ical advancements changing the way we produce,

    sell, and consume energy.

    Paul Bledsoe, senior fellow at GMF; David King,special representative for climate change for the

    British foreign secretary; Jonas Monast, climate and

    energy program director at the Nicholas Institute;

    Simone Mori, executive vice president for regula-

    tion, environment, and innovation at Enel; and

    Jonathan Pershing, deputy assistant secretary for

    climate policy at the U.S. Department of Energy

    took part in the discussion.

    Implications

    These activities and reports are part of GMFs

    broader work on Energy & Society. As such, theycomplement existing initiatives conducted on

    energy, economic, technological, and social transi-

    tions. Disruptive technologies can have a deter-

    mining impact on the future of utilities in Europe

    and the United States. In turn, they also have the

    potential of radically changing the way the power

    sector is financed and organized. Much depends as

    well on existing and future symbioses with other

    economic sectors.

    When it comes to the implications of creative

    destruction in the power sector, they often dependon challenges and opportunities for the system as a

    whole. As such, they can include:

    for utilities and investors: the transformative

    role of innovation in the power sector; lessons

    learned from other network sectors such as the

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    T G M F U S2

    Internet industry; adapting business modelsto evolving technologies; and unlocking the

    potential of energy storage

    for policymakers: the governmental support

    of technology champions; helping bridge the

    Valley of Death (the financial gap between

    the development of a technology and its

    commercialization); promoting private-public

    partnerships for technology; and the role of

    renewables in energy efficiency

    for consumers: understanding the power of

    demand side management; enjoying affordable

    clean electricity; and better living with smart

    appliances

    for non-traditional energy industries: the

    impact of cross-sectoral innovation on the

    power sector; taking stock of the implication

    of ICTs in the grid; and not perceiving

    incumbents as the blockers of change

    Findings & Recommendations

    From the discussions and analysis conducted

    throughout the project, a number of preliminary

    findings and recommendations can be drawn:

    Change in the electric power sector is

    happening, and it is happening much faster

    than expected by many.

    The process of creative destruction in the

    power sector is transformative, and one that

    affects all levels of the energy system.

    For major transformations to take place in the

    electric power sector, mindsets need to changeas well.

    Common insights and understanding

    are necessary in order to move toward an

    affordable, low-carbon, and secure energy

    economy.

    Technology trends are driving the energyrevolution, and the intersection between these

    technologies, policies, and consumers is a game

    changer for the power sector.

    New business models need to be determined in

    order to create a sustainable utility of the future

    built on smart investments.

    Creating the utility of the future involves

    having figured out where the value is created

    in the power sector, where the benefits go, and

    what power consumers have in the process.

    Cross-sectoral innovation will be instrumental

    in driving the transformation of the

    power sector, as external technologies will

    increasingly rely on a smarter network.

    The way the Internet sector developed can

    provide an insightful model for the grid of the

    future both in terms of business developmen

    and regulation.

    The role of non-traditional actors in the power

    sector, such as ICTs, will be instrumental inbringing utilities closer to the consumer with

    the possibility of ICTs becoming larger energy

    service providers themselves.

    Incumbents are not blocking transformation,

    and transition toward a more efficient electric

    power system involves greater cooperation and

    coordination among all stakeholders.

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    C D E S 3

    A major transforma

    in the electricity se

    is inevitable, but

    outcomes that ens

    energy affordability

    security, and minim

    climate impacts are

    Background

    On September 19, 2013, GMFs Brussels

    Office hosted a half-day workshop on

    Creative Destruction in the Energy Sector.

    The workshop brought together two dozen partici-

    pants with diverse backgrounds, representing a

    range of private-sector, public-sector, and non-

    governmental organizations from both the United

    States and Europe. GMF Senior Fellow Miriam

    Maes chaired the meeting and guided the ensuing

    discussion, which centered on the growing pres-

    sures facing utilities as innovation disrupts their

    traditional business models, and the new opportu-nities that could potentially emerge.

    The discussion was informed by input papers

    commissioned by Gerard Reid, head of European

    operations at Alexa Capital; Albert Bravo-Biosca,

    senior economist at NESTA; and John W. Jimison,

    managing director of the Energy Future Coalition.

    Their insights fueled the discussion on the poten-

    tial for innovation in the electricity sector as well

    as the challenges that are likely to accompany such

    innovation.

    Seeding the Discussion: The Major

    Transformation in the Power Sector

    The worlds energy systems are undergoing a

    period of rapid evolution. Many developed markets

    are seeing demand stagnate just as alternative,

    distributed power supplies are becoming increas-

    ingly cost-competitive. In the electricity sector,

    these trends are putting remarkable pressure on

    utilities, calling into question the staying power of

    traditional business models. At a minimum, these

    models are expected to evolve considerably toaccommodate new realities.

    However, a lack of innovation through coordi-

    nation risks hampering the rollout of a smarter

    system that both reduces uncertainty for utilities,

    encourages good behavior, and fosters integration

    of lower-carbon energy sources. The stability of theplanets climate hinges on both more rapid decar-

    bonization and the more efficient use of energy.

    A major transformation in the electricity sector is

    inevitable, but outcomes that ensure energy afford-

    ability, security, and minimize climate impacts are

    not. Holistic discussions are required to comple-

    ment specific innovations and to ensure the occur-

    rence of the necessary knowledge transfer that will

    benefit society as a whole.

    Selected interrogations:

    We see balance sheets going down and utility

    business models under stress. How can we help

    utilities given that we dont want them to disap-

    pear?

    Wouldnt new market-based mechanisms such

    as a real-time consumer electricity price drive

    energy efficiency at all levels? How can we

    further encourage demand response?

    How do we Finance the Energy Revolution?

    The financial markets look at utilities in their ownway. Notably, they have identified the existing wave

    of industry developments as an energy revolution

    driven by shale gas, increasingly cheap renew-

    ables, and information technology. Smart utilities

    have reacted to this and gotten involved in these

    burgeoning arenas; the rest have faltered. And

    traditional investments have become riskier given

    that renewables production earns priority dispatch.

    EU power prices have fallen from 70 per mega-

    watt-hour in 2008 to just 35 per megawatt-hour,

    putting considerable pressure on generators thathave not hedged prices at higher levels. Moreover,

    prices are now often defined by the weather, namely

    if the wind is blowing or the sun is shining. These

    uncertainties have stressed utilities to the point

    that they are no longer considered safe financial

    W C D

    E S: S

    I M2

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    T G M F U S4

    bets, thus requiring higher dividend payments, andeffectively driving up their cost of capital.

    Fortunately, there are opportunities for Europe to

    emerge from this so-called trough of disillusion-

    ment. Utilities need to get into the renewable

    energy game and to take advantage of the price

    certainty offered by feed-in-tariffs (FITs). Such

    investments have proven successful even at returns

    under 5 percent.

    The integration of the European electricity markets

    will pose additional challenges but at the same

    time promises considerable benefits in terms of

    cost-efficiency and greenhouse gas emission reduc-

    tions. And the faster that industry leaders act and

    innovate, the greater the benefits to utilities and

    consumers alike.

    Selected commentary:

    The utilities have already failed. Some are on the

    verge of bankruptcy. But dont worry; I think its

    a good thing if they go bankrupt. It helps bring

    creative destruction into the world.

