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Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program, Division of Curriculum, Assessment & Accountability

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Page 1: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Copyright & Fair Use in the Digital Age

Copyright & Fair Use in the Digital Age

College and Career Readiness Summer Conferences - 2015College and Career Readiness Summer Conferences - 2015

Instructional Technology and School Library Media Program, Division of Curriculum, Assessment & Accountability

Page 2: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Welcome & Welcome & IntroductionsIntroductions

Page 3: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Outcomes: Outcomes: Participants will …Participants will …

-develop a deeper understanding of develop a deeper understanding of copyright copyright and “fair use” for and “fair use” for teaching and learning teaching and learning - apply a process for “judgment and apply a process for “judgment and reasoning” reasoning” to real world examples to to real world examples to determine “fair determine “fair use” use” - develop an understanding of an develop an understanding of an alternative alternative to traditional “fair useto traditional “fair use- extend this knowledge to their classroom extend this knowledge to their classroom practice to help students understand the practice to help students understand the importance of protecting intellectual property importance of protecting intellectual property and using it properly and using it properly 

 

Page 4: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

AgendaAgenda: :

• What is copyright?What is copyright?• Fun Warm-up Activity – Identify These Folks!Fun Warm-up Activity – Identify These Folks!• Learn About Copyright and “Fair Use” (Video)Learn About Copyright and “Fair Use” (Video)• What makes a work “transformative?” – Group What makes a work “transformative?” – Group ActivityActivity• Review the “Tool for Supporting Fair Use Reasoning” Review the “Tool for Supporting Fair Use Reasoning” - - Determining “Fair Use” – Group ActivityDetermining “Fair Use” – Group Activity• What might this look like in the classroom? What might this look like in the classroom? (Video & Discussion)(Video & Discussion)• What is Creative Commons? (Video)What is Creative Commons? (Video)• Try some Creative Commons searchesTry some Creative Commons searches• Wrap-up/ReflectionWrap-up/Reflection

Page 5: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity #2Activity #2

Page 7: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

What is Copyright?What is Copyright?

"to promote the Progress of Science and useful Arts, by securing for limited Times to Authors and Inventors the exclusive Right to their respective Writings and Discoveries.“

- United States Constitution, Article I Section 8

Page 8: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Copyrightable “works of authorship” Copyrightable “works of authorship” include:include:

Copyrightable “works of authorship” Copyrightable “works of authorship” include:include:

• Literary works• Musical works

(including words)• Drama (including

music)• Pantomime• Choreographic

works

• Pictorial and graphical works

• Sculptural works• Motion pictures

and other audiovisuals

• Sound recordings• Architectural

works

Page 9: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

How long does Copyright last?How long does Copyright last?

• Copyright originally lasted 14 years, plus an additional 14 if the Copyright registration was renewed - for a total of 28 years.

• Now Copyright lasts 70 years after death of an individual copyright holder.

• Corporations have managed to get Copyright extended to 120 years from the year initial copyright issued.

• Public Domain

Page 10: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity #3Activity #3

Page 11: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Warm-up: What do these folks have in common?

Warm-up: What do these folks have in common?

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http://www.celebuzz.com/2014-10-30/http://www.eonline.com/news/618553

Page 12: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity #4Activity #4

Page 13: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Copyright Act of 1976 grants five rights to a copyright owner:

Copyright Act of 1976 grants five rights to a copyright owner:

1. The right to reproduce the copyrighted work2. The right to prepare derivative works based upon

the work3. The right to distribute copies of the work to the

public4. The right to perform the copyrighted work publicly5. The right to display the copyrighted work publicly

The Copyright Act also includes Section 107...

Page 14: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

The Doctrine of Fair UseSection 107 – Copyright Act of 1976The Doctrine of Fair UseSection 107 – Copyright Act of 1976

•Criticism•Comments•News Reporting•Teaching•Research

(including multiple copies for classroom use)

Page 15: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Determining Fair UseDetermining Fair Use

• Nature of Nature of MaterialMaterial

Fact or fiction, degree of creativity?

• PurposePurpose Transformative?

• PortionPortion How much in relation to the whole?

• Effect Effect Effect of use upon potential market value?

Page 16: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

“The Fifth Factor:Transformative Use”

“The Fifth Factor:Transformative Use”

“When a user of copyrighted materials adds value to, or repurposes materials for a use different from that for which it was originally intended, it will likely be considered transformative use; it will also likely be considered fair use. Fair use embraces the modifying of existing media content, placing it in new context.” 

-Joyce Valenza, School Library Journalhttp://blogs.slj.com/neverendingsearch/2008/04/01/fair-use-and-

transformativeness-it-may-shake-your-world/

Page 17: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

The Doctrine of Fair Use (Video)Section 107 – Copyright Act of 1976

The Doctrine of Fair Use (Video)Section 107 – Copyright Act of 1976

https://www.youtube.com/watch?v=8tWhKeb-fUQ&list=PLvzOwE5lWqhTbOCIFp_OxsN6nC-l20kMT&index=7

Page 18: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

“The Fifth Factor:Transformative Use”

“The Fifth Factor:Transformative Use”

“A derivative work is transformative if it uses a source work in completely new or unexpected ways. Importantly, a work may be transformative, and thus a fair use, even when all four of the statutory factors would traditionally weigh against fair.”

