creating compelling video for social media · video for social media (or how to get government to...
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Creating compelling
video for social media(or how to get government to stop being boring)
The State Auditor’s Office
Dan Payne
An overview of
VIDEO FOR SOCIAL
MEDIA
Engaging content
Content is king
KEYS TO A GOOD VIDEO
Clear and concise message
Keep it simple
KEYS TO A GOOD VIDEO
Visually better than garbage
Keep it clean
KEYS TO A GOOD VIDEO
DIFFERENT TYPES OF CONTENT
DIFFERENT TYPES OF CONTENT
DIFFERENT TYPES OF CONTENT
DIFFERENT TYPES OF CONTENT
CONSTRUCTING A GOOD SHOT
CONSTRUCTING A GOOD SHOT
EQUIPMENT Cameras
EQUIPMENT Lighting
EQUIPMENT Sound
EQUIPMENT Editing Software
Dan Payne
@DanPayne1014
An overview of
VIDEO FOR SOCIAL
MEDIA