    This is the issue that we [the utilities] need

    to find business models and landscapes for,

    otherwise were going to be dead We need [to

    become involved in] the biggest game-changers,

    namely small-scale renewables, which are

    changing the game and making customers far

    more involved.

    The EU really needs to push for one market. Its

    not that the grid needs to become bigger but that

    it needs to become smarter. We need to change

    the whole incentive structure so were pushing

    more technology and not just more cables.

    Europe is in the trough of disillusionment. In the

    United States, its very different because there

    is a focus on costs. The United States invested

    more in wind last year than all other areas put

    together. And there a lots of exciting new busi-nesses and business models emerging.

    Storage needs to come at the local level. For PV

    [photvoltaics], thats definitely going to happen.

    If as a consumer, I can take electricity at a nega-

    tive price, save it, and feed it back in or create

    gas from it. An engineer will tell you its ineffi-

    cient, but its not about efficiency, its about cost.

    Utilities are not going to build nuclear, coal, etc.,

    if their returns cant be guaranteed. So theyre

    looking to new markets because the cost of

    capital is too high.

    The renewable movement has been all about

    capacity and not enough about intelligence. No

    one in Germany talks about demand manage-

    ment, and I think thats a big mistake. Its a

    significant contrast with the United States.

    What are the Lessons on Creative Destruction

    from Outside the Energy Sector?

    Innovation is a product of both coordination and

    competition. An electric car, for example, has

    little value if there is no way to charge its batteries.

    And innovation is a continuous process, often

    initially involving many players competing vigor-

    ously, followed by consolidation and a handful of

    remaining winners.

    With respect to creative destruction, there are

    significant differences between the United States

    and Europe. Companies in Europe tend to be older

    and more static whereas in the United States, they

    are younger and there is a greater distribution of

    high- and low-growth firms. It should be little

    surprise that static firms do not have a tendency to

    drive innovation.

    Comparing the internet and the electricity grid is a

    useful exercise in that it can highlight key similari-

    ties and differences. Moreover, could smart grid

    nnovation is a product

    of both coordination

    and competition. An

    ectric car, for example,

    has little value if there

    is no way to charge its

    batteries.

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    C D E S 5

    Outstanding questi

    remain in terms of

    adapting business

    models that reflect

    the impact of new

    technologies and o

    creative destructionprocess.

    technology bring the electricity system closer to the

    internet model?

    When it comes to the electricity sector, outstanding

    questions remain in terms of adapting business

    models that reflect the impact of new technologies

    and of the creative destruction process: where will

    value be created? Which bits of the value chain will

    be completely commoditized and who will capture

    the profits? What are the platforms and systemsthat will emerge?

    Selected commentary:

    Who is likely to dominate the industry? Startups

    or incumbents? I cant think of any utilities that

    sell solar panels to their customers.

    [Incumbents do not] have a monopoly of ideas,

    and companies are often not as good as they

    should be about creating and adopting ideas.

    They also have a fear of cannibalizing their own

    products and assets. In the end, entrepreneurs

    support radical innovation whereas incumbents

    look to incremental innovation.

    Were institutionally very rigid. And regula-

    tory rigidity is not likely to change since thats

    an element of the political power. And thatpreserves [utilities]. Were bringing this fast-

    growing, fast-shrinking ethos into the industry

    and the incumbents dont know how to deal with

    it.

    There are no policymakers against company

    growth, but there are many against companies

    failing. But you cant have one without the other.

    You cant protect incumbents and expect to have

    high growth companies.

    The [electric] industry is decentralizing. With

    solar, you can have an 8 kW system that is

    almost the same cost as doing 5 MW. Thats the

    game changer as size no longer seems to matter

    so much. I look at Africa and India and see

    that theyre going to decentralize. Think about

    telephony in these parts of the world where they

    skipped landlines completely.

    I think we also need to acknowledge the limits

    of decentralization. Take the U.K., which is

    really trying to meet its decarbonization targets.

    It needs to balance the intermittencies, which

    is more difficult in an island system. You needsomeone to take that role. I think its important

    to reflect that role. I still agree that it will be a

    hybrid system.

    What is the Future for Electric Utilities

    in the United States?

    Technology is driving this energy revolution,

    and there are a number of market trends that are

    affecting the way we think about the future of the

    power system. The continued electrification of

    energy services illustrates the value of electricityas a means of providing energy to consumers. And

    this value is further evidenced by the increasing

    cost of electrical downtime, which can now reach

    millions of dollars per hour for single firms.

    The Internet The Electricity Grid

    Decentralized Centralized

    Low capital intensity High capital intensity

    Low cost of experimenta-tion

    High cost of experimenta-tion

    Low cost of deployment High cost of deployment

    Easy market access Difficult market access

    Difficult to block newentrants

    Easy to block newentrants

    Limited policy uncer-tainty

    Considerable policyuncertainty

    High creative destruction Low creative destruction

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    T G M F U S6

    IT and service

    companies see

    considerable

    opportunities to profit

    through the disruption

    of traditional utility

    business models, whileutilities themselves

    ften get caught playing

    catch-up.

    To meet future demand and reliability expectations,the consensus is that massive capital investments

    are required. The increasing competition in the

    utility business ought to increase the efficiency of

    these capital allocations, but uncertainties regarding

    payback times are stifling investment. And while

    clean energy has grown popular, existing policies

    will likely need to be strengthened if the United

    States is to play a proactive role in climate change

    mitigation.

    The emergence of the smart grid is expected to

    revolutionize the operational system, allowingplayers to be able to react more efficiently as

    demand comes and goes. Furthermore, a break-

    through in low-cost electricity storage would be

    a game changer, radically reducing the need for

    backup and peaking generation. And lower-cost

    renewables will only spur additional decentraliza-

    tion of generating assets.

    There are significant implications for U.S. utilities

    going forward. By 2030, there will be a different

    customer relationship whereby utilities are

    rewarded for performance rather than kilowatt-

    hours sold. The high-risk aspects of the business

    will likely be spun off, competing with third-party

    entrants, while a healthy balance of distributed and

    centralized generation resources will emerge.

    Selected commentary:

    The hourly costs of outages are phenomenal.

    For a brokerage, it averages $7 million per hour!

    There is a tremendous reliability premium on

    the market now.

    I see financial markets forcing these changes by2020. The financial markets are what are really

    driving changes.

    Despite being the only country still having a

    debate on climate change, the United States still

    wants clean energy no matter what.

    One point to pick on is what the investmentmarket would look like, namely the monopoly

    nature of the sunk parts of the value chain.

    Theres critical national infrastructure where the

    government deems that its vital to go ahead

    you might find if the market didnt do that, then

    other players would need to step in.

    Utilities fear this vicious cycle where lost

    revenues require rate increases that further

    incentivize distributed generation.

    There is not going to be a guarantee of a return

    like before, but there will be opportunities for

    large returns. It will be a significant, difficult

    migration.

    Disruptive Innovation in Practice: Private-Sector

    Experience

    Private-sector players have been reporting a wide

    range of experiences as the electricity sector under-

    goes its transformation. IT and service companies

    see considerable opportunities to profit through the

    disruption of traditional utility business models,

    while utilities themselves often get caught playingcatch-up. Greater proactivity on behalf of the

    incumbents will be required if they are to achieve

    new profit streams that can offset dwindling

    revenues upstream.

    While we are still only in the early days of the

    electricity sector transformation, fast movers will

    have the opportunity to capture a greater share of

    new revenue streams. Moreover, innovative use of

    IT can help ease supply and demand imbalances,

    limiting further incidence of stranded generation

    assets and reducing the need for costly new infra-structure.

    Selected commentary:

    The utility industry itself is going to have to

    become the biggest consumer of telecommuni-

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    C D E S 7

    The uncertainty

    regarding future

    regulatory trajector

    remains palpable a

    is surely a significa

    impediment to mor

    rapid, widespreadinnovation in the po

    sector.

    cation services. To take all of the [data] fromthese smart meters, process them, and learn

    from them. I see potential for major convergence

    between the electricity and telecommunications

    sectors.

    Regarding telecoms, its true that utilities are

    going to become big consumers of telecommuni-

    cations services. Perhaps [their] past error was

    trying to compete with the incumbents in this

    area... We will probably see very interesting busi-

    ness models in the near future.

    The Market and Regulatory Framework

    As traditional power sector business models

    undergo a range of challenges, many are ques-

    tioning how governments and regulatory agencies

    might react to potential change. In certain coun-

    tries, there is a risk that governments will move

    to protect state-owned utilities, thereby stifling

    innovation. However, in others, there is evidence of

    considerable public-sector willingness to support

    greater leverage of technology, increased competi-

    tion, and innovative business models. But positive

    impacts will be limited without further coordina-tion.

    The uncertainty regarding future regulatory trajec-

    tories remains palpable and is surely a significant

    impediment to more rapid, widespread innovation

    in the power sector. Governments and regulators

    will need to do more and coordinate more carefully

    if they are to drive positive change while mini-

    mizing negative impacts on ratepayers and thoseinvesting in progress. It is clear that, going forward,

    additional dialogue will be required between all the

    key actors in this increasingly vital sector.

    Selected commentary:

    The European Parliament [is] unable to say

    unequivocally that something needs to be done.

    All of the companies here are active in umbrella

    organizations that have a tendency to act to

    protect their slowest movers. If there is a way to

    bring together the companies not so interested in

    slowing things down, it could go a long way.

    How do you build coalitions for change? The

    question is whether there are some blocking

    elements in the way. Surely the large consumers

    of electricity have an interest in seeing progress

    on this front, and thus cheaper electricity.

    I think a dynamic market needs technology-

    neutral regulations that take care of externali-

    ties But theres also the question of invest-

    ment certainty. We dont know how targets and

    regulations will change. We need to be carefulnot to overregulate and create lock-ins. The less

    information we have, the more careful we need

    to be about regulation Given the 28 members

    states in Europe, we need a more harmonized

    market. For investors, its very difficult to judge

    the average direction when countries move in

    different directions.

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    T G M F U S8

    Innovation activity happens in a system, and it isthe result of two opposing dynamics that comple-

    ment each other: one of competition and another

    one of coordination. Our understanding of the

    process of innovation would be incomplete if we

    didnt consider both of them, and so would be our

    analysis of the policy levers to support this process.

    In this chapter, I consider both of these dynamics,

    and draw some tentative implications of what they

    may mean for the energy sector.

    Why Creative Destruction Matters

    Innovation activity is an uneven process. Many tryto innovate but only a few succeed. As a result, only

    a minority of businesses and entrepreneurs intro-

    duce really novel products, services, processes, or

    business models. Even among large U.K. businesses

    (250+ employees), only one in five says that they

    have introduced a new-to-market product innova-

    tion.

    This is what makes the process of creative destruc-

    tion so important. Entrepreneurs, but also existing

    firms, experiment with new ideas. Some work,

    most do not. Successful ones scale up and grow tochallenge incumbents. Some incumbents are able

    to react in time, while others fail to do so and are

    replaced, shrinking and exiting the market. But a

    new generation of innovators emerges and the cycle

    starts again. It is this creative destruction the

    combination of experimentation, selection, and

    adoption that ultimately drives productivity

    growth.

    Experimentation is even more important when

    new opportunities or challenges emerge. Innova-

    tion, after all, is a discontinuous process. It is bettercharacterized as a series of waves rather than as a

    continuous flow. When a new radical technology

    is discovered, be it the internet or the combus-

    tion engine, a flurry of experimentation follows,

    sometimes accompanied by a speculative bubble.

    Entrepreneurs and firms experiment with differentapproaches to take advantage of this opportunity,

    and eventually the industry consolidates around a

    few successful dominant players.

    Creative destruction is also more important as

    industries converge on the global technology fron-

    tier. Far from the frontier, firms can improve their

    productivity by imitating what others have already

    invented, but at the frontier they need to innovate.

    However, innovation is risky and the outcome

    uncertain, so only the successful few expand while

    the unsuccessful ones shrink.

    A puzzling question is how entrepreneurs can

    ever be successful when challenging incum-

    bents? Incumbents have access to finance, a good

    customer base, strong networks, and an up-and-

    running organization, while entrepreneurs have

    none or very little of these. But incumbents do not

    have a monopoly on ideas, sometimes listen too

    closely to their existing customers (ignoring the

    needs of other potential customers) and can also

    be too afraid of cannibalizing their own products

    by launching new ones. In addition, they also

    have inflexible bureaucracies optimized to deliver

    existing processes rather than to adapt to change,

    sunk investments that depreciate very quickly if

    new technologies make them obsolete, and have a

    series of legacy costs that make it difficult for them

    to re-invent themselves.

    As a result, incumbents tend to have an advan-

    tage at undertaking more incremental innova-

    tion, continuously improving their products and

    processes, since it builds on their accumulated

    strengths and capabilities. Instead, when it comes

    to radical innovation that is, imagining totally

    new ways of tackling new or old problems some

    of the incumbents strengths can quickly become

    weaknesses, providing opportunities for entrepre-

    neurs wiling to exploit them.

    C D I:

    V O E S

    A B-B3

    Incumbents tend to

    have an advantage

    at undertaking more

    ncremental innovation,

    continuously improving

    their products and

    processes, sinceit builds on their

    accumulated strengths

    and capabilities.

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    C D E S 9

    European policyma

    have long worried a

    Europes inability to

    generate an equiva

    to Google or Micros

    There are,however, large

    differences

    between Europe

    and the United

    States in the

    business growth

    dynamics that

    underlie creative

    destruction and

    productivity

    growth. Both

    Europe and theUnited States

    have highly

    successful

    companies, but the European ones are generally

    much older. A study by Bruegel shows that only 2

    percent of the European companies in the worlds

    largest 500 firms by market capitalization were

    founded after 1975, compared to 14 percent in the

    United States (Vron, 2008).

    This is not just about differences in rates of

    entrepreneurship. Researchers at the Organisa-tion for Economic Co-operation and Development

    (OECD) and the World Bank have shown that the

    main differences between the United States and

    Europe lie in the rate at which new firms grow

    rather than the number of new firms. U.S. start-ups

    grow several times faster in their early years than

    their European counterparts (Figure 1).1European

    countries also have fewer high-growth firms than

    the United States (OECD, 2008).

    To shed further light on the dynamism of Europes

    business landscape, FORA and Nesta, withsupport from the International Consortium for

    1 Bartelsman, Scarpetta, and Schivardi (2003) assemble a newdataset for the 1980s and mid-1990s based on harmonizednational microdata sources and provide measures of survivaland growth of new entrants for up to seven years for 10 OECDcountries, later expanded to 17 with the inclusion of some devel-oping countries (Bartelsman, Haltiwanger, & Scarpetta, 2004).

    Entrepreneurship, collaborated with researchers

    and statistical agencies in eleven countries across

    three continents to collect new and comparable

    data on business growth. The resulting database

    measures how quickly businesses grow or shrink in

    each country, drawing on individual records for 6

    million businesses.

    European policymakers have long worried about

    Europes inability to generate an equivalent toGoogle or Microsoft, innovative start-ups that grow

    quickly to dominate their markets. But this data-

    base shows that this is only part of a wider picture.

    Figure 2 summarizes distribution of business

    growth for private sector firms in Europe and the

    United States Each column indicates the share of

    firms with ten or more employees with average

    annual employment growth rates over a three-year

    period falling within that growth interval.2

    Four key findings emerge from this analysis (Bravo-Biosca, 2010):

    1. Europe has a much larger share of static

    firms, while the United States has more

    2 With the range covering 11 intervals from less than -20 percentto more than +20 percent employment growth per annum.

    Figure 1: Average firm size relative to entry by age

    Source: Bartelsman, Scarpetta, and Haltiwanger (2004)

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    T G M F U S10

    European countries

    have a lower share of

    high-growth firms than

    the United States But

    they also have fewer

    medium-growth firms

    and fewer shrinkingfirms.

    fast-growing and fast-shrinking firms.

    Differences in growth dynamics go beyond

    the much documented gap in high-growth

    firms. European countries have a lower share

    of high-growth firms than the United States

    But they also have fewer medium-growth firms

    and fewer shrinkingfirms. At the same

    time, Europe has a

    much larger share

    of firms that remain

    static, that is, firms

    that neither expand

    nor contract over

    time. This gap is

    common across

    different size classes

    (although there

    is some evidencesuggesting that it is

    particularly difficult

    for medium-sized

    firms to chal-

    lenge large firms in

    Europe). Similarly,

    it is not explained

    by differences in

    industry composi-

    tion, and it arises

    across all major

    sectors (even if it ismuch lower when

    looking specifically

    at utilities).

    2. Creative

    destruction is at

    work. The faster

    successful compa-

    nies grow, the

    faster unsuccessful

    companies shrink.

    In other words, thereis a strong negative correlation between the

    growth rate of firms at the top and the bottom

    of the growth distribution across industries

    and countries. So if the aim is to have more

    Figure 2: Business growth and contraction in Europe and the United States

    Source: Bravo-Biosca(2011)

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    C D E S 11

    The success of an

    innovative product

    on innovation in oth

    parts of the system

    high-growth firms, this may require lettingother firms shrink as well.

    3. High-growth firms account for a dispropor-

    tionate share of new jobs, but the full growth

    distribution should be considered. The

    debate on high-growth firms often considers

    them in isolation. But policies targeted solely

    at high-growth businesses, such as improving

    the climate for venture capital, are not

    enough to address the lack of dynamism that

    hampers Europes productivity. They need to

    be combined with deeper structural reformsthat remove not just barriers to entry, but also

    barriers to growth and contraction, such as

    improving product and labor market regula-

    tion and tackling access to finance.

    4. A less dynamic business growth distribu-

    tion, with more static firms as in Europe, is

    associated with lower productivity growth.

    Importantly, both a higher share of growing

    and shrinking firms are correlated with higher

    productivity growth, which is consistent with a

    faster reallocation of resources (both labor and

    capital) toward successful innovators. Specifi-

    cally, we find that a five percentage point (pp)

    increase in the share of static firms is asso-

    ciated with 1pp lower annual productivity

    growth.

    Consequently, the lack of dynamism observed

    across European business may help to explain why

    they are less productive than those in the United

    States, a gap that had been widening for over a

    decade before the recession took hold.

    Why Systems Matter

    The competitive pressures that sustain creative

    destruction are a key driver of innovation, but not

    the only one. Coordination is as well. No one would

    buy a DVD if DVD players were not available in

    the market. Yet no one would buy a DVD player

    without DVDs in the market. This is why the intro-duction of DVDs into the market required coordi-

    nation between content producers and electronics

    manufacturers. Moreover, how well coordination

    works can determine which innovation succeeds at

    dominating the market, as the past success of VHS

    over Beta shows (despite being an inferior standard,

    VHS triumphed thanks to having more content

    available).

    While this is not a new idea, some argue that it is

    becoming more important as innovation activities

    shift from creating new products toward creatingnew systems. Geoff Mulgan and Charlie Leadbeat-

    ers recent discussion paper on systemic innova-

    tion sum up why it matters, what new challenges

    it involves, and how to address them to make it

    happen (Mulgan & Leadbeater, 2013).

    The starting point in their argument is that systems

    matter more than products. Innovative products,

    such as electrical cars, cannot function without the

    systems that would support them, such as charging

    stations for their batteries. More generally, the

    success of an innovative product relies on innova-

    tion in other parts of the system, given the strong

    complementarities that exist. This makes coordina-

    tion much more important, and may suggest that

    policy has a more important role to play, whether

    helping to set up a common vision or supporting its

    development.

    Systemic innovation also has implications about

    where value is created and who captures it. As the

    example of Apple shows, most value is likely to

    be captured by system innovators that create new

    platforms rather than by the product innovators

    that just launch a new product as part of it (even

    if they will still get a share of the benefits, as app

    developers do).

    Systems can take many different shapes and forms,

    so how systemic innovation happens (including

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    T G M F U S12

    who, if anyone, is in the driving seat) dependson several of their characteristics. If it requires

    large capital investment, those that have access to

    finance will have more influence. If there is already

    a system in place, adapting it or creating a new one

    that competes with it will typically involve conflict.

    System dynamics will also be very different if it is

    dominated by someone (e.g., Apple) or if power is

    distributed across different players.

    What About the Energy Sector?

    Defining the boundaries of what we mean by the

    energy sector is not trivial. Are we talking onlyabout those firms that sell energy? Or also those

    that sell the key inputs used in the production

    of energy, such as wind turbines or nuclear reac-

    tors? Or those that help us to avoid consuming

    energy, whether they are creating new insula-

    tion materials or digital tools? Or also those that

    intensively use energy, and can dramatically shift

    consumption patterns, such as automotive manu-

    facturers developing electrical cars? If one lesson

    emerges from other sectors, it is that it is difficult

    to understand innovation in one part of the system

    without considering others, given how interlinked

    they are. For instance, developments in energy

    storage solutions can radically change not only

    transport systems but the whole make up of energy

    production. Despite this, the discussion that follows

    focuses on the utilities that produce and distribute

    energy.

    The changing landscape in the energy sector, driven

    by technological advances, the climate change chal-

    lenge, and geopolitical shifts, suggests that it may

    be entering a major phase of transformation, even if

    the destination is still unclear.

    These are the times for disruptive innovation, when

    after much experimentation new dominant players

    can emerge and replace existing incumbents.