- University of Minnesotahttps://www.lib.umn.edu/copyright/fairuse

• Parody • New Technologies • Other Uses

Page 19: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Parody?Parody?

Source: http://www.printmag.com/article/review-garbage-pail-kids-from-grade-school-samizdat-to-art/

Source: http://nameberry.com/blog/a-cabbage-patch-namefest

Page 20: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

New TechnologiesNew Technologies

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Page 21: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Other Transformative UsesOther Transformative Uses

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Page 22: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity #5Activity #5

Page 23: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Group Activity -Transformative or Not?

Group Activity -Transformative or Not?

AP Photo/Manny Garcia/ Shepard Faireyhttp://www.allartnews.com/photographer-and-associated-press-drop-claims-against-each-other/

Page 24: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Group Activity - Transformative or Not?

Group Activity - Transformative or Not?

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Web Poster Exhibition - Shepard Fairey posters for Barack Obama - http://www.posterpage.ch/exhib/ex216oba/ex216oba.htm

Page 25: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity #6Activity #6

Page 26: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Guidelines for Fair UseGuidelines for Fair UseThis … versus this …

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Page 27: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Determining Fair Use Determining Fair Use

Let’s review the “Tool for Supporting the Fair Use Reasoning Process”What decision will you make?• Ask for Permission• Claim Fair Use• Pay a License Fee• Choose Another Source (Creative Commons)

Source: http://copyrightconfusion.wikispaces.com/Reasoning

Page 28: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity- Determining Fair Use Activity- Determining Fair Use • S1: For a media production course, students have created a music video using the

Beatles' song “Strawberry Fields Forever” that features teens lip-syncing and playing air guitar along with footage of a teen couple walking hand-in-hand in a graveyard. They post the video to You Tube.

• S4: A group of students create a documentary about John Lennon's role as an anti-war activist, weaving old news clips from footage about the Vietnam War and clips from various Lennon songs to show how his lyrics reflected his beliefs about the war.

• S6: A team of elementary educators shows the Disney movie The Little Mermaid to three classes of Grade 3 students on the day before winter break in the school auditorium.  

• S3: An educator uses a still image from the TV show Aliens in America in a slide presentation for a conference. His purpose is to illustrate a point about Pakistani immigration policy in the United States. He posts the slides online.

Source: http://copyrightconfusion.wikispaces.com/Scenarios

Page 29: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity- Determining Fair Use Activity- Determining Fair Use • S2: A teacher uses a copyrighted image, found on Flickr, adds the title of the school play, and uses it on a T-shirt to promote the school's upcoming dramatic production.

• S5: An educator embeds a political cartoon in one of her blog posts, commenting on the cartoon's relevance to the troublesome school leadership in her

district.

• S7:  Students on the Yearbook Committee create a DVD version of their yearbook and sell it to make money for the class gift. As part of their opening

montage, they use AP photos and excerpts from popular music to capture the climate of the times.

• S8: A high school social studies teacher downloads a You Tube video that illustrates a key point about the U.S. Constitution's relevance to a current news event and makes DVD copies to share with students who don't have Internet access.

Source: http://copyrightconfusion.wikispaces.com/Scenarios

Page 30: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

What Might this Look Like in Your Classroom (Video)

What Might this Look Like in Your Classroom (Video)

Understanding “Fair Use” in a Digital World - https://www.teachingchannel.org/videos/teaching-students-fair-use

How does the opening discussion about fair use prepare students for examining the videos?

How are students encouraged to defend their choices and provide evidence for their conclusions?

Why is the fair use of material an important distinction for students to understand?

Page 31: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Activity #7Activity #7

Page 32: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Creative Commons MovementCreative Commons MovementCreative Commons is a nonprofit organization that enables the sharing and use of creativity and knowledge through free legal tools.

Features free, easy-to-use copyright licenses that provide a simple, standardized way to give the public permission to share and use your creative work — on conditions of your choice. CC licenses let you easily change your copyright terms from the default of “all rights reserved” to “some rights reserved.”

Creative Commons licenses are not an alternative to copyright. They work alongside copyright and enable you to modify your copyright terms to best suit your needs.

Wanna Work Together? http://creativecommons.org/videos/wanna-work-together

Page 33: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Creative Commons Movement (Video)

Creative Commons Movement (Video)

https://www.youtube.com/watch?v=BlhJUJ9DC4A

Page 34: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Creative Commons LicensesCreative Commons Licenses

Page 35: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Creative Commons SearchCreative Commons Search

Source: http://search.creativecommons.org/

Page 36: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Google makes it easy to find usage rightsGoogle makes it easy to find usage rights

Source: http://google.com

Page 37: Copyright & Fair Use in the Digital Age College and Career Readiness Summer Conferences - 2015 Instructional Technology and School Library Media Program,

Wrap-up & Questions?Wrap-up & Questions?Jay Bansbach, Program Specialist –

School Libraries, MSDE

[email protected]

Jay Bansbach, Program Specialist – School Libraries, MSDE

[email protected]