content marketing strategies
TRANSCRIPT
Content MarketingStrategies for 2012
Presented by Zeke Camusio
About Me
– CEO of The Outsourcing Company
– 300+ Clients (Including Subaru, Burger King and Chevrolet)
– Serial Entrepreneur
– Author of The Internet Marketing Bible
– Columnist for Entrepreneur.com, Startup Nation and Search Engine Journal
Course Content
Content Marketing Strategies for 2012:
Course Content
How to Market Your Content
10 Ways to Be Unique
Examples of Great Content
Researching Hot Topics
Spying on Your Competitors
Content Marketing Strategies for 2012:
Course Content
How to Market Your Content
10 Ways to Be Unique
Examples of Great Content
Researching Hot Topics
Spying on Your Competitors
Content Marketing Strategies for 2012:
Facebook Recommendation Tool
Content Marketing Strategies for 2012:
Open Site Explorer
Content Marketing Strategies for 2012:
Course Content
How to Market Your Content
10 Ways to Be Unique
Examples of Great Content
Researching Hot Topics
Spying on Your Competitors
Content Marketing Strategies for 2012:
Topsy
Content Marketing Strategies for 2012:
Content Marketing Strategies for 2012:
Course Content
How to Market Your Content
10 Ways to Be Unique
Examples of Great Content
Researching Hot Topics
Spying on Your Competitors
Content Marketing Strategies for 2012:
Infographics
Content Marketing Strategies for 2012:
eBooks
Content Marketing Strategies for 2012:
Contests and Giveaways
Content Marketing Strategies for 2012:
Expert Interviews
Content Marketing Strategies for 2012:
Industry Research
Content Marketing Strategies for 2012:
Viral Videos
Content Marketing Strategies for 2012:
Tools
Content Marketing Strategies for 2012:
Free Templates
Content Marketing Strategies for 2012:
Games and Quizzes
Content Marketing Strategies for 2012:
Course Content
How to Market Your Content
10 Ways to Be Unique
Examples of Great Content
Researching Hot Topics
Spying on Your Competitors
Content Marketing Strategies for 2012:
10 Ways to Be Unique
Choose a Different Media
Develop a Unique Personal
Style
Do Less But Do It Better
Collaborate with Experts
Do the Hard Stuff
Give Away Stuff Other People
Charge For
Be the First One to Cover It
Take a Contrarian Approach
Narrow Your Focus
Make Complex Issues Simple
Make Boring Things Funny
Content Marketing Strategies for 2012:
Course Content
How to Market Your Content
10 Ways to Be Unique
Examples of Great Content
Researching Hot Topics
Spying on Your Competitors
Content Marketing Strategies for 2012:
Make Your Content Shareable
Content Marketing Strategies for 2012:
Use ShareThis for Social Media Promotion
Content Marketing Strategies for 2012:
Build an Email List
Content Marketing Strategies for 2012:
Paid Advertising
Content Marketing Strategies for 2012:
Collaboration