    Whether this is likely to happen in the energy

    sector is yet to be seen, given the unique character-istics of the sector, which have traditionally limited

    creative destruction. After all, most major players

    in Europe are the successors of state monopolies,

    and until very recently vertical integration made

    it very difficult to enter the market. Even with the

    more level playing field being currently developed,

    it is still difficult for start-ups to enter and challenge

    incumbents.

    Silicon Valley provides an interesting contrast. The

    cost of experimentation for web entrepreneurs is

    very low. They do not even need to a buy a serveranymore. They also can get almost immediate

    feedback from customers, learning very quickly

    whether their innovation is worth something, or

    whether they should give up on that one and move

    onto other things. In other words, it is very cheap

    and quick to resolve the uncertainty, whether

    it ends in success or failure. (The advantages of

    being able to fail cheaply and quickly are too often

    underestimated!) Not only is the cost of experimen-

    tation low, but so is the cost of deployment. Energy

    entrepreneurs on the other hand not only need

    significant investments to test new technologies,but also to roll them out, given their capital inten-

    sity. Moreover, these may be difficult to finance,

    since tangible assets are not such a good collateral

    when they can become obsolete very fast, which is

    definitely a possibility in these uncertain times.

    Successful digital start-ups can quickly get millions

    of customers around the world by exploiting the

    web; in contrast energy entrepreneurs need to deal

    with national regulators (and incumbent competi-

    tors) to access markets. Operating in a regulated

    market also makes energy entrepreneurs subjectto policy uncertainty. And the long life length of

    investments in the energy sector decades rather

    than years makes incumbents extremely resistan

    to change. In the digital world, incumbents quickly

    adapt (even if sometimes not fast enough). In the

    energy sector, given their sunk investments, their

    These are the times for

    disruptive innovation,

    when after much

    experimentation new

    dominant players can

    emerge and replace

    existing incumbents.

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    C D E S 13

    The question is whe

    the grid will becom

    more like the intern

    the near future.

    incentives are not to adapt but to resist, and, ifpossible, block any change that can make their

    investments obsolete.

    Ultimately, the internet and the grid are both

    networks, but of very different nature. The former

    was set up to be decentralized, without a central

    command-and-control center, unregulated and

    open to all, making it easy to experiment and diffi-

    cult to block competitors. The latter is tightly regu-

    lated, controlled from the center, and limits access.

    Even if there are good reasons for this, it also makes

    it much easier for well-connected incumbents toinfluence regulators and limit competition.

    The question is whether the grid will become more

    like the internet in the near future. Smart grids have

    the potential to seed such a transformation, but

    what happens will ultimately depend on how the

    overall system evolves, and who pilots this transi-

    tion. In a nutshell, electricity markets need systemic

    innovation, and the opportunity is there. But as

    with other systems, its future will depend on a

    combination of factors, including what technologies

    become available, what alliances are formed, how

    infrastructures evolve, and how consumer behavior

    changes.

    A Few Questions Worth Considering

    What the future of the energy sector will be is still

    an open question, and so is the role that policy-

    makers will play in this transition. So rather than

    providing answers, this chapter ends with a set of

    three questions that can help to inform the debate.

    Where will value-added be created?

    The value chain in the energy sector is beingbroken into smaller pieces, unbundling a previ-

    ously vertically integrated process. The question

    that follows is which bits of the process will be

    totally commoditized, only being able to compete

    based on low prices, and what new sources of value

    will emerge? For instance, will most profits in theindustry be captured by energy producers, by the

    networks that distribute it, or by those that sell

    services that allow reducing energy consumption

    (or shifting peak demand)? In other words, what

    will be the distinctive features on which competi-

    tion in the energy sector will be based? And, closely

    related to this, where will most of the innovation

    happen (upstream, production, distribution, or

    demand-side)?

    Taking the internet analogy somewhat further, it

    has been the companies that have created new plat-forms that have profited the most from the internet

    revolution, not the telecom companies that sustain

    it with their fiber optic networks. The internet

    contains a series of systems within a large system, as

    the examples of Google or Apple show, and so can

    the smart grid. The challenge is to identify where

    the systems (or platforms) will emerge and what

    business models will sustain them.

    Who is likely to dominate the industry?

    Will creative destruction reach the electricity

    sector? It depends is the typical answer from aneconomist. Ultimately, where value is being created

    will determine how difficult it is for incumbents to

    maintain their leading positions, and this depends

    in part on the direction of technological change.

    The potential for disruption is higher if start-ups

    can innovate at the margins, tackling new markets

    that did not exist or developing new technologies

    that make existing investments obsolete (assuming

    incumbents lobbying does not block them). If

    innovation at the core dominates, is complementary

    with existing capabilities, and is capital intensive,

    dominant firms have a better chance to continue todominate the market. There is, however, another

    source of creative destruction: large business in

    other sectors (such as some of the internet giants)

    challenging energy incumbents with their deep

    pockets and their digital capabilities.

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    T G M F U S14

    Energy policies will

    ave to encourage both

    better technologies as

    well as their adoption.

    But many other factors can have an impact onthe sectors landscape. Energy firms may develop

    a similar symbiotic relationship with start-ups as

    pharmaceutical companies have been doing for a

    while in their own sector: letting start-ups do much

    of the radical innovation as well as take on the risk,

    in order to buy the successful ones later on to scale

    them up, taking advantage of their size, expertise,

    and comparative advantage in deployment. (This is

    not necessarily bad if it is not used to prevent the

    development of the technology.)

    How competitive the market becomes is also afactor to consider. The smart grid allows for a

    much more distributed model of energy genera-

    tion, which means that a larger number of energy

    producers is sustainable. Moreover, energy

    producers may also have to compete against their

    own customers, as the option of self-generation

    becomes more feasible, which is already starting

    to happen. Much value will therefore be captured

    by consumers rather than by producers. However,

    profitable opportunities will continue to exist in

    those segments of the market where competi-

    tive pressures are counterbalanced by some othersources of scale economies such as network exter-

    nalities, even if those are not linked to the grid per

    se but to the platforms that are built on top of it.

    What is the role for policymakers?

    Given the energy sectors important role

    throughout the economy, being an input to all

    production sectors and a significant item in

    households expenditures, lower innovation and

    creative destruction in the energy sector can have a

    significant negative impact on downstream sectors,

    households budgets, and, ultimately, on economicgrowth. In addition, the climate change challenge

    makes achieving innovation in the energy sector a

    societal priority.

    The challenge for policymakers is how to encourage

    both creative destruction and coordination to

    maximize innovation and adoption, in other wordsto create a system that makes experimentation

    cheaper, facilitates wide learning, and where best

    solutions are selected and widely adopted.

    Several choices and tradeoffs are likely to emerge:

    Markets vs. governments: Is governments role

    to take the back seat and let the private sector

    take the initiative, or should it be actively

    setting direction and providing the funding to

    make it happen?

    Incumbents vs. start-ups:Should the focus beon incentivizing incumbents to make the most

    of new technologies, or on supporting start-up

    to challenge incumbents, or both? (Or none?)

    Picking winners vs. diversified portfolio:

    How diversified should the portfolio be when

    backing new technologies, since they are

    expensive and many benefit from externalities?

