cool shit you can do with wordpress (brightonseo 2014)
DESCRIPTION
WordPress is far and away the most popular CMS on the planet, but it is far more than just a blog. In my presentation I explored some ways to use WordPress to create content assets that can attract links and shares, making content marketing a more realistic proposition for more of your clients.TRANSCRIPT
@HathawayPPatrick Hathaway
COOL SHIT YOU CANDO WITH WORDPRESS
Cool Shit You Can Do With WordPress
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Cool Shit You Can Do With WordPress
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“Stuff”
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DISCLAIMER
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I am NOT a developer
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SEOs Don’t Need To Code
bit.ly/digital-rockstars
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WHY WORDPRESS?
@HathawayPhttp://graysquaremediasolutions.com/pick-gray-square-new-website/
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Most of your clients use WordPress*
*Entirely unrepresentative sample
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Automate ShitIFTTT &Zapier
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@HathawayPbit.ly/zapier-workflow
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Streamlined Workflow
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Google Drive -> WordPress -> InDesign
bit.ly/auto-wp-site
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Plugins & Themes
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Quizbait
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Plugin: SlickQuiz
bit.ly/wp-slick-quiz
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Parallax Scrolling Pages
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Recreating Snow Fall
bit.ly/wp-parallax-themesbit.ly/BigVideo
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Example: Alzheimer’s Research UK
dementialab.org/discovery-lab/
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InteractiveContent
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Example: Perfect Web Page
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Hmmmmm
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Client Example: FE International
bit.ly/penalty-indicator
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Friendly back-end
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Client Example: Jungle Rumble
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Takeaways
• Automate simple tasks with IFTTT and Zapier
• Use plugins and themes to create ‘shareworthy’ content
• Utilise the WordPress backend to make client management easy