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Create innovation in an ecosystem with startups Yvonne Campfens STM US Annual Conference Washington, 12 April 2019

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Page 1: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Create innovation in

an ecosystem with startups

Yvonne CampfensSTM US Annual ConferenceWashington, 12 April 2019

Page 2: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

“Seeing is believing”

https://www.linkedin.com/pulse/seeing-believing-yvonne-campfens/

Page 3: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Research cycleinnovation

is happening

Hall1

Page 4: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

AcademicTech startups are often born from bright ideas or frustrations from academics during their PhD days

Page 5: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

• New idea• Application• Impact

Research cycle innovation

Page 6: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

22(22%)

77(78%)

Market research sample: startups in AcademicTech

Preparation Discovery Analysis Writing Publication(select journal only)

Page 7: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

22(22%)

77(78%)

Startups (2007-2017) in 2018

Exist Taken over Ceased

25(21%)

92(77%)

Page 8: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Idea discovery / generate

hypothesis

Page 9: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Conduct research

Page 10: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Disseminate results

Page 11: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Startups with one or more female founders

One or more female No female

22(22%)

77(78%)

Page 12: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

22(22%)

77(78%)

Region of the 92 independent startups

APAC EMEA US/CAN unknown

Page 13: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

22(22%)

77(78%)

Region of those for which we know latest funding round

APAC EMEA US/CAN

Page 14: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

22(22%)

77(78%)

Region of those for which we know funding amount

APAC EMEA US/CAN

Page 15: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Startup funding

Who are the top funded startups,and what do they do?

Page 16: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

0 2 4 6 8 10 12 14

<1 mln

1-9.999 mln

10-24.999 mln

25-99.999 mln

>100 mln

Total funding (USD)

<1 mln 1-9.999 mln 10-24.999 mln 25-99.999 mln >100 mln

Startup funding

At least 10 (8%) got >USD 25 mln, and at least 17 (14%) got USD 1–25 mln

Page 17: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Startup funding

Examples of well-funded startups

Page 18: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Traditionalvalue chain and economic model

are changingHall

2

Page 19: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

The traditional value chain(publishing workflow) isunlikely to weather the storm

Page 20: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Workflow visual courtesy of Pao Yue-kong Library,The Hong Kong Polytechnic University

Page 21: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Digital technologies open the door for new business models and investors

Page 22: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Acquiring party:

Publishers

Non-publishers

65%

Acquisitions

Acquisitions were not all done by the big STM players.The majority not even by publishers.

Page 23: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Acquisitions

Examples of acquired startups

Page 24: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Investors – Y Combinator

The world's most powerful start-up incubatorhas invested in five independent startups

Page 25: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Investors

Investors in independent startups arenot just motivated by financial objectives

...integrated sustainability research

...visionaries that change the way the world works

...evolving great ideas intoworld-changing businesses

...designing sustainable solutions to global challenges

Page 26: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Investors

Some of those invest in multiple startupsand initiatives

Page 27: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Build yourecosystem of

value by investingin a ‘smart fleet’

Hall3

Page 28: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Accelerate growth through collaboration with startups, to deal with your changing customer, market and technology

Page 29: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Corporate Venturing: Venture Sourcing & Venture BuildingAn ecosystem of value

Upgrade the mothership

Agile speed(y) boats

Page 30: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

The smart fleet

Launchpad

Radar

Visual courtesy of Corporate Venturing (ISBN: 978 2 87403 494 7), Dado van Peteghem & Omar Mohout

Page 31: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

How?Hall

4

Page 32: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Find your (new) north star by asking yourself the million dollar question:“What business do I want to be in?”

Page 33: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Make the business model whole: create, distribute, and capture value

Page 34: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Steps to build your smart fleet:Chat – Date – Marry

Page 35: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Discovery (‘chat’):• network events• startup Monday• startup safaris• hackathon• innovation challenge

Steps to build your smart fleet:Collaboration (‘date’)• buy from startups• startup-as-a-service• co-habitation

Co-ownership (‘marry’):• accelerator• joint venture• equity investments• non-equity investments • acqui-hire• M&A

Page 36: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Key take-away’s

Page 37: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Start first thing tomorrow:

• Analyse your boat and the ocean

• Find your (new) true north star vision

• Seek partners for collaboration or help

Deal with your changing customer, market and technology by creating an ecosystem of innovation, and accelerating growth through collaboration with startups

Page 38: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

“We don’t see things as they are.We see them as we are.”

Anaïs Nin

Page 39: Create innovation in an ecosystem with startups€¦ · through collaboration with startups “We don’t see things as they are. We see them as we are.” Anaïs Nin. Thank you Follow

Thank you

Follow me on LinkedIn & TwitterContact me: [email protected], come find me during the break today