    Is picking winners a good strategy, and if

    so, should the focus be on sources of energy,

    specific technologies, or particular companies?

    Early vs. late adoption:What is the right time

    to adopt a new technology? Given the risks

    of lock-in into inferior and more expensive

    technologies, a wait and see approach can be

    a temptation, both for governments as well

    as for industry. But by acting too late, they

    will miss the opportunity to lead an industry.

    They may have been investing into much

    older technologies that become obsolete very

    quickly. (Alternatively, technology and policy

    uncertainty may generate a risk of paralysis

    with investments stopping given their long lifelength, constraining future energy supply.)

    Energy policies will have to encourage both better

    technologies as well as their adoption. New solu-

    tions are more likely to emerge if policymakers

    combine classical instruments, whether SBIR-

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    C D E S 15

    type schemes3

    or technology grants, with otherapproaches to encourage new radical ideas, such

    as challenge prizes. For instance, Nesta is currently

    running a new Dynamic Demand Challenge Prize

    to encourage thinking out of the box on how to

    shift peak demand.

    Re-thinking how the role of regulation changes in

    this new environment may also encourage innova-

    tion and adoption, for instance by learning from

    other network-based regulated sectors such as

    telecoms (including some attempts to facilitate

    disruptive business models).

    Adoption is likely to be faster if governments tackle

    coordination failures, going beyond standard-

    setting (which also plays an important role); if they

    align incentives, being extremely careful when

    designing schemes in order to avoid unintended

    consequences (e.g., Spanish solar premiums); and if

    they take advantage of nudging and transparency to

    induce behavioral change.

    3 Small Business Innovation Research program in the United

    States.

    References

    Bartelsman, E. J., Haltiwanger, J., & Scarpetta, S.

    (2004). Microeconomic Evidence on Creative

    Destruction in Industrial and Developing Coun-

    tries. World Bank Policy Research Working

    Paper No. 3464.

    Bravo-Biosca, A. (2010). Growth Dynamics:

    Exploring business growth and contraction in

    Europe and the U.S..London: FORA-NESTA

    Research Report.

    Bravo-Biosca, A. (2011). A look at business growth

    and contraction in Europe. Nesta Working

    Paper No. 11/02.

    Mulgan, G., & Leadbeater, C. (2013). Systems Inno-

    vation.London: Nesta.

    OECD. (2008).Measuring Entrepreneurship: A

    Digest of Indicators.

    Vron, N. (2008). The Demographics of Global

    Corporate Champions. Bruegel Working Paper

    no. 2008/03.

    Adoption is likely to

    faster if governmen

    tackle coordination

    failures, going beyo

    standard-setting.

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    T G M F U S16

    Introduction

    The U.S. electric utility industry is respon-

    sible for a greater capital investment in

    the U.S. economy than any other industry,

    constructing a unified electric grid that the U.S.

    National Academy of Sciences called the single

    greatest engineering achievement of the 20th

    century. So it is somewhat ironic that the early

    decades of the 21stcentury will see this achievement

    radically altered by market forces, new technology,

    and its customers new options. This chapter notes

    the market trends and anticipates the technical

    innovations that are destined to reshape theoperations of the U.S. electric utility sector and its

    institutions, anticipating major change in a service

    integrated into every element of modern life.

    The Market Trends

    Without accounting for imminent changes in its

    basic technology, the U.S. utility industry would

    nonetheless already be confronting significant

    change from a rapidly evolving market environ-

    ment. Six compounding market trends have

    combined to put the utility industry under growingeconomic and operational pressure.

    First, the ongoing migration to energy services

    delivered to consumers in the form of electricity is

    not a new trend. It used to be that direct use of fuels

    was a major part of an advanced life-style. Virtually

    every energy service used in a modern society can

    now be provided by an electric-powered device.

    Electronics and computing are only the most

    obvious. Our lighting, heating, motors, cooling,

    communication, manufacturing, and now even our

    personal transportation increasingly run on elec-tricity. A gas furnace cannot operate without it.

    This is the latest stage of a centuries-long process

    of users deciding what form of energy they wanted

    for the purposes that they could afford. Electricity

    is almost perfect energy infinitely control-

    lable, silent, pollution-free at the point of end use,versatile, capable of producing the entire range of

    temperature and motion, and uniquely qualified to

    produce light and operate electronic equipment. It

    is remarkably affordable throughout the industrial-

    ized world. Thanks to generation, transmission,

    and distribution investments made at huge scale

    and priced at their cost through government regu-

    lation as a natural monopoly, electricity service has

    become ubiquitous in the United States and other

    advanced societies, and it has become affordable to

    almost all their participants for business and indi-

    vidual applications. It is now clearly indispensableto modern life, perhaps especially in the United

    States.

    A second ongoing trend, balancing the implicit

    growth of the first, is the improving efficiency of

    major end use applications. In lighting, heating,

    cooling, motors, appliances, data centers, and

    electronics, the ability to achieve the desired work

    from ever smaller amounts of electricity keeps

    improving. As a result, the Energy Information

    Administration (EIA), often accused of unduly high

    projections for future U.S. energy growth, currentlyprojects electricity demand growth at less than 1

    percent per year for the projection period to 2040.

    Many other estimators see demand growth falling

    to less than 0 percent declining sales of power

    despite ongoing electrification of the United States.

    This originates from productivity improvements as

    older equipment is gradually replaced or upgraded

    with on-the-shelf technology. Even as we power

    more devices with electricity, we will use less.

    These competing forces are complicated by a third

    factor in the electricity market environment: theincreasing frequency, impacts, and costs of outages.

    Unnoticed by many consumers, their increasing

    dependence on electricity to operate more of the

    critical functions they depend on has actually

    raised the real value of electricity. They use less,

    but it is worth more. Americans have increasingly

    A C F

    U.S. E U

    J J4

    Six compounding

    market trends have

    combined to put the

    utility industry under

    growing economic and

    operational pressure.

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    C D E S 17

    had their attention called to this when a stormtakes out the grid for more than a few hours. They

    find themselves helpless, unable to be productive,

    threatened with the deprivation of basic human

    needs, and angry at their utility company even as it

    struggles to restore service. The wealthier may find

    it warranted to invest several thousand dollars in

    a back-up single-home generator to assure service

    of a commodity for which they are accustomed to

    paying less than $100 per month.

    With a warming climate, scientists have warned

    that the greater strength and number of destructiveweather patterns experienced in recent years will

    continue. Our typically overhead electric infra-

    structure is hanging in harms way, and has taken

    many of these natural hits. But perhaps even more

    threatening is the potential for man-made intru-

    sion via the internet in a massive cyber-attack or a

    focused physical attack on critical transformers or

    control centers, which could deprive huge regions

    of electric service for months with potentially

    devastating impacts on economic productivity,

    human need, and social stability. There is an

    unspoken awareness throughout the power-consuming public that electricity is both more

    necessary than ever and more threatened in its

    reliability, and some private citizens are beginning

    to act on that understanding.

    A fourth ongoing market driver, recognizing that

    electricity generation is itself the greatest global

    contributor to greenhouse gas emissions, is the

    need to decarbonize a largely-carbon-based genera-

    tion infrastructure. While this is still a matter of

    debate in the U.S. Congress, it is no longer a matter

    of debate in the U.S. electricity industry. In manyways, this could be seen as a measure of self-defense

    for the electricity grid, the most vulnerable energy

    system to extreme climate events. But one will not

    hear many utility executives express eagerness to

    back away from expensive and often recently built

    coal and gas-fired generators.

    This factor points in a back-handed way to thegreat weakness of the electricity system: generating

    electricity embodies a huge waste of energy in

    conversion losses. Simple-cycle steam generators,

    which provide the great majority of the worlds

    and the United States capacity in coal, nuclear,

    and other fossil-fired power plants, cannot convert

    more than about 40 percent of the raw energy they

    consume into the electricity they produce. They

    waste on average two-thirds of their energy input,

    emitted into the atmosphere as hot combustion

    products or warm water. Combined-cycle gas plants

    can push that to about 60 percent used, 40 percentwasted. The even lower percentages achieved by

    renewable energy generation are forgiven by many

    because the energy they waste is not emitted as

    globe-damaging combustion products. Their ineffi-

    ciency is not, however, forgiven by capital markets.

    The fifth market reality, connected to the others, is

    the need for massive new and continuing invest-

    ment. Such investment should keep the system

    operating, capable of connecting and supporting

    new service, of operating under extreme condi-

    tions, of maximizing productivity, and ofresponding to the need for global environmental

    protection. Trillions of dollars are needed to sustain

    the current system, never mind the new system that

    is coming. This requirement will reinforce both the

    political pressure on regulators, state governments,

    and utility companies, as well as higher electricity

    prices even in the face of falling demand.

    Finally, perhaps the most significant market

    trend that is certain to change the U.S. electricity

    sector is the advent of competitive market forces

    at all levels of an industry that for a century wasimmune to them as a government-sanctioned and

    -controlled monopoly that owned and operated

    all necessary infrastructure. The genie of competi-

    tive forces is clearly out of the bottle. Starting with

    independent generation in the 1980s as a function

    of laws favoring cogeneration, and expanding to

    Trillions of dollars a

    needed to sustain t

    current system, nev

    mind the new syste

    that is coming.

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    include non-discriminatory and then independenttransmission services, competition in the United

    States is now driving new customer behaviors and

    threatening to leave major rate-base investments in

    generation and transmission stranded and useless.

    From passive recipients of monthly invoices that

    they could neither limit nor avoid, customers have

    increasingly become active participants in elec-

    tricity markets, selling their own willingness to be

    curtailed back to utilities in the form of demand-

    response, bidding their future efficiency gains into

    capacity markets, and participating in price-setting

    through time-of-use electricity markets whereregulators have permitted them, timing their use

    to take advantage of cheaper hours and to avoid

    expensive peak power.

    The emergence of competition in electricity

    markets does not merely challenge utilities invest-

    ments and market share; it challenges their funda-

    mental economics. Under standard U.S. regulatory

    economics, they are assured the recovery of their

    capital investments, debt, and the opportunity

    to earn a reasonable profit; under competitive

    economics, investments are largely sunk costs,debts are at the risk of the success of the debtors

    business, and profits are the rents that can be

    collected between the sellers cost and the market

    price, whatever that happens to be. To the extent

    utilities are drawn or driven to compete for their

    own continued business, they will be driven to and

    by this new and much harsher regime. Whether

    utilities can maintain their traditional role as

    safe investments with access to low-cost capital

    lies entirely on their success in negotiating these

    competitive forces where they arise, and in relying

    on their regulatory protectors where they do not.

    As a result, the U.S. electricity market is a strange

    one, one in which a critical commodity is selling

    in stagnant or declining volumes but demon-

    strating ever higher penetration into societal needs

    and developing ever greater dependence from

    its customers. For these customers, electricitysessential nature combines with the grids vulner-

    ability and unreliability to create incentives to

    move toward independence and self-reliance from

    the utility despite the costs. At once the greatest

    environmental threat and cleanest form of delivered

    energy, electricity is at the crux of dealing with

    climate change. It is produced, transported, and

    sold in a market that remains necessarily regulated

    for system governance, largely regulated for siting

    of new facilities, optionally regulated in most areas

    for commodity pricing, and increasingly unregu-

    lated where competitive forces can operate in bulkpower markets and utility services. Customers

    and other stakeholders have found little political

    consensus on where regulation should stop and

    competition should start, but the United States has

    3,200 separate utilities with individual service areas

    where such judgments will make a lot of difference.

    Mix in Some Breakthrough New Technologies

    Starting from this set of market realities, any prog-

    nostication of the future for the U.S. electric system

    must then add to the key influences accounted for

    a set of technological developments already under

    way and accelerating in the timing and scale of

    their potential impact. Some of these are clearly

    responsive to the insecurity, vulnerability, environ-

    mental insults, inefficiency, cost, and monopolistic

    character of the current system. Others are coming

    into being because they can. They break into a few

    large categories of technological change.

    Computerization

    The essence of the smart grid that is coming is

    the integration into all facets of the electric systemof digital monitoring and controls, and the ability

    to process this information for operational and

    planning purposes. In other words, the infrastruc-

    ture industry that provides the essential power

    and lifeblood for computers is becoming comput-

    erized itself seemingly the last of the major

    At once the greatest

    environmental threat

    and cleanest form

    of delivered energy,

    electricity is at the crux

    of dealing with climate

    change.

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    C D E S 19

    economic sectors to embrace digital informationprocessing. Over coming years, machine intel-

    ligence will continue to rapidly penetrate gener-

    ating plants, transmission systems, distribution

    networks, and individual customer services and

    applications (and probably in that order). Myriad

    functions that today still require a human beings

    thoughts and actions will be programmed. They

    will be instantaneous, and, unfortunately, also

    vulnerable to the malicious intervention of other

    human beings. Programmable remotely accessible

    appliances and building systems able to respond

    to variable prices and system conditions will notmerely require computerization for the systems

    sake, but also because the modest cost savings their

    individual efficiencies will generate would not be

    worth the time of a human being to accumulate by

    direct control. Only if they are programmed to save

    money will they pay for themselves, and only then

    will they achieve their value on the electric grid.

    The millions of monitors that in coming years will

    watch and report the activities across every part

    of the grid on the utility side of the meter will be

    multiplied by billions that track the operations ofindividual consumer applications. Together, these

    will generate quintillions of bits of computer data

    that must be transmitted, received into databases

    and control systems, distinguished by origin,

    processed, analyzed, and acted upon. Utilities will

    either need major server and processing installa-

    tions of their own, or they must become perhaps

    the largest and most demanding tenants of the

    cloud. Whether utilities and their critical func-

    tions can be trusted to third-party computer

    storage and processing facilities is a troubling ques-

    tion. Whether the United States 3,200 utilities canmanage their own computer systems at that level

    of data input and integrated operation is an equally

    troubling question. And whether such computer-

    ized operations can be protected from cyber-attack,

    and restored to operation quickly after intrusions, isperhaps the most troubling question of all.

    Concomitant with the computerization and

    data requirements this technological revolu-

    tion is bringing to utilities is a parallel (but less

    recognized) expansion of the utilities require-

    ments for telecommunication services. As the

    electricity industrys ability to sense and control

    its operations remotely down to the last water

    heater increases, the need to send information

    in both directions will demand massive incre-

    mental communications capacity. Ideally, much ofthis could take place through wireless radio, but

    the radio-wave spectrum is a limited resource of

    rapidly increasing value, and an industry that is by

    definition completely wired might be thought to

    be one with the least priority for precious wire-

    less band-width. But broadband over powerline

    continues to face technical hurdles, and the utility

    industry cannot afford for communications to be

    disrupted precisely when power flows are. Thus

    the utility industry must participate in the tele-

    communications technology revolution as a major

    projected customer for its services, in order tocontinue rendering its own services in a fully digital

    era. This represents a further massive necessary

    investment to be made. Increasingly, electric utility

    communications are being appropriately seen as

    sharing the same privileged access to wireless spec-

    trum as first-responders and emergency workers

    in the event of catastrophe, but privileges only go

    so far as the available capacity can honor them. It is

    also not clear that taxpayers will pony up the costs

    of such access in the place of ratepayers.

    StorageElectricity has been, from the beginning, a

    commodity that had to be consumed as it was

    being generated, since it traveled and could not

    cost-effectively be stored. That is about to change.

    Storage of electricity is now practiced in a few loca-

    The utility industry

    must participate in

    telecommunication

    technology revoluti

    as a major projecte

    customer for its

    services.

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    T G M F U S20

    tions blessed with the topography to pump waterup into reservoirs that offers hydroelectricity on

    its way back down. Utilities with customer permis-

    sion are also achieving indirect power storage by

    dispatching surplus energy to well-insulated water

    heaters, curtailing them at peak while the extra-hot

    water effectively stores that surplus power.

    New approaches, however, appear likely to make

    storage of electricity affordable and ubiquitous over

    coming years. Already, utility-scale batteries and

    super-capacitors are being tested in commercial

    utility applications, installed to levelize the genera-tion of variable-output wind-farms, and used to

    capture the power of braking trains to boost their

    acceleration after a station stop. It seems inevi-

    table that one or more of the various large-voltage

    battery storage technologies under test and devel-

    opment will prove viable over coming years. And

    these batteries will compete with compressed-air

    storage, flywheels, and possibly other demonstrated

    utility-scale options that are working on coming

    down the cost curve.

    At a smaller scale, however, commercial elec-

    tricity storage devices are already being rolled off

    automobile assembly lines on a daily basis. The

    lithium-ion battery is a proven technology rapidly

    penetrating portions of the electricity market that

    were thought beyond its wattage only a few years

    ago. And rumors of dramatic further improve-

    ments in vehicle-battery power density and weight

    make them sound imminent. The fact that every

    major vehicle manufacturer is creating a line of

    battery-electric vehicles is eloquent testimony to

    the near-term viability of electricity storage in huge

    amounts, albeit divided into thousands of mobileplatforms.

    The question is not whether battery-electric

    storage will change the utilities own opera-

    tions and markets even as it adds a welcome new

    transportation load. The question is instead how

    thoroughly personal power storage will changeour electricity consuming practices other than for

    mobile applications. The answer depends more on

    institutional than on technological factors. Vehicle

    manufacturers argue that they cannot tolerate their

    warranties having to cover the vehicle batterys use

    for anything but moving the vehicle. And utilities

    are leery of accelerating customer independence

    from the grid, and therefore are slow to facilitate

    vehicle-to-grid applications. The fact remains

    that a full vehicle battery could power most of the

    critical functions of a typical residence during at

    least a brief outage. One with a portable batterycharger (i.e., a gasoline engine in the vehicle) could

    power critical functions for an extended outage. At

    some point, it seems inevitable that electric vehicle

    batteries will have stationary uses as well, if only for

    emergencies.

    For utilities themselves, given the increasing

    premium on reliability and resiliency in their

    mandate to serve the public, it seems likely that

    putting storage devices downstream on the custom-

    ers side of potential outages would make more

    sense than siting large-scale power storage nextto large generators or elsewhere upstream of all

    those exposed wires that are implicated in outages.

    Putting storage devices into the customers own

    applications and premises will not be a big step

    from putting them in substations, on utility poles,

    or elsewhere on the closest part of the utilitys prop-

    erty. It will depend on how the utility can make and

    get paid for making the accompanying investments

    Called a game-changer, electricity storage will

    change the game the electricity industry plays

    about as much as putting 11 balls on the fieldwould change the game of soccer. Utilities could

    forget the distinctions between baseload, mid-

    range, and peaking generators, as the fluctuations

    of demand would more economically be matched

    by dispatching power from storage, either centrally

    or at the point of consumption. Generation could

    alled a game-changer,

    electricity storage will

    change the game

    the electricity industry

    lays about as much as

    putting 11 balls on the

    field would change thegame of soccer.

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    C D E S 21

    rely exclusively on the cheapest means, or, increas-ingly, on the cleanest, because the intermittent

    timing of renewable generation could be mitigated

    as effectively as the intermittent timing of customer

    demand. A struggle might ensue between advo-

    cates for 24/7 operation of major nuclear or coal

    plants to keep storage batteries and other devices

    at full charge, versus advocates for using integrated

    storage as the key means of utilizing variable

    renewable generation to meet variable load. Even-

    tually, the latter perspective is likely to win. The

    variable operating costs of the renewable genera-

    tors, like those of the storage devices themselves,are likely to verge on zero, while fossil and nuclear

    generation may never be able to avoid fuel costs as

    well as emissions or waste. Storage is the ultimate

    enabler to allow a fully clean power sector.

    Decentralization

    Even as the utility industry inevitably is drawn into

    the modern central systems for telecommunication,

    digital information, and control, and as cost-

    effective power storage finally emerges to eliminate

    time-sensitivity as a critical factor for utility opera-

    tors or planners, a third technological revolution isthreatening to flood over the industry and divide

    it into small pieces. Insecurity, environmental

    impacts, and declining costs are motivating a rush

    toward distributed resources, programmable smart

    controls, and individual self-sufficiency in power,

    which in turn is motivating advances in small-scale

    electricity technology. Distributed power will come

    from generating resources of various types: fuel

    cells, micro-turbines, heat-engines, solar arrays,

    small windmills, generators operating on locally

    produced biofuels, etc. Distributed resources will

    include local controls, inverter technologies, smart

    appliances, and the above-described potential for

    individual storage. One must add in the potential

    for combining electric generation and use with

    thermal requirements that can only be served

    locally.

    Ultimately, decentralization has the potential foran entirely different grid architecture, one centered

    on many small and islandable microgrids intercon-

    nected with each other and a central backbone grid

    for cost and convenience. These microgrids would

    be self-controlling, self-sufficient, and potentially

    free-standing economically and in load-service

    priorities. Microgrids are essentially sub-parts of

    the larger grid with automatic sectionalization and

    reclosure. This would enable the area to be cut

    off from the surrounding system, after which one

    can potentially employ independent generation

    and load controls to sustain service even when thelarger system is down. As the generation, distribu-

    tion, and end-use technologies at the retail level

    continue to improve in efficiency and remote

    operation, the opportunity to segregate them into

    self-sufficient microgrids is becoming attractive

    for economic, reliability, and resiliency reasons. In

    this case, one can easily imagine that customers of

    an economically successful microgrid would argue

    that they should avoid sharing in some of the costs

    of the central system, causing